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ReferralCandy vs UpPromote: Affiliate Marketing Comparison (2026)

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ReferralCandy

UpPromote: Affiliate Marketing

Overview

Customer referrals are the key to viral marketing and a thriving business. ReferralCandy automatically tracks referrals and notifies your customers when they become eligible for their referral reward. Friends who have made a purchase become new customers, and the referral cycle starts over again!

UpPromote: Affiliate Marketing is the top-trusted affiliate marketing solution for growth on Shopify. With this all-in-one solution, you can build, manage, and succeed in your marketing campaign with ease.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No screenshots yet

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

29.99

/user

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.5

388

252

102

Value for money

Ease of use

Features

Customer support

75%

would recommend this app

4.9

217

197

Value for money

Ease of use

Features

Customer support

88%

would recommend this app

Pros

“The referral workflows are fully automated and beautifully designed, which helps create a seamless experience for customers.”

Lingwei H.

Operations Specialist

“First of all, I was seeking for a good referral program app which is ideal for Shopify and referralcandy is the nonplusultra for that.”

Mario O.

CEO

“We had to get on a quick video chat, but were able to get things all worked out.”

Jen T.

President

Pros

“We can now manage affiliate links, discount codes, commissions, applications, referrals, and payouts from one place, which saves time and gives us much more confidence in the data.”

Daniel W.

COO

“UpPromote has enough features to handle just about any affiliate program we want to run, whether it's custom commissions, affiliate links, discount codes, or more advanced setups. And when I can't immediately figure out how to accomplish something, their support team is always quick to respond and has consistently helped me find a solution.”

Mike M.

Founder

“It helped connect me with affiliates, made it easier to manage collaborations, and created a more organized way to work together and track affiliate relationships.”

Nickolas G.

CEO

Cons

“Can be hard to follow the referrals report, as some might missed (vs Shopify)”