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Mailchimp vs Freshsales Comparison
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Overview
Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...
Freshsales is a cloud-based salesforce automation software designed to help businesses manage leads, customer engagement,...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
Starting from
13
Per month
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
Starting from
No pricing info
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
User reviews
4.5
17.1K
10.1K
5.6K
1.1K
175
89
- Value for money
- Ease of use
- Features
- Customer support
Pros
Pros
James N.
Director
Brendan T.
Lecturer - City Campus
Cons
Cons
Shaun D S.
Owner
Key features
- Total features160
- A/B Testing
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Archiving & Retention
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Brand Guidelines
- Budgeting/Forecasting
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Call List Management
- Call Logging
- Call Recording
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Case Notes
- Channel Management
- Chat/Messaging
- Click Tracking
- Client Management
- Client Tracking
- Collaboration Tools
- Communication Management
- Configurable Workflow
- Conflict Management
- Contact Database
- Contact Management
- Content Analytics
- Content Library
- Content Management
- Contract/License Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Engagement
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Analysis Tools
- Data Import/Export
- Data Management
- Data Synchronization
- Data Visualization
- Deal Management
- Design Management
- Digital Asset Management
- Docket Management
- Document Management
- Document Storage
- Donor Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Signature
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Response Control
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Field Sales Management
- For Financial Institutions
- For Insurance Industry
- For Nonprofits
- For Real Estate
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Funnel Analysis
- Geolocation
- Geotargeting
- Heatmaps
- Image Library
- Inbox Management
- Interaction Tracking
- Internal Chat Integration
- Key Performance Indicators
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Legal Case Management
- List Management
- Live Chat
- Location Tracking
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Mobile Access
- Mobile Optimization
- Mobile Retargeting
- Mobile Survey
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Currency
- Multiple User Accounts
- Multivariate Testing
- Offline Response Collection
- Online Store Builder
- Opportunity Management
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Pre-built Templates
- Predictive Analytics
- Product Catalog
- Prospecting Tools
- Question Branching
- Question Library
- Question Piping
- ROI Tracking
- Randomization
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Relationship Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Response Quotas
- Response Validation
- Responsive Web Design
- Role-Based Permissions
- Sales Activity Management
- Sales Forecasting
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Scheduled Messaging
- Search Marketing
- Search/Filter
- Segmentation
- Shared Contacts
- Shared Inboxes
- Simple Mail Transfer Protocol (SMTP)
- Site Intercept Survey
- Skip Logic
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Media Retargeting
- Social Promotion
- Source Tracking
- Spam Blocker
- Split Testing
- Statistical Analysis
- Subscription Management
- Support Audio/Images/Video
- Survey Builder
- Task Management
- Team Assignments
- Team Management
- Template Management
- Templates
- Territory Management
- Third-Party Integrations
- Time Tracking
- URL Customization
- Unsubscribe Database
- Visual Analytics
- Visual Editor
- WYSIWYG Editor
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Integration
- Website Personalization
- Website Publishing Options
- Website Visitor Tracking
- Workflow Management
- eCommerce Management
- Total features134
- A/B Testing
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Archiving & Retention
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Brand Guidelines
- Budgeting/Forecasting
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Call List Management
- Call Logging
- Call Recording
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Case Notes
- Channel Management
- Chat/Messaging
- Click Tracking
- Client Management
- Client Tracking
- Collaboration Tools
- Communication Management
- Configurable Workflow
- Conflict Management
- Contact Database
- Contact Management
- Content Analytics
- Content Library
- Content Management
- Contract/License Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Engagement
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Analysis Tools
- Data Import/Export
- Data Management
- Data Synchronization
- Data Visualization
- Deal Management
- Design Management
- Digital Asset Management
- Docket Management
- Document Management
- Document Storage
- Donor Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Signature
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Response Control
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Field Sales Management
- For Financial Institutions
- For Insurance Industry
- For Nonprofits
- For Real Estate
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Funnel Analysis
- Geolocation
- Geotargeting
- Heatmaps
- Image Library
- Inbox Management
- Interaction Tracking
- Internal Chat Integration
- Key Performance Indicators
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Legal Case Management
- List Management
- Live Chat
- Location Tracking
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Mobile Access
- Mobile Optimization
- Mobile Retargeting
- Mobile Survey
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Currency
- Multiple User Accounts
- Multivariate Testing
- Offline Response Collection
- Online Store Builder
- Opportunity Management
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Pre-built Templates
- Predictive Analytics
- Product Catalog
- Prospecting Tools
- Question Branching
- Question Library
- Question Piping
- ROI Tracking
- Randomization
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Relationship Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Response Quotas
- Response Validation
- Responsive Web Design
- Role-Based Permissions
- Sales Activity Management
- Sales Forecasting
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Scheduled Messaging
- Search Marketing
- Search/Filter
- Segmentation
- Shared Contacts
- Shared Inboxes
- Simple Mail Transfer Protocol (SMTP)
- Site Intercept Survey
- Skip Logic
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Media Retargeting
- Social Promotion
- Source Tracking
- Spam Blocker
- Split Testing
- Statistical Analysis
- Subscription Management
- Support Audio/Images/Video
- Survey Builder
- Task Management
- Team Assignments
- Team Management
- Template Management
- Templates
- Territory Management
- Third-Party Integrations
- Time Tracking
- URL Customization
- Unsubscribe Database
- Visual Analytics
- Visual Editor
- WYSIWYG Editor
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Integration
- Website Personalization
- Website Publishing Options
- Website Visitor Tracking
- Workflow Management
- eCommerce Management
Integrations
- Total integrations2041
- Adobe Commerce
- BigCommerce
- Google Ads
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- Mailchimp
- Marketo Engage
- Meta for Business
- Pipedrive
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- Twitter/X
- WooCommerce
- WordPress
- Zapier
- Total integrations126
- Adobe Commerce
- BigCommerce
- Google Ads
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- Mailchimp
- Marketo Engage
- Meta for Business
- Pipedrive
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- Twitter/X
- WooCommerce
- WordPress
- Zapier
Alternatives
Explore similar apps
User reviews that mention these apps
Abhishek S.
Marketing and Advertising, 51-200 employees
Used daily for 6-12 months
Review source
Share this review:
We've got a simple, easy to use sales CRM in Freshsales that 's a welcome relief after using a couple of others that complicate the entire process.
Love the fresh, simple to use UI that all people at our company love. It has made the CRM usage go up, and has enabled better pipeline management. The email sync is great and the newly launched de-duplication feature is a great add-on. Mailchimp integration helps us keep our marketing base updated with no effort.
No integration with Microsoft Office 365 beyond Outlook and Calendar. There is no way to sync data to Microsoft Teams, Planner, etc.
Duncan C.
Marketing and Advertising, self-employed
Used weekly for 1-2 years
Review source
Share this review:
Freshsales consolidates virtually every CRM and EDM function that my business needs. I've discontinued my Mailchimp and Zoho subscriptions as a result, and will probably continue cancelling some of my other subscriptions as Freshsales adds more features. The ease of use, capabilities, and value for money are, overall, excellent. I mostly use Freshsales for contact management, collecting self-reported attribution, and email marketing.
As with many feature-dense products, there are some parts that are more polished/easier to use than others. I had a fair bit of trouble setting up certain automations, which was made more difficult because a lot of the documentation was out of date (I was saved by Freshworks' excellent support). I also had some trouble setting up self-reported attribution the way I wanted.
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