Mailchimp vs Gmail Comparison Chart

Summary
Pricing
Details
Top features
Typical customers
Support options
Mobile apps
Android
iPhone/iPad
User reviews
Value for money
Ease of use
Features
Customer support
Users recommended to a colleague
Integrations
Social presence
Facebook
Twitter


Reviews

Jonathan Beavers

Well pleased with mailchimp

2018-10-26

My overall experience with mailchimp was pretty good I like it better that outlook and gmail, and prefer it to gmail.

Pros

What I liked the most about mailchimp was that emails outgoing hit my employees inbox almost instantly. Mail chimps' servers must be turbo charged.

Cons

I don't really have any cons about this service.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Kenneth Campbell

Great and Affordable Solution to Mass Emailing

2019-01-16

Mass emailings that Gmail can't handle.

Pros

I am able to email members of our congregation with an appealing, professional email design using my colors, graphics and content without a costly subscription. I am able to view analytics on bounced addresses, those wishing to discontinue receiving emails and how many times the email was opened. Very helpful!

Cons

I use this software for free. Therefor I am comfortable with the shortcomings of the program as those are available in the paid version. I can live with MailChimp branding in the few emails I send each year.

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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James Poisel

this site is awesome

2019-04-06

an ESP that can do more then gmail or hotmail

Pros

the fact that you can mass send emails to your subscribers is awesome

Cons

hard to figure out as far as i know there's not much material available to learn the software

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Larenda Orellana

The Best for Our Newsletters

2017-06-10

Pros

Its very easy to use. I love the preset templates and all the tips theoughout the creation process. My favorite is the extra assistance with Subject lines to help ensure your letters get opened and not sent to Spam.

Cons

My own newsletter emails auto filter into my Promotions tab at gmail so I'm sure we lose clicks with other gmail accountholders too.

Rating breakdown

Value for money
Ease of use
Features

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Anonymous
(Marketing and Advertising company, myself only employees)

Free tier is a blast

2018-10-01

Fantastic! Still worth it in the long run.

Pros

Mailchimp has a clean interface and has an amazing allowance on their free tier - which allows you to build out your audience before you have to start paying.

Cons

Sometimes delivery rates aren't the greatest in GMAIL inboxes.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Elizabeth Ritzendollar

Fun way to reach subscribers

2019-04-13

I really love how easy it is to put together an attractive email for my subscribers. I also like the click count feature.

Pros

I love Mailchimp the most because I can link the sign up toms to my website. Plus, it's fairly easy to use.

Cons

I wish gmail are capable with it.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Omar Al Noori

Good email marketing platform

2019-03-08

It is in general good unless that it normally goes to Gmail promotions when we send our emails.

Pros

I like using MailChimp and I am preferring this application over any other email marketing application

Cons

Easy, straight forward, can have different mailing list and also it has many ready templates

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Khushbu Aggarwal

Not gmail but gets the job done

2019-04-08

Pros

Easy to use, not many features and so not as many buttons to click around with either!

Cons

Not as many features as gmail, not as nice of an interface either; gmail definitely wins in terms of dealing with complexity of emails and having an interface to deal with it

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

4/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Olivia Thompson

#1 Recommended Email marketing provider for my clients

2018-11-05

I teach my clients how to create beautiful newsletters and landing pages for their new businesses. I also show them how to integrate it with facebook.

Pros

I like that it's easy to use and integrates with most of the plugins that I use for my clients.

Cons

Sometimes it gets difficult to use with clients who don't have email outside of Yahoo or Gmail.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
(Environmental Services company, 1-10 employees)

Best service for managing corporate email

2019-04-03

Pros

I loved how easy it was to send mass emails to different mailing groups. Really expedited the process and helped better organize our cluttered email lists!

Cons

Could be better integrated with services like gmail, who offer similar services but are more difficult to use effectively.

Rating breakdown

Ease of use
Features

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Nasira Cooley

MailChimp for small business

2018-06-06

Pros

Free software, easy to create attractive campaigns to send to clients. Scheduling feature is handy to maximize best times to reach targets. Tracking of progress is also valuable.

Cons

Sending from a gmail account has limitations and I wish this could be overcome.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Software Advice
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Anonymous
Product Expert (Computer Software company, 11-50 employees)
Verified Reviewer

Great for mass delivery and newsletters

2018-11-07

Pros

Mailchimp is a quick and rather easy way to set up and send mass emails and newsletters to customers or leads. Good reporting capabilities and a quick sending process.

Cons

Often your emails will be ignored by recipients because they'll always go to the Promotions tab (in Gmail). significantly reducing visibility.

Rating breakdown

Ease of use
Features

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: GetApp
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
(Higher Education company, 1001-5000 employees)

I checked out a few of these emailing platforms and chose mailchimp for the price.

2018-06-01

My email distribution list grew too large to use gmail, so I like having a place to be able to send reminders etc.

Pros

Its very affordable, which is pretty important for a small not for profit. I did find it pretty easy to use and navigate. I like the variety of reports they offer as well.

Cons

I did do an upgrade, hoping I could get more email templates, as I was disappointed with what they offered, but even with the upgrade, they don't offer a lot. I'm not very creative, so I was looking for something that had a good variety of precreated templates.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

4/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Christina Campbell

School Communication Using Mailchimp

2019-03-12

Overall, it is very easy to use and navigate. We are able to collaborate on communications very easily and create a cohesive newsletter each week.

Pros

As a school, we often need mass communications to our parents about upcoming events and news. Mailchimp is great to organize all the different announcements without overcrowding the page. We are also able to save lists and re-use them rather than importing over and over again.

Cons

We utilize boomerang for our communications in gmail and it would be great to have boomerang capabilities in MailChimp to schedule future communications.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
(Electrical/Electronic Manufacturing company, 201-500 employees)

Easy to use

2019-04-15

Overall. Great Product! Customer service is acceptable too.

Pros

MailChimp's editor is super fast and simple. Very intuitive design. Has a variety of email templates to model many email types.

Cons

Menus can be a little complicated and when sending responses to Gmail domains, customers sometimes complain about emails residing in the promotions tab.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
A verified reviewer

Great way to track email

2018-02-06

Pros

This was a free add on into gmail. It's easy to use and to keep track of who has received and opened emails.

Cons

It doesn't sync with outlook so can only be used in gmail online.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Jason George

Verified Reviewer

It has many great features, but needs more work

2017-10-06

Pros

The easy contacts export functionality is something I really love about Mailchimp. It automatically detects the fields from your contact file no matter how unorganized it is. The content editor is also worth a mention as it is pretty easy to use and includes ready-made layouts to choose from.

Cons

The fact that emails sent from mailchimp goes to the promotion tab in popular email service providers like gmail. This is a major setback.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: GetApp
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Jay Rich

Thumbs Up!

2019-02-27

Pros

Their free software plan offers an abundance of tools and templates as well as pay as you go options. It is easy to use and arrange thousands of emails to thousands of clients monthly. I enjoy thorough reporting as this software provides everything you need to know, including geo-tracking and social media and Google Analytics integration.

Cons

Their emails tend to end up in the Promotions tab in gmail accounts.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
sarah spiegel

Easy Marketing Tool Even for those without experience

2019-02-01

marketing, event sharing, sharing new services, landing pages and more.

Pros

Mailchimp was really easy to learn ! I hadn't any background in creating email campaigns, and the ease of use as well as the way they talk you through each step made it a breeze. I also love the reporting features that allow you to track how well an email is received and who clicks on what links. I love this software!

Cons

Sometimes in gmail, emails from my business show up in the promotions folder, so I've had to let my clients know to double check that.

Rating breakdown

Value for money
Ease of use
Features

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
(Environmental Services company, 501-1000 employees)

Newsletter Mailer

2019-01-02

I have been using this for a couple of years because my gmail account wouldn't allow me to send bulk email.

Pros

I use this for my nonprofit organization to notify the members about events.

Cons

I can't send an attachment. Like a form.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
(Medical Devices company, 1001-5000 employees)

Standard way for mail lists

2018-12-09

Pros

If you want to have a working mailing list, Mailchip is your product. The best thing is that it actually works as promised.

Cons

The guys at Mailchimp could work a bit more with the feature that emails sent through Mailchimp do not end up in junk mail folder of Gmail users.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Benjamin Hawkins

Educational Contexts

2019-01-30

Pros

I have been exposed to this service in the education industry. A lot of department emails are sent out through this service. Generally speaking, the content is well integrated with email message.

Cons

I could understand how it would be useful in University wide communications, but in most cases gmail does fine.

Rating breakdown

Ease of use
Features

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Anonymous
Assistant Manager Marketing (Publishing company, 201-500 employees)
Verified Reviewer

One of the best email marketing tools

2018-06-05

Pros

Mailchimp is one of the best tools when it comes to setting up email campaigns. Their drag and drop feature makes it very easy to design good email template. It has options to schedule campaigns, run A/B tests, track metrics and much more. It's free forever for up to certain number of users.

Cons

Most of the mailchimp emails land in promotion tab of Gmail inbox due to it's heavy HTML nature.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: GetApp
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more
Wyolene Hightower

Mail chimp review

2018-11-22

Pros

There are many pros to using mail chimp. If you want emails to get to it's destination fast then get mail chimp, mail chimps servers are fast and will ensure that your emails get where they are going in a timely manner. Mail chimp is easy to use and feature rich. I love using mail chimp in my business and personal life.

Cons

Mail chimp doesn't have very many cons in my experience with the service but it could step up in the customer service department, Other than that mail chimp is better than gmail.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
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Natalie Miknaitis

Great tool for business email, but email servers are catching on

2019-01-31

Pros

Mailchimp makes it super easy to use their templates and make newsletters to send out to your followers/customers/supporters

Cons

different email logarithms have caught on and automatically sift mailchimp emails into the "promotions" folder (gmail) and even into "other" in outlook. so you might miss a good chunk of your audience

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Mailchimp Reviews
Mailchimp
Email and advertising marketing automation platform
Read more