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Quartile vs Xnurta Comparison (2026)

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Quartile

Xnurta

Overview

Quartile is PPC Platform that helps automate and optimize your e-commerce advertising campaigns with best-in-class artificial intelligence and machine learning technology, blending data science and analytics with deep strategic expertise in e-commerce marketing.

Accelerate marketplace sales on Amazon and Walmart. Xnurta pairs real-time product performance with automated bidding loops, utilizing a no-code AMC Hub to build high-intent custom audiences and unlock full-funnel attribution without needing SQL expertise.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No videos yet

Pricing

Starting from

No pricing info

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

499

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.5

Value for money

Ease of use

Features

Customer support

86%

would recommend this app

4.7

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

Pros

“Knowing that their smart AI is optimizing our campaigns 24/7 gives me complete peace of mind, but knowing I have such brilliant, kind, and go-getter professionals driving that technology is what I love most.”

Kiersten A.

Owner

“They demonstrated a solid understanding of advertising platforms and data analysis, which allowed us to optimize campaigns effectively and make informed decisions.”

Thiago C.

Marketing Director

“They do a decent to good job with Amazon sponsored products ads and display ads, but not with sponsored brands ads, as they don't have a way to create those in an automated fashion.”

Jose C.

SVP Sales and Operations

Pros

“I manage Amazon Sponsored Ads for e-commerce clients, and the bid and budget automation is what earns Xnurta its seat.”

Ozan Y.

Marketing Manager

“Between managed groups, AI actions, rules, and dayparting, the first couple of weeks feel less like a dashboard and more like a cockpit, and it's easy to have AI bid logic and rules-based budget logic working against each other before you understand the hierarchy.”

Alexander S.

Digital Marketing manager

“Overall, it provides a much deeper level of visibility and control over Amazon advertising and has become a valuable tool for analyzing performance and identifying opportunities.”

Eddie C.

Senior Marketing Manager

Cons

“Sometimes the lack of control in spend using the algorithm has caused to overspend when onboarding and underspend in non top selling ASINs”

Jose R.

Growth Marketing Manager

“Honestly, my only complaint is that they don’t advertise enough!”

Kiersten A.

Owner

“Their AI tools are a black box, you will never have any input on keywords to target, bid optimizations and placements, and their strategies on these will deplete your bank accounts.”

Tanya V.

CEO

Cons

“One limitation is the number of keywords that can be viewed at once, which can become frustrating when managing a large number of keywords across many campaigns.”

Eddie C.

Senior Marketing Manager

“What I like least is the inability to input COGS, returns/refunds, and fees to view complete ASIN-level profitability within a single dashboard.”

Daniel A.

VP of Marketplace Strategy

“It feels like a time consuming hurdle. While I appreciate all the filters, it can get frustrating to change brands and change filters quickly, I have made mistakes often since I will think I am doing one thing but forgot I left a filter on.”

Addie H.

Senior Strategist