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ReferralCandy vs Referral Factory Comparison

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Overview

Category Leaders

Customer referrals are the key to viral marketing and a thriving business. ReferralCandy automatically tracks referrals and...

Category Leaders

Plug & play referral software to build your own referral program. Works with HubSpot, Stripe, Pipedrive, Zoho, Salesforce,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No screenshots yet
No videos yet

Pricing

Starting from

47

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

95

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

362

5

4

3

2

1

229

99

28

2

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

4.9

127

5

4

3

2

1

111

15

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

2 Swift Response: Her promptness in addressing our inquiries and resolving issues was impressive, resulting in efficient issue resolution.
This is the best tool yet to increase customer purchases. I love how it integrates with my website and the fact you can customize it.
He's right on any issues I have with my backend support needs and has been very helpful to me in upping our referral game. Thanks for some outstanding service, team.

Pros

Great experience, the support team is amazing. Every time I've had a question or issue, they've been super friendly and knowledgeable, and they always respond quickly.
Another great feature of Referral Factory is the number of offered third-party integrations. I was particularly impressed with the Hubspot integration, which was easy to set up and use.
Support team are always ready to help and I would love to appreciate [sensitive content hidden] for her help. Creating referral campaigns is very easy and you can track everything on real time.

Cons

That it is not integrated with ECWID. I had a problem with the system to recognize INVOICES that were coming in.
Internally testing the functionality of a new referral program is a pain.
It was confusing if it would work without my clients needing to use a payment.

Cons

You are unable to generate coupon codes, but rather limited to uploading and distributing them.
One potential con of Referral Factory is that it may be too complex and pricey for small businesses or entrepreneurs just starting with referral marketing and having a limited budget.
It is hard to think of anything I don't like about Referral Factory. It saves me countless time every day.
  • Vendor responds to reviews
  • Last review10 days ago
  • Vendor responds to reviews
  • Last review4 days ago

Key features

  • Total features29
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Brand Guidelines
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Commission Management
  • Contact Management
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Digital Asset Management
  • Discount Management
  • Email Marketing
  • Email Templates
  • Employee Referral Management
  • Engagement Tracking
  • For Customer Referrals
  • For Employee Referrals
  • Fraud Detection
  • Gamification
  • Incentive Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Loyalty Program
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Performance Metrics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reporting & Statistics
  • Rewards Management
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third-Party Integrations
  • Total features47
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Brand Guidelines
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Commission Management
  • Contact Management
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Digital Asset Management
  • Discount Management
  • Email Marketing
  • Email Templates
  • Employee Referral Management
  • Engagement Tracking
  • For Customer Referrals
  • For Employee Referrals
  • Fraud Detection
  • Gamification
  • Incentive Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Loyalty Program
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Performance Metrics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reporting & Statistics
  • Rewards Management
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third-Party Integrations

Integrations

  • Total integrations11
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations16
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

ss
AvatarImg

senu s.

Accounting, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Referral Candy Review

Reviewed 2 years ago

We used Referral Candy to track multiple referral campaigns and grow our brand

Pros

Referral Candy has plethora mind-blowing functionalities. When it comes to tracking of referrals, no other referral marketing tool is even close. It's one of our favorite tools that we have used to skyrocket our startup to 6 figures. It campaign setup is very simple as ABCD. It only takes few minutes

Cons

They need to do better with their customer support

AvatarImg
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Isabella G.

Consumer Services, 11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

ReferralCandy logo

ReferralCandy

Customer service

Reviewed 10 months ago
Pros

I had a problem choosing my plan and I was very well attended and they solved my problem.

Cons

somewhat limited in the referral program.

SS
AvatarImg

Samim S.

Apparel & Fashion, 11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

ReferralCandy logo

ReferralCandy

Increased our sales with ReferralCandy

Reviewed 5 years ago

As we are operating an eCommerce site its important for us to grow our customers base and what is best is to get referral traffic from existing customers. We have deployed couple of referral campaign and all of them is success. We are getting good numbers of referral traffic and sign up from these sources. We are happy with the performance of this tool.

Pros

- Easy setup with magento2. - Individual referral links. - Instantly deploy referral campaigns. - Easy to track. - Easy to offer incentives to customers.

Cons

No such major cons found during our usage period.

SB
AvatarImg

Shahid B.

Computer Software, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Customer support

Reviewed 4 months ago
Pros

The customer support has been amazing. [sensitive content hidden] from customer was very cooperative and supportive. She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy. I am very very happy with the support they provided and would surely recommend Referral Candy to others.

Cons

Nothing specific. Referral Candy meets almost all our referral program needs. Just a small suggestion that if the API could be made more extensive.

MR
AvatarImg

Michele R.

Retail, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Referral Candy is GREAT!

Reviewed 3 years ago

Overall, we like Referral Candy and use it for all 4 of our business to drive sales.

Pros

Referral Candy is easy to use and has all the features we need for a successful referral program. We see great results.

Cons

I don't really have any cons for Referral Candy. The interface could be better. But once you know how to navigate it it's super simple.

DV
AvatarImg

Domenick V.

Retail, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Great service and product

Reviewed 5 years ago

Overall this is a great product. CSR and team are also always very helpful and there when needed!

Pros

Brings in a great amount of new customers!

Cons

I do not have any cons with Referral Candy

TF
AvatarImg

Timothy F.

Food & Beverages, 11-50 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Great Referral Software

Reviewed 2 years ago

Referrals are our number one source of growth. ReferralCandy has been instrumental in helping us grow from the start. [SENSITIVE CONTENT] and the support team at ReferralCandy have been incredibly helpful in getting things set up properly and making sure our referral campaigns are working well.

Pros

Completely automates the referral and reward system.

Cons

When we added Bold Cashier as a new checkout in Shopify, our integration with ReferralCandy broke. We switched over to an email integration to fix the issue.

AR
AvatarImg

Verified reviewer

Marketing and Advertising, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

[SENSITIVE CONTENT HIDDEN] was amazing

Reviewed 4 years ago

Amazing, thanks to [SENSITIVE CONTENT HIDDEN]

Pros

[SENSITIVE CONTENT HIDDEN] was amazingly in helping me out with everything

Cons

There aren't more [SENSITIVE CONTENT HIDDEN] at the Referral Candy

pm
AvatarImg

paolo m.

Marketing and Advertising, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Very good

Reviewed 4 years ago

[SENSITIVE CONTENT HIDDEN] was great helping me!

Pros

A good solution for referral and affiliate marketing

Cons

Not the best UX. but I would still consider

AA
AvatarImg

Arsalan A.

Arts and Crafts, 1-10 employees

Used monthly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

ReferralCandy logo

ReferralCandy

Amazing software and customer service

Reviewed 4 years ago

Perfect referral system with amazing customisation and support

Pros

Features, simplicity and customer service. It's very intuitive. Also their support like [SENSITIVE CONTENT HIDDEN] offer great support

Cons

I am not sure if there is anything to highlight

SR
AvatarImg

Steven R.

E-Learning, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

ReferralCandy logo

ReferralCandy

Use the Service Daily

Reviewed 2 years ago

Our experience has been great and we receive excellent customer service from [SENSITIVE CONTENT].

Pros

Our organization uses Referral Candy on a daily basis for our customers. The software helps automate the referral process and requires little to no work on our end. Our customers have their own referral portal and can manage their referrals on the back end. Great product!

Cons

At times the site can be a little slow when needing to manage a customer's referrals. However, the overall quality is great.

JH
AvatarImg

Jeff H.

Luxury Goods & Jewelry, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

[SENSITIVE CONTENT HIDDEN] was a huge help

Reviewed 4 years ago

Special thanks to [SENSITIVE CONTENT HIDDEN] today for her help.

Pros

Great way to get started with a referral program.

Cons

Nothing to report here yet. I can let you know.

ST
AvatarImg

Stefano T.

E-Learning, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

ReferralCandy logo

ReferralCandy

Refund for unused services, thanks to [SENSITIVE CONTENT HIDDEN]

Reviewed 3 years ago

Refund for unused services Excellent Wordpress plugin for the management of Referral Marketing It is complete, easy to use and original After selecting and installing the plugin in the new PATHS platform I made the mistake of not having seen that the Plugin was not free, but had a trial period. The platform is still in the launch phase and if I had figured it out earlier I wouldn't have installed it...

Pros

Excellent Wordpress plugin for the management of Referral Marketing

Cons

It is complete, easy to use and original

AR
AvatarImg

Verified reviewer

Online Media, self-employed

Used other for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Exceptional customer service!

Reviewed 4 years ago

My customer support rep, [SENSITIVE CONTENT HIDDEN], was very thorough and responsive. I feel like they went above and beyond in assisting me.

Pros

I love how plug and play referral candy is!

Cons

Would love to have more options for customization.

RS
AvatarImg

Rohit S.

E-Learning, 201-500 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Smooth

Reviewed 4 years ago
Pros

ReferralCandy has amazing support. I had some questions and [SENSITIVE CONTENT HIDDEN] all of them were available to answer my queries and made the integration process very smooth.

Cons

We are also looking to implement a referral program for an App-based store..but right now referral candy does not support that. Hoping to see this feature very soon.

CJ
AvatarImg

Cris John T.

Military, 11-50 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ReferralCandy logo

ReferralCandy

My review

Reviewed 4 years ago
Pros

I like the referral Program and the custom rewards feature.

Cons

I would say it is the API response for the Rewards specially for the coupons because the coupon code is not included on the response. It is nice to have for reporting purposes.

MP
AvatarImg

Mirna P.

Food & Beverages, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

ReferralCandy logo

ReferralCandy

Customer Support Review

Reviewed 4 years ago
Pros

I thought I was writing a review for [SENSITIVE CONTENT HIDDEN]! [SENSITIVE CONTENT HIDDEN] was amazing and helped me out beyond belief! It is often difficult to ask questions that are technically related and expect an answer, however [SENSITIVE CONTENT HIDDEN] pulled through like a superhero! I highly recommend [SENSITIVE CONTENT HIDDEN] to anyone with questions or issues in Referral Candy.

Cons

Internally testing the functionality of a new referral program is a pain.

BH
AvatarImg

Becky H.

Arts and Crafts, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ReferralCandy logo

ReferralCandy

Excellent Customer Support

Reviewed 2 years ago
Pros

Setting up referral candy is quick and easy! We only had one question throughout our setup process, and Customer Support was incredibly responsive- we connected via chat with [SENSITIVE CONTENT] and she not only helped answer our question but also reviewed our entire setup to offer optimization suggestions. Highly recommend!

Cons

There are no drawbacks to referral candy that we have identified yet.

JJ
AvatarImg

Jono J.

Food & Beverages, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ReferralCandy logo

ReferralCandy

[SENSITIVE CONTENT HIDDEN] @ Customer Service

Reviewed 4 years ago

My customer service experience with [SENSITIVE CONTENT HIDDEN] was great. He got the integration with Squarespace working flawlessly and did it in a timely manner, he also made it easy to understand what I needed to do on my end. Great work, and thank you [SENSITIVE CONTENT HIDDEN].

Pros

Getting access to a reputable referral program that works with SS

Cons

Integration for Squarespace isn't explained as easily as it could be, or easily found ...

KB
AvatarImg

Kelsey B.

Retail, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

Great software

Reviewed 4 years ago

We wanted to engage our customers and let them easily engage their friends. Referral marketing has been on our list for 2020 and with Referral Candy it's been really easy to do.

Pros

ReferralCandy was so easy and quick to set up, i think it was live on our site within a week. We've already seen great results and customers engaging. The dashboard easily displays results so i can report on it quickly, which is essential! Support is always so good, really easy with the online chat, i spoke to [SENSITIVE CONTENT HIDDEN] today and she resolved my issue and made some suggestions which were so helpful!

Cons

We've been using ReferralCandy for a few months now and i've not come across anything that doesn't work.

YM
AvatarImg

Yarra M.

Apparel & Fashion, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

ReferralCandy logo

ReferralCandy

Helpful

Reviewed 4 years ago

The benefits of ReferralCandy have been an easy to understand dashboard to track and reward referrers to our website.

Pros

Ease of use is what I like most about Referral Candy.

Cons

I have nothing negative to say about this software.

MK
AvatarImg

Max K.

Health, Wellness and Fitness, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ReferralCandy logo

ReferralCandy

So far so good

Reviewed 4 years ago

Happy so far! [SENSITIVE CONTENT HIDDEN] took a lot of time to patiently explain how o can use it with my current customer base.

Pros

I wasn’t even fully set up and looks like a customer already made a Referral purchase! I’m excited to see the way more customers can easily send referral links and track the purchases.

Cons

Little tricky set up with my squarespace site. But I don’t think it could have been much easier. The Referral Candy team helped finish it up for me.

LG
AvatarImg

Léa G.

Health, Wellness and Fitness, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

ReferralCandy logo

ReferralCandy

Satisfied

Reviewed 2 years ago

The support was always great. Jelson offered to help us optimise the program as the results weren't up to our expections.

Pros

Quite easy to implement and great way to create a referral program

Cons

We still needed to have a developer help us creating good looking pages on our websites to implement

CL
AvatarImg

Caitlin L.

Financial Services, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ReferralCandy logo

ReferralCandy

Help from Customer Support, the rep

Reviewed 5 years ago

I just had a great experience thanks to the support of the rep. I needed to fix one CTA button that was missing and at first the rep thought that I would have to have my developer fix it. A few minutes later she messaged me back and told me she found the solution. I very much appreciated her support and attention to my problem!

Pros

Referral Candy gets the job done by providing links to our clients.

Cons

Sometimes it is hard to edit the content if you don't know how to code.

CM
AvatarImg

Corbin M.

Food & Beverages, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ReferralCandy logo

ReferralCandy

Thanks

Reviewed 8 months ago

[sensitive content hidden]was very helpful once I was able to get a meeting set up.

Pros

We like that referral candy makes it easy to implement and use.

Cons

some of the load times are very slow for the forms that are built into web pages.