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Referral Factory vs UpViral Comparison (2026)

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Referral Factory

UpViral

Overview

Referral marketing software for mid-market and enterprise businesses to launch and scale white-label programs, track referrals and conversions, automate rewards, and integrate with CRM and payment systems.

UpViral is a cloud-based referral marketing platform designed to help businesses create, run, and manage viral contests to promote products and services and engage with the target audience. The application allows organizations to design and conduct sweepstakes campaigns, offer rewards, and display participants’ performance on a leaderboard.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

200

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.8

162

137

Value for money

Ease of use

Features

Customer support

93%

would recommend this app

4.7

107

Value for money

Ease of use

Features

Customer support

93%

would recommend this app

Pros

“I liked how everything is automated, from tracking referrals to rewarding successful participants, which saves a lot of time.”

Muhammad A.

Structural Design Engineer

“Compared to the rest of the platform, it took a bit longer to understand and felt slightly more technical. Once I spent some time exploring it, it made sense, but I think first-time users may need a little more guidance.”

Richard I.

Planning

“Support team and account manager have been excellent to work with! Once you get a hang of the software and editing tools of the email portion, it's breeze to work with”

Janet W.

Director of Marketing

Pros

“The training goes to a blank page.”

Ian G.

Internet Marketing Coach

“It has a wide range of campaign templates making us create any type of campaign on the fly, integration with our email software is easy.”

Ferdinand M.

Operations Manager

“You do need to have your own graphics and Copy to add to your posts, other than that much easier than using Click Funnels. Plus it helps keep track of those who refer your links.”

Bill P.

CEO

Cons

“The integration with Monday keeps on giving us issues, especially the sync.”

Stefano R.

Marketing Lead

“Some of tabs are hidden that I don’t think should be.”

Louis O.

Growth associate

“it was at first a little hard to use and a lot of referencing to the guides.”

Carlos S.

Marketing Director