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Optmyzr Pricing, Features, Reviews and Alternatives

Optmyzr product overview

Price starts from

249

Per month

Flat Rate

What is Optmyzr?

Optmyzr provides time saving tools for PPC professionals who manage AdWords and Bing Ads. The interface has 4 main areas available to all subscribers.

Key benefits of using Optmyzr

Many PPC management tools focus on managing cross-platform campaigns but none take care of automatically optimizing accounts the way Optmyzr does. Optmyzr turns manual, repetitive account management tasks into quick optimizations and reports that save hours of time and let account managers devote more time to working on strategic initiatives instead of account management tasks.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Chat
Knowledge Base
FAQs/Forum
Email/Help Desk

Training options

Live Online
Documentation
Videos
Webinars

Optmyzr pricing information

Value for money

4.5

/5

189

Starting from

249

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Optmyzr features

Functionality

4.6

/5

189

Total features

37

2 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
Third-Party Integrations
API
Campaign Management
Data Import/Export
Campaign Analytics
Performance Metrics

Optmyzr users reviews

Overall Rating

4.6

/5

189

Positive reviews

96

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.86/10
Rating distribution

5

4

3

2

1

129

53

6

1

0

Pros
Can not say enough great things about this product. Ease of use, and layout are terrific.
The best part, though, is the customer service. They are proactive in making sure you get the best experience based on your needs.
There are countless options to improve efficiencies, establish workflows that save time, and ultimately money. Very powerful tool that is highly recommended as there are custom capabilities as well.
Cons
Too bad I can't program the automatic reception of a Google Sheet.
I am a little disappointed that the basic package is no longer available meaning that you have to get your client base to a certain level to be able to access this tool.
This software, and no other software either, is simply going to make your online advertising work without your human input and time. You have to learn and use this software.
RB
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Ryan B.

VP, Digital Strategy

Marketing and Advertising, 11-50 employees

Review source

Overall Rating

For Marketers, By Marketers

Reviewed 3 years ago

Transcript

Ryan B.: Hey, I'm Ryan. I'm the Vice President of Digital Strategy. I work in marketing and advertising,...

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Erik B.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Excellent Google Ads Optimization Tool - A real time-saver

Reviewed 6 years ago
Pros

Optmyzr offers many valuable functions which otherwise would be time consuming if they were performed manually. The tool is especially good when managing multiple clients and for simplyfing day-to-day management.

Cons

Hard to come up with any clear cons. It would be interesting if it in the future would be possible to create and manage campaigns with ad customizers in Optmyzr.

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Subash B.

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Powerful, Time-Saving & Reasonably Priced

Reviewed 6 years ago

It saved me lotsa time & money - makes repeated analysis available in a click.

Pros

One-click optimization, workouts for campaign optimization with customizable workflows, scripts, budget management, alerts, quality score management, etc - everything a PPC Manager needs in one package with a very affordable flat price - no % fee on spends.

Cons

It's a powerful tool - it will take time to build your familiarity & get the best out of it. Of course, the team does an introductory one on one with you to take you through the features - but this tool definitely not for a novice. The features on Bing are very very limited. The general user interface can be improved - looks a bit dated & clunky at times especially with large account pagination issues crop up.

Vendor response

Thanks for the review! We just added a lot of new Bing Ads features so hopefully that brings it closer to what you would expect. We also continue to work on our interface to try and hit the right balance between ease-of-use and efficiency for managing lots of accounts. I agree with you that we are primary a solution for PPC Experts. If we can help with anything, let us know!

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Fernando G.

Information Technology and Services, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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Expensive mistakes

Reviewed 3 years ago

The experience is good, but very frustated because they dont change the default bid settings, something I have asked for more than 2 months, in my case it is very complicated to justify using when you can make a mistake because you dont change the default bid and it can cost you thousands of dollars in a few minutes.

Pros

The tools to automatize and create campaigns are great, they can save you a lot of time, and if configured correctly can run on autopilot.

Cons

The default bids on shopping campaigns are set to either 0.1 or 1, its very easy to skip changing one of these settings and when applying a rule for hundreds of campaigns if instead of 0.01 you set 1 it costs a lot of money.

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Rashad G.

Photography, 51-200 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Advertisement manager software

Reviewed 3 years ago

Generally, I want to tell that I am not sure I will stay with this app or not because I do not see much progress though there are many calls to update the platform.

Pros

Since it does not offers special price for the individual, the prices is normal in contrast to others that offers skyrocketed prices. Bid Management works smoothly that is the most lovely part of the software I use. We have witnessed the big enhancement in our relations with our customers

Cons

It is pretty complex platform that I felt obligated to do some research as I could not find to get some important insight to use the software. It seems the interface is begging for the renovation as the current version fails to adapt with fashionable interface design. It does not provide the service in Mac version that could be considered as inconvenient

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Stefano R.

Internet,

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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A great help in managing my Adwords Campaigns

Reviewed 6 years ago

Better cost per click and per covnersion in my campaigns

Pros

It makes easy and fast to execute the most common maintainance tasks as in-deep analysis of our Adwords campaign. The visualization of data anche possibile actions is very clear and friendly.

Cons

it is not cheap, but if you manage several campaigns or a big campaign, it will likely pay itself several times helping you in investing better your budget.

Optmyzr FAQs

Q. What type of pricing plans does Optmyzr offer?

Optmyzr has the following pricing plans:
Starting from: $249.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)


Q. Who are the typical users of Optmyzr?

Optmyzr has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business


Q. What languages does Optmyzr support?

Optmyzr supports the following languages:
Dutch, English, German, Hungarian, Italian, Polish, Portuguese, Spanish


Q. Does Optmyzr offer an API?

Yes, Optmyzr has an API available for use.


Q. What other apps does Optmyzr integrate with?

Optmyzr integrates with the following applications:
CallRail, Google Analytics 360, Google Workspace, Google Ads, Meta for Business


Q. What level of support does Optmyzr offer?

Optmyzr offers the following support options:
Chat, Knowledge Base, FAQs/Forum, Email/Help Desk

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