Optmyzr vs Opteo

Trello

Semrush

Skai

Adzooma 

Marin Software

EXADS

Compare Optmyzr and Opteo based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO.

Marin Software provides AI-powered digital marketing solutions, offering an integrated platform for managing search (SEM), retail, display, and social marketing.

Skai's omnichannel marketing platform provides data-driven insights, automation, optimization, and measurement solutions across all performance media. Skai empowers marketers with data they can trust, insights they can use, and impact they can measure on the media that matters.

Don't waste your time on repetitive tasks in Google Ads. Our PPC automation tools are built to save you time! Our tools include a historical Quality Score Tracker, One-Click Optimizations, Custom Reports, and Unique Data Insights.

A/B Testing

Account Alerts

Activity Dashboard

Advertising Management

Bid Management

Budget Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Segmentation

Conversion Rate Optimization

Conversion Tracking

Customizable Reports

Data Import/Export

Data Visualization

For PPC Campaigns

Geotargeting

Keyword Research Tools

Keyword Tracking

Landing Pages/Web Forms

Multi-Campaign

Performance Management

Performance Metrics

Real-Time Monitoring

Real-Time Updates

ROI Tracking

Scheduled/Automated Reports

Third-Party Integrations

Trend Analysis

Visual Analytics

Optmyzr

Web-based

Campaign manager

Can not say enough great things about this product. Ease of use, and layout are terrific.

VP, Digital Strategy

The best part, though, is the customer service. They are proactive in making sure you get the best experience based on your needs.

Program Manager

There are countless options to improve efficiencies, establish workflows that save time, and ultimately money. Very powerful tool that is highly recommended as there are custom capabilities as well.

ppc director

The ease to use and straight forward tools, help us have not only a better Google/Bing picture but also managing them easily and more effectively.

Online Marketer

I love the easy scripts integration and the fact that you have some of the brightest people in the industry helping you along the way.

Owner Director

That and the weekly email highlighting top and bottom performers and the relative metrics is a good safety net.

Digital Marketing Executive

I also do "workouts" for ad accounts I am responsible for every fortnight, this highlights obvious and usually quite easy to fix issues based on data, and some of the best performing areas too.

Consultant Trafic & E-commerce

Very good experience with Optmzr, the tool is very time saving and the customer service very reactive and efficient. Would definitely recommend the service.

SEO Consultant & Founder

More is coming with Google Analytycs and Bing Ads integration and it's very promising. Price remains much more accessible than some other big softwares and does allow to save lots of time.

Digital Marketing Manager

It took a few weeks for me to fully appreciate how good this programme really is and now i cannot see how i could work without it.

Performance Lead

Overall though, Opytmzer saves me a lot of time and helps point me in the right direction when looking to make account optimisations.

Digital Marketing Team Manager

I consider it a partner in my PPC development, and I like to interact with it daily, appreciate that the time is always launching new things.

Tech Lead - Advertising Operations

Too bad I can't program the automatic reception of a Google Sheet.

Digital Marketing Consultant - Pay per Click, Search Engine Optimisation & Web Analytics

I am a little disappointed that the basic package is no longer available meaning that you have to get your client base to a certain level to be able to access this tool.

Owner

It's worth the price tag. I think it should be expensive considering all that it does for you.

This is the tool I use for my Google Ads reporting, it's very easy and quick to pull keywords lists in pdf or Excel sheet. Plus the option to receive it automatically by email helps a lot.

This software, and no other software either, is simply going to make your online advertising work without your human input and time. You have to learn and use this software.

Senior Paid Media Speciaist

No major cons at this time because I see the consistent upgrades which dismiss any concerns or issues.

Optmyzr screenshot

Freelancers

Large Enterprises

Mid Size Business

Small Business

By leveraging machine learning and data science, the Adzooma platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. We automate most of your workload, so you can focus on running your business.

EXADS ad serving solutions are built with developers in mind every step of the way. EXADS Admin Panel provides a single interface for admins, advertisers and publishers to monitor and manage their online advertising and access a large range of features and automated optimizations.

Trello is a project management tool that helps teams organize and manage their tasks. It caters to a range of industries and teams, from marketing to engineering. Trello's simple and intuitive interface makes it easy for any team to get started and stay on top of their work.

Opteo is a Google Ads management tool for freelancers & Digital Agencies which makes improvement suggestions backed by statistically relevant data

Budget Control

Monitoring

Task Management

Opteo

Business Growth Consultant

Outstanding customer services, very insightful and friendly like having an experienced PPC team on my side. The platform is a delight to use and super intuitive, and satisfying.

Director of Digital Marketing

Simply put, it's been a great addition to our toolbox. We use it in conjunction with the Google Ads platform and often find the optimization suggestions more helpful and more honest.

Marketing Manager

Awesome support and perfect to find "hidden" improvements and opportunities for improvement.

Manager

Very easy to use and powerful tool, with a lot of flexibility and a great User Interface. Easy and enjoyable to work with.

Member Solutions

One of the best adwords software that has excellent customer care and service.

SEO Specialist

Love the interface, ease of use. I really like how it seems to be learning my account as I go on.

Pr and Marketing Director

My overall experience has excellent. I have zero experience with ad words and Opteo has made it very easy to optimize the performance and see better ROI for my Google dollars.

E-Commerce Marketing Specialist

Easy to integrate into our daily routines - actually, it improved the daily routine significantly. Straightforward platform that also helps with prioritizing tasks when it can seem overwhelming.

Especialista Google Ads

It's incredibly easy to use and also give me some great information about my AG and KW. And, of course, you can manage your budget very easy.

Digital Marketing Consultant

A Great, Cost Effective Solution for Google Ads Campaign Management.

Founder & PPC Specialist

I've had a seamless, perfect experience with Opteo.

Ease of use, constant in app improvement, substantiated recommendations.

Managing Director

The confirmation window when it does a task can be a little annoying which just seems to add time to processes, I think previously this wasn't part of the software.

Every once in a while I get an error where changes could not be pushed to Google ads.

Paid Search Specialist

The interface can take some getting used to and will stutter and hang from time to time. They also do not currently support PLA campaign adjustments besides discovering negative keywords.

Founder

Seamless integration with Google Ads accounts. Ad optimization features.

Head of Media Buying

Regulary Email about Mayor Changes in Google Ads Accounts. Software very easy to use.

Performance Marketing Manager

Software to rapidly identify pain points in you google ads account.

Opteo screenshot: The Opteo account centre gives you a high level view of all your Google Ads accounts. Click into any to see improvement tasks, account scorecards, KPI dashboards and more.

Opteo screenshot: Opteo suggests improvements based on an account's conversion data and performance targets. Log in, review and - if you agree - push live to Google Ads in one click.

Opteo screenshot: Perform in-depth account audits in seconds. Opteo scores your accounts to help you see areas to focus on. Export your scorecards for use in client pitches and meetings.

Opteo screenshot: KPI dashboards allow you to visualise an account's important metrics in one place. Includes hidden metrics such as Quality Score components and Ad Rank.

Optmyzr vs Opteo Comparison (2026)

Optmyzr

Opteo

Overview

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Pricing

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