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Optmyzr

Tools for PPC Pros

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Table of Contents

Optmyzr - 2025 Pricing, Features, Reviews & Alternatives

What is Optmyzr?

Optmyzr provides time saving tools for PPC professionals who manage AdWords and Bing Ads. The interface has 4 main areas available to all subscribers.

One Click Optimizations offer suggestions for ways to improve accounts by adding or removing keywords, changing bids, updating ad text, changing placements on the display network, and making Google Shopping Campaigns more profitable.

Data Insights take raw data from Bing Ads and AdWords and turn it into data visualizations that help account managers see trends and highlights which can be used to guide optimization strategies.

The Report Builder can be used to create beautiful PDF and web based reports and dashboards that can be shared with clients and stakeholders to show the value that PPC ads are bringing to their companies.

Enhanced Scripts for AdWords make powerful automations available to non-programmers through an easy-to-use graphical user interface that updates the AdWords Scripts code.

Benefits of using Optmyzr

Many PPC management tools focus on managing cross-platform campaigns but none take care of automatically optimizing accounts the way Optmyzr does. Optmyzr turns manual, repetitive account management tasks into quick optimizations and reports that save hours of time and let account managers devote more time to working on strategic initiatives instead of account management tasks.

Starting from

249

Per month

view pricing plans

start trial

book a demo

Optmyzr's key features

Most critical features, based on insights from Optmyzr users:

For PPC Campaigns

5.0

(2)

Advertising Management

5.0

(3)

Campaign Analytics

4.5

(4)

Campaign Management

4.0

(2)

Performance Management

4.7

(3)

Campaign Segmentation

5.0

(1)

All Optmyzr features

Features rating:

4.6

(190)

Budget Management

5.0

(2)

Conversion Tracking

4.5

(2)

Landing Pages/Web Forms

(0)

Multi-Campaign

5.0

(2)

Multi-Channel Marketing

(0)

Performance Metrics

(0)

Real-Time Data

(0)

Real-Time Monitoring

(0)

Real-Time Updates

(0)

Reporting/Analytics

(0)

ROI Tracking

(0)

Scheduled/Automated Reports

(0)

Tagging

(0)

Third-Party Integrations

3.0

(1)

Trend Analysis

(0)

Visual Analytics

(0)

Workflow Management

3.0

(1)

Keyword Tracking

(0)

Keyword Research Tools

5.0

(2)

Geotargeting

(0)

Data Visualization

5.0

(1)

Data Import/Export

(0)

Customizable Reports

3.0

(1)

Conversion Rate Optimization

(0)

Campaign Planning

(0)

Bid Management

(0)

Automated Scheduling

(0)

API

3.0

(1)

Activity Dashboard

3.0

(1)

Account Alerts

(0)

A/B Testing

(0)

Optmyzr awards

PPC

86/100

Optmyzr alternatives

Optmyzr

4.6

(190)

visit website

Starting from

249

Per month

Free trial

Free version

Ease of Use

4.5

Features

4.6

Value for Money

4.5

Customer Support

4.8

Semrush

4.7

(2.2K)

visit website

Starting from

139.95

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.6

Value for Money

4.3

Customer Support

4.4

Asana

4.5

(13.3K)

visit website

Starting from

13.49

Per month

Free trial

Free version

Ease of Use

4.4

Features

4.4

Value for Money

4.4

Customer Support

4.3

NiceJob

4.9

(198)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.9

Features

4.8

Value for Money

4.8

Customer Support

4.9

Optmyzr pricing

Starting from

249

Per month

Flat Rate

Pricing details

Subscription

Free trial

Free plan

Pricing range

view pricing plans

start trial

User opinions about Optmyzr price and value

Value for money rating:

4.5

Of 24 reviews that provide robust commentary on Optmyzr's price and value, 71% mention it in a positive light.

Most reviewers indicate that Optmyzr offers good value for money, providing critical insights and saving time at a fair price. They appreciate its cost-effectiveness compared to more expensive solutions and find the pricing accessible. Some users say it includes many features within a small budget, making it a worthy investment for AdWords marketers. However, some users report that the pricing model can be unfair for large agencies and find certain options only available in higher-priced plans. They also mention issues with billing in USD and unexpected charges.

Check .

To see what individual users think of Optmyzr's cost and value, check out the review excerpts below.

“After comparison of many tools OPTMYZR provides us the best ratio of cost / performance.”

Tomáš Sokol

Online Marketing Consultant

“The pricing is pretty fair and we recommend it as a worthy substitute to more expensive solutions such as Marin, Wordstream, Kenshoo, etc.”

Bruno Ferrante

Marketing Consultant

“Unfair Pricing Model: Large agencies with many users pay the same as one person agencies; No roadmap information what is planned for future software updates”

Gerald Kallinger

Owner

Optmyzr integrations (5)

Top integrations

Optmyzr support options

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Chat

Knowledge Base

FAQs/Forum

Email/Help Desk

Training options

Live Online

Documentation

Videos

Webinars

Optmyzr reviews

Overall rating

4.6

190

Positive reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend8.87/10

Rating distribution

130

Pros

“Can not say enough great things about this product. Ease of use, and layout are terrific.”

Angela M.

Campaign manager

“The best part, though, is the customer service. They are proactive in making sure you get the best experience based on your needs.”

Ryan B.

VP, Digital Strategy

“There are countless options to improve efficiencies, establish workflows that save time, and ultimately money. Very powerful tool that is highly recommended as there are custom capabilities as well.”

Eric K.

Program Manager

Cons

“Too bad I can't program the automatic reception of a Google Sheet.”

Edwin L.

Tech Lead - Advertising Operations

“I am a little disappointed that the basic package is no longer available meaning that you have to get your client base to a certain level to be able to access this tool.”

Verified reviewer

Anonymity request

“This software, and no other software either, is simply going to make your online advertising work without your human input and time. You have to learn and use this software.”

Austin B.

Owner

Read all reviews

Optmyzr FAQs

Q. What type of pricing plans does Optmyzr offer?

Optmyzr has the following pricing plans:
Starting from: $249.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)

Q. Who are the typical users of Optmyzr?

Optmyzr has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

Q. What languages does Optmyzr support?

Optmyzr supports the following languages:
English, Dutch, Italian, Polish, German, Spanish, Hungarian, Portuguese

Q. Does Optmyzr offer an API?

Yes, Optmyzr has an API available for use.

Q. What other apps does Optmyzr integrate with?

Optmyzr integrates with the following applications:
CallRail, Google Analytics 360, Google Workspace, Google Ads, Meta for Business

Q. What level of support does Optmyzr offer?

Optmyzr offers the following support options:
Chat, Knowledge Base, FAQs/Forum, Email/Help Desk