Perpetua Pricing, Features, Reviews & Comparison of Alternatives

Perpetua

Growth infrastructure for eCommerce

5.0/5 (3 reviews)

Perpetua overview

What is Perpetua?

Perpetua provides growth optimization and reporting technology for the world’s smartest ecommerce businesses. Through the platform, advertisers create goals based on strategy and rely on Perpetua’s best in class, AI-powered optimization engine to execute tactically. Integrations Amazon, Instacart and Google ensure brands achieve full-funnel engagement and maximum visibility. Perpetua is venture-backed and headquartered in San Francisco, CA and Toronto, ON. To learn more, visit perpetua.io.

Perpetua’s artificial intelligence-powered bidding engine is designed to ensure that the most efficient bids are placed automatically on the keywords most likely to convert. Multiple campaigns can be structured according to Amazon’s best practices and strategic business objectives. Ad spend can be allocated to reach specific customer segments to increase return on ad spend, and users can view total and organic sales growth, blended advertising cost of sale (ACoS), and more with Perpetua’s advanced analytics.
perpetua.io

Pricing

Starting from
$250/month
Pricing options
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, United Kingdom, Australia, Japan and 3 other markets, Germany, Brazil, Mexico

Supported languages

English
Perpetua screenshot: Holistic view of all of your eCommerce advertising across marketplaces and channels.Advertisers with Superpowers - Perpetua 2020Perpetua screenshot: Launch goals based on high leverage advertising strategy, trust Perpetua's AI-powered ad engine to execute tactically.Perpetua screenshot: Create video ads for any product in seconds, directly in the Perpetua platform.Perpetua screenshot: Manage all your ads in Perpetua's beautiful mobile iOS and android apps.Perpetua 2020AD Con Reel v06 Oct 5 2020 Final

Perpetua user reviews

Excellent
3

Very good
0
Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  5.0
  5.0
  5.0
  5.0
Peter Kanaat

Amazing Product, Amazing Service

Used daily for less than 6 months
Reviewed 2019-03-26
Review Source: Capterra

A+++++ Executive is extremely helpful, if I have a question about anything he responds within minutes.

Pros
the velocity of my products increased by 200 percent as soon as I implemented Perpetua. Not only that, ACOS went down by nearly 30 percent. The algorithm is extremely intelligent and makes proper daily adjustments on my bids allowing my to be way more profitable than before I implemented them.

Cons
there are absolutely no cons about this software

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Howie Shapiro

Great Product & Company

Used daily for less than 6 months
Reviewed 2019-04-03
Review Source: Capterra

Seen my sales grow month over month all thanks to Perpetua’s help! Really great company and people!

Pros
Really cool and cutting edge technology that helps me optimize my marketing efforts on Amazon.

Cons
Really nothing negative to say so far. Perpetua is doing a great job!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Rick David

invaluable tool

Used daily for less than 6 months
Reviewed 2020-07-21
Review Source: Capterra

Really delighted with the experience. Their help desk are really helpful, and always get back to me in good time. Clean, easy to use software.

Pros
A clean and easy to use software. The way you can set a target acos, and it does all the leg work for you insofar as bid optimization is concerned – well, it's an absolute godsend.

Cons
The only thing I'd suggest is that they include a few more instructional material on the difference between different types of goals. They explain it during onboarding, but it can be a bit tricky to recall all the minutae.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Perpetua pricing

Starting from
$250/month
Pricing options
Subscription
View Pricing Plans

Pricing is based on monthly ad spend.
$1,000-$5,000 in ad spend: $250 per month.
$5,000-$10,000 in ad spend: $500 per month.
$10,000+ in ad spend: $500+% of spend per month.
For an ad spend of less than $1,000 contact Perpetua for pricing.

Perpetua features

Campaign Analysis
Campaign Management
Campaign Segmentation
Monitoring
Reporting & Statistics

A/B Testing (220 other apps)
API (605 other apps)
Activity Dashboard (414 other apps)
Automatic Notifications (233 other apps)
Content Management (309 other apps)
Customizable Branding (313 other apps)
Customizable Templates (325 other apps)
Data Import/Export (287 other apps)
Drag & Drop Interface (273 other apps)
Engagement Analytics (291 other apps)
Multi-Channel Marketing (261 other apps)
Real Time Analytics (267 other apps)
Social Media Integration (338 other apps)
Template Management (220 other apps)
Third Party Integration (395 other apps)

Videos and tutorials

Additional information for Perpetua

Key features of Perpetua

  • AI-Powered Ad Engine
  • Account Alerts
  • Advanced Analytics
  • Advertising Cost of Sale (ACoS) Analytics
  • Algorithmic Bidding
  • Analytics / ROI Tracking
  • Budget Management
  • Campaign Automation
  • Financial Reporting
  • Keyword & ASIN Harvesting
  • Keyword Research Tools
  • Market Segmentation
  • Performance Monitoring
  • Smart Targeting
View All Features

Benefits

• Perpetua’s advanced analytics provide users with insight into their company’s financial performance, with data on total and organic sales growth, and blended advertising cost of sale (ACoS).

• Algorithmic bidding by the AI-powered ad engine ensures that the most efficient bids are placed on the keywords and match types most likely to convert, according to strategic business objectives.

• Perpetua removes the need for users to manually research and identify keywords and ASINs (Amazon Standard Identification Numbers) to target.

• Ad spend can be allocated to target the market segments most likely to convert, with the aim of increasing return on ad spend.

• Native apps for Android and iOS allow users to collaborate, launch campaigns, and monitor performance from anywhere.