Salesforce Marketing Cloud vs Loyal Zoo Comparison

Zoho CRM

HubSpot Marketing Hub

HubSpot CRM

SumUp

Cognigy.AI

charles

Increased customer visitorship and engagement

Useful app but with significant limitations

Hi Karolina, many thanks for the candid review.
Rewards can be configured to inject the discount automatically into the order, there is no need to apply discounts manually. This would work much better in your case.
Please get in touch with us and we can set it up.

It has helped our business a lot especially since we do not have a big budget to use for marketing

Loyalty

Hi Joe,

Thank you so much for your kind review.

At the moment your plan includes SMS for point balances, 2x blast marketing messages/month and Handsfree Marketing messages (sent to your VIP, new and "slipping away" customers). 

If you would like to increase to 4x promotions/month we'll get you an upgrade link across to your email shortly where you can get more promotions :)

Our customers like having a loyalty scheme and it does drive repeat sales

Easy to use and works

 If  customer can check in by own , not our cashier have to do it.That will be much more easier . Thank you.

Manager 

Hi Fonda,

The customer can check-in themselves already by either downloading the Loyalzoo app on their smartphone or by using our customer facing check-in feature for tablets. Here's instructions on how to set it up: http://help.loyalzoo.com/using-loyalzoo-in-store/how-to-get-customers-to-register-themselves-in-store

We'll be releasing a customer facing solution to Clover hopefully in the next couple of weeks. Customers will be able to sign up or check-in with their email or phone number directly from the Clover device :)

Enjoy!

I have been able to issue loyalty points without the need for loyalty cards which are expensive to print and annoying for customers.   I have been able to easily get customers to sign up to the weekly marketing by incentivising them with loyalty points. So it's a win/ win. 

Simple to use and very effective

Hi Cheryl, many thanks for your very kind review. Regarding sending video reels in your promo messages, in the editing box there is a button to embed videos, as long as you host them on youtube, vimeo or other video hosting service.
Please reach out to us via the chat bot if you need help with this :-)

Compare Salesforce Marketing Cloud and Loyal Zoo based on features, pricing, verified reviews, integrations & more. Find out which software is best for your business today.

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

Save valuable selling time with HubSpot CRM that takes care of all the little details from recording calls, logging emails and managing data

Zoho CRM is a cloud-based customer relationship management (CRM) software that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach their customers through every channel, including telephone, email, social media, and live chat.

Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer.

A/B Testing

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Ad hoc Reporting

Ad Network Integration

AI/Machine Learning

Alerts/Notifications

Archiving & Retention

Asset Lifecycle Management

Audience Targeting

Audio File Management

Automated Publishing

Autoresponders

Behavior Tracking

Behavioral Analytics

Brand Management

Brand Tracking

Calendar Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

Campaign Tracking

CAN-SPAM Compliance

Canned Responses

Categorization/Grouping

Channel Management

Click Tracking

Collaboration Tools

Commenting/Notes

Competitive Analysis

Configurable Workflow

Contact Management

Content Library

Content Management

Content Publishing Options

Conversion Rate Optimization

Conversion Tracking

Customer Engagement

Customer Experience Management

Customer History

Customer Journey Mapping

Customer Segmentation

Customer Surveys

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Customization

Dashboard

Dashboard Creation

Data Capture and Transfer

Data Connectors

Data Import/Export

Data Recovery

Data Visualization

Document Classification

Document Management

Document Storage

Drag & Drop

Drip Campaigns

Dynamic Content

eCommerce Management

Electronic Forms

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

File Management

Filtering

For iPad Devices

For Marketing and Advertising

For Startups

Forms Management

Full Text Search

Image Editing

Image Library

Inbox Management

Interaction Tracking

Keyword Filtering

KPI Monitoring

Landing Pages/Web Forms

Lead Capture

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

List Management

Salesforce Marketing Cloud

Android

Web-based

iPad

iPhone

Digital Marketing & Paid Search

The price, the user experience, the lack of multibrand use. When I threatened to take my business elsewhere we had one call with the VP but then he stopped responding to calls and emails.

Marketing Operations

It felt like they were just as fed up with this crap tool as we are. Although they didn't say it, I think one of our key employees quit over the frustration of dealing with marketing cloud.

Director of Operations

Encourages cross-team communications. Great support from the vendor, and strong community of users and third-party integrators.

Recruitment Consultant 

Was quite easy to understand for novice and navigate around  and had easy to use and useful automated marketing features that made reaching a large audience seamlessly easy.

Operations Manager

I liked that this is integrated within the SFDC CRM and i do not have to use a separate platform for managing leads and opportunities with sending email marketing and outreach.

Mkt Manager

We use salesforce daily to engage with customers on a daily basis. It has been very helpful in managing customer journeys, sending and preparing emails, and getting good reporting.

Marketing Automation Specialist

Its very user friendly when you need to build assets with less time. I think those who have a more B2C business marketing model will find this more beneficial with the 1:1 ratio for personalization.

Marketing Manager

Not all pending sends will list themselves under "Pending Sends," so that has caused some issues with accidentally sending the same email to the same list more than once.

Marketing Automation and Website Manager

The customer service and sales team was probably the worst I've seen from an enterprise product. Even though it's owned by Salesforce, it isn't as well integrated as Marketo.

Marketing Specialist

Further, the e-newsletters don't cooperate with Outlook, which is frustrating since both are Microsoft products.

IOS Developer

Salesforce offers a big eco-system with lots of functionalities and a good customer overview.

Lead-Gen Specialist

Also opening a ticket with customer support is a pain, especially if you don't have a Salesforce login (I've tried both with and without.).

The e-newsletter design function is nearly useless unless you can code HTML, and the preview emails you see never match what ends up in your inbox.

Software Engineer

Steep learning curve, Poor Customer service, Fairly expensive for most of the users.

Client Service Consultant

You are able to view and respond to emails from all of your coworkers which helps with workload management.

Marketing Operations Manager

The Journey Building feature is incredible for this. This also allows you to set triggers and make intelligent automation decisions.

Marketing Consultant 

Love what the product is capable of doing. But it takes a significant amount of time and money beyond the cost of the product to set it up and maintain it.

Product Management Director

For a small business I'd HIGHLY recommend going with something else.

Salesforce Marketing Cloud screenshot: Build audiences on Facebook, Google, Instagram, Twitter, YouTube, and — with Salesforce DMP — the entire display advertising ecosystem.

Salesforce Marketing Cloud screenshot: Manage customer journeys at scale using data from any source with Email Studio.

Salesforce Marketing Cloud screenshot: Visualize consumer activity at every touchpoint, on any channel with Interaction Studio.

Salesforce Marketing Cloud screenshot: Create and save custom views of your data, understand how prospects are engaging, and enjoy a holistic view of every customer.

Salesforce Marketing Cloud screenshot: Use machine learning and artificial intelligence to define and reach your target audience more efficiently and effectively.

Salesforce Marketing Cloud screenshot: Monitor audience discussions on topics that matter to your brand using machine-learning sentiment analysis and image recognition.

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Whether you’re a street food vendor, a salon owner or a sales assistant, we want to make technology that anyone can use and everyone has access to. Whether you’re a one-person show or a team, we’re there for the smallest of businesses.

charles assists companies in pioneering conversational commerce by integrating shop systems, chat apps, and bots in a single platform. Key features include lead distribution & qualification, analytics, human handover, one-to-one messaging, real-time conversations, multi-chat, automation, and more.

Business-focused Conversational AI solution to help enterprises deliver outstanding services experiences.

Loyalzoo is a digital loyalty program creation tool for independent retailers and restaurants, helping to increase customer spending and retention by up to 2x

Communication Management

Customer Profiles

For Small Businesses

Incentive Management

Loyalty Cards

Loyalty Program

Membership Management

Mobile Alerts

Multi-Channel Marketing

Point of Sale (POS)

Promotions Management

Real-Time Data

Real-Time Notifications

Reporting/Analytics

Rewards Management

Rewards Points

SMS Marketing

Social Promotion

Loyal Zoo

Windows

Co-owner

Loyal Zoo has been so great during the last couple of months for us. Our customers are starting to get familiar with it and hopefully they will all have their names on by the end of 2021.

Salesforce Marketing Cloud vs Loyal Zoo Comparison

Salesforce Marketing Cloud

Loyal Zoo

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives