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Adalysis vs Xnurta Comparison (2026)

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4.4

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Good recommendations?

Adalysis

Xnurta

Overview

Adalysis makes managing your Google Ads & Microsoft Ads accounts easy and profitable. It's easy enough to use for beginners but has the power expert PPC users require.

Drive a 63% average ROAS growth using high-frequency automated bidding. Xnurta features an intelligent AI filter to instantly isolate and remediate wasteful spend, while running automated keyword harvesting loops to protect your exact target ACOS.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No videos yet

Pricing

Starting from

126

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

499

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.6

119

Value for money

Ease of use

Features

Customer support

73%

would recommend this app

4.7

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

Pros

“Used it mainly for campaign management it was great at optimizing ads, sorting through keywords that were burning through my budget and very helpful with quality score analysis.”

Jade M.

Marketing Specialist

“It's an easy way to review and manage multiple accounts, detecting all issues in minutes, including minor things like spelling mistakes, repeated keywords in different campaigns or headlines and descriptions that are not converting.”

Marcela V.

Paid Media Specialist

“Rather than having to review all the raw data in AdWords, it brings it together in a user-friendly format with an easy-to-read and review presentation”

Matt H.

Head of Sales and Marketing

Pros

“I manage Amazon Sponsored Ads for e-commerce clients, and the bid and budget automation is what earns Xnurta its seat.”

Ozan Y.

Marketing Manager

“Between managed groups, AI actions, rules, and dayparting, the first couple of weeks feel less like a dashboard and more like a cockpit, and it's easy to have AI bid logic and rules-based budget logic working against each other before you understand the hierarchy.”

Alexander S.

Digital Marketing manager

“Overall, it provides a much deeper level of visibility and control over Amazon advertising and has become a valuable tool for analyzing performance and identifying opportunities.”

Eddie C.

Senior Marketing Manager

Cons

“I was unable to add new accounts in adalysis after one time addition of any account, due to which i was unable to push my core accounts.”

Somesh K.

Marketing Consultant

“However not being able to link meta and not having fine control over ads in the manager was little tough.”

Micah W.

Senior Analyst

“I was disappointed to learn that Adalysis does not work with video ads even though they are a Google ad type.”

Amanda F.

Digital Marketing Manager

Cons

“One limitation is the number of keywords that can be viewed at once, which can become frustrating when managing a large number of keywords across many campaigns.”

Eddie C.

Senior Marketing Manager

“What I like least is the inability to input COGS, returns/refunds, and fees to view complete ASIN-level profitability within a single dashboard.”

Daniel A.

VP of Marketplace Strategy

“It feels like a time consuming hurdle. While I appreciate all the filters, it can get frustrating to change brands and change filters quickly, I have made mistakes often since I will think I am doing one thing but forgot I left a filter on.”

Addie H.

Senior Strategist