Social Champ vs Metricool

Hootsuite

Buffer

Sprout Social

Later Social

CoSchedule Marketing Suite

Emplifi Social Marketing Cloud

Compare Social Champ and Metricool based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Vista Social

Vista Social is a cloud-based solution, which helps small to large businesses streamline social media marketing via content scheduling, reviews management, engagement tracking, performance metrics, and more. The solution offers various features including collaboration tools, social profiles, artificial intelligence (AI), approval workflows, and custom reports.

Publer

Let a Superhero help you manage your Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, Google My Business, YouTube, and WordPress.

Instagram

Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment, send private messages, and more

Social Champ - An automation and management tool to streamline all major social media networks from one platform. 
Create and schedule posts with a similar experience as of social networks to maintain your social presence, increase engagement and save time on social media.

Access Controls/Permissions

Automated Publishing

Automated Scheduling

Calendar Management

Campaign Management

Campaign Scheduling

Collaboration Tools

Content Management

Customer Engagement

Customizable Templates

Dashboard

Data Import/Export

Data Visualization

Engagement Tracking

Filtering

@mentions

Multi-Account Management

Performance Metrics

Post Scheduling

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Reporting

Reporting/Analytics

Reporting & Statistics

Role-Based Permissions

Search/Filter

Sentiment Analysis

Social Listening

Social Media Integration

Social Media Monitoring

Tagging

Template Management

Visual Analytics

Workflow Management

Social Champ

Web-based

iPad

Android

iPhone

Windows

Free

Starter Plan

Growth Plan

Marketing Director

As a social media manager for multiple U.S. based brands, SocialChamp has significantly reduced the workload on my team and has allowed us to be far more productive - especially with regards to their scheduling features, which allow the team to craft and plan media calendars much more efficiently than before.  

These days, in an age of automation, low-cost bot driven customer service and client care, it's refreshing to have a company like SocialChamp that is really "on top of it" and has an attentive, dedicated, HUMAN backoffice team ready to help - any hour of the day, any day of the week - to address issues which can cost myself (and my clients) revenue.

is and was a breath of fresh air.   When we encountered a critical technical issue that was holding up our workflow for a major client, I sent in a message on live chat, with very low expectations as far as a fruitful, non-AI, non-botted resolution.

Social Media and Marketing Coordinator

Every now and then, they introduce new services that improve workflow and functionality, making the experience even better.

Copywriter and Ghostwriter

Its user-friendly interface streamlines the scheduling and automation of posts across multiple platforms, saving valuable time and effort.

Marketer

Not getting notified when a social media account is disconnected and a scheduled post has failed.

Project Manager

Overall Social Champ seems like it might have been the perfect product for our social media needs but it had 1 drawback and that was not being able to test Twitter integration because it is not offered in the free trial version.

responded, listened to my concerns, and also personally took the issue to SocialChamp's in house engineering team for analysis.  

Founder

Nothing that comes to mind.   If I had to pick something, the 'locations' in IG posting can be innaccurate and/or hard to find.

Within 24 hours, the major issue was resolved - but besides that, [sensitive content hidden]

Additionally, the mobile app is less intuitive or feature-rich than the desktop version.

Their service manager, [sensitive content hidden]

Social Media Manager

The interface is possibly not the fanciest, but it does the trick which is the main thing.

Manager

Social Champ is an easy to use scheduler for social media posts across all of your accounts.

It just gives me a reminder on my phone "time to post" and I click "next" and it only carries the image from my auto-configuration over.  

Assistant Marketing Manager

Not only did we find it to be more cost-effective, but it also provided us with additional features like post recycling that were missing from our previous Hootsuite plan.

digital marketer

there are still some features i would like it to have

My boss doesn't want to pay if we can't test it out fully.

The functionality makes my work a breeze.

It was a pain and the only reason we didn't proceed with Social Champ.

Owner

My favourite things about Social Champ are the calendar view (so you can see your month at a glance and also schedule posts from the calendar view), the ability to add location to Instagram posts, and first comments on Instagram and Facebook.

Very good value for money - crucial for start-ups.

Interior Designer

The free version allows nearly as much as Hootsuite's $99/month option!

Social Media Coach

My time with Social Champ has been one of positive experiences, once set up via the website on your laptop, and easily managed from your Android App.

Creative Services Director

Scheduling is quick and painless and error notification via email and fast and reliable.

Principal

It feels like they are going underwater, which is too bad. But we can no longer use them or trust their platform to work properly.

Customer support team was very professional

Switching over to Social Champ from Hootsuite has been a game-changer for our team.

It was fine until all my scheduled posts disappeared without warning or explanation.

Love how easy it is to use and how clients can approve proofs without a lot of extra expense of confusion.

We all agree that creating posts goes much faster now.

Social Champ has won us over with their exceptional customer service.

Marketing Specialist

Since this is the first social management tool I have used in earnest, I am pretty impressed with the capabilities and how much time is saved by using an all-in-one management platform like this one.

President

Consistently have had issues with scheduled posts for Instagram - posts are scheduled through the website UI, and they trigger an alert on mobile device (since they can't post to Instagram directly).  

Social Champ is easy to use, featuring a fast, elegant interface.

Co-Executive Director

Although I'm relatively new to Social Champ, I really like the ease of scheduling and how they allow IG scheduling and Pinterest scheduling. If you're into the social media scheduling realm, you KNOW how difficult it is to find a good Pinterest scheduler.

It makes our work lifes so much easier and faster to plan and post on our different platforms.

I love how easy it is and that I can add alt texts to my clients posts.

Marketing Manager

If you're looking for one platform to schedule & analyze all your social media posts on different platforms, this is the service to sign up for!

The invoice does not have tax details on it, so you can deduct it as a company, they respond really slow to requests.

The mobile app is a bit basic and could use some UI tweaks, but I program everything from my phone and don't really need the app.

Founder / CEO

E.g. For the same post, I have to write a different caption on Twitter & Instagram, so I can simply edit it.

Customer Support

Auto Posting

Pricing

Ease of Use

Post Calendar

Social Media Scheduling

Social Media Management

Mobile App

User Interface

Small Business

Mid-size Business

Freelancers

Snapchat for Business

Snapchat is a messaging & multimedia mobile platform that allows users to communicate with customers, create vertical video ads, and manage campaigns

Meta for Business

Facebook for Business provides personalized marketing plans, industry insights, step-by-step guidance, and more.

Use Metricool to analyze, schedule, and manage your social networks like a real pro. The tool designed to take your social networks to the moon.

Activity Dashboard

Benchmarking

Campaign Analytics

Campaign Planning

Commenting/Notes

Competitor Monitoring

Customizable Branding

Customizable Reports

Image Library

Influencer Tracking

Monitoring

Multi-Channel Data Collection

Multi-Channel Management

Multi-Channel Marketing

Social Advertising

Social Performance Management

Social Promotion

Reviewers indicate that Metricool’s free plan is useful for beginners and allows testing before purchase. Users feel paid plans offer good value for managing multiple accounts, but some users report high costs for advanced features and team use.

Value for money

The Metricool integration most frequently cited by reviewers is Instagram, a social networking product rated 4.5 out of 5 for its integration with Metricool.

Integrations

By industry, Metricool reviewers are most commonly professionals in marketing and advertising (32%). The most frequent use case for Metricool cited by reviewers is social media marketing (62%).

Metricool

Basic

Multiple Auto Scheduling maps and heat map by day and time for best posting times, although I am not convinced of the accuracy.

I like the ability to easily schedule content, along with the ability to schedule the first comment too.

Social Media

We’ve swapped brand ownership to keep our schedule intact, but are now actively looking at competitors who understand how real-world teams function. If you're a solo creator, Metricool might work for you. But for any professional team or agency, this tool is a liability unless they overhaul how notifications work and stop misrepresenting what the platform can do.

The only "solution" offered is to transfer brand ownership to the person publishing the content — which we had to do mid-campaign, completely breaking our internal roles.

There’s no way to assign a post to a teammate for manual publication. If the owner is unavailable, the post doesn't go out.

Customer service is robotic and unhelpful, software is ok, but content becomes very generic.

Co-founder

Metricool works well with a ton of platforms and they are constantly making updates to the app.

Communications Coordinator

While some facets of it are less intuitive to the end user than I would prefer, overall it is not hard to learn.

Social Media Marketing Specialist

I’ve tried so many other scheduling tools and they were not as good as Metricool. If you want to use a platform that gives you wholistic knowledge about your brand(s)

Metricool provides the most in depth information about my progress on social media and ads.

What stands out the most is its analytics ability, as it has provided me with accurate and relevant data on the performance of my posts.

Marketing

A good service should value its customers and be willing to rectify issues promptly, especially when it comes to unauthorised charges.

It is amazing to be able to compare the impressions of your different socials in one graph and be able schedule your posts on all your added social media ahead of time...even months ahead!

Content creator

Probably the unique bad part is that this platform is completely free just for one brand of social networks, but if you have or administrate more than one brand you have to pay and sometimes could be expensive

It's the cheapest social media tool and I don't miss anything on it: support team answers in a few minutes, it's very easy to post on social media with it and I'm able to manage multiple accounts

However, it is NOT possible to add a link to Pinterest Pins in Autolists which basically makes it useless.

If I want to post something manually, the app doesn't work well because I don't receive notifications (Android)

My other favorite feature from Metricool is their new improved social media Inbox and their best time to post color coded view that lets me know right on first glance when my audience is the most engaged.

The app sometimes does not work properly when it comes to publish reels in Instagram.

Social Media Specialist

It's a great tool to schedule the social media contents for my clients.

I love how I can see the account summary of all my business social media in one place.

It doesn't support personal LinkedIn profiles nor TikTok

Easy to useGood value for moneyAn all-in-one tool that allows easily to manage social media.

Marketing Consultant

Metricool helped me plan and track all my social media posts, as well as my online ad campaigns.

However, I do feel that it could use a bit more work on improving the content management and content creation side to make it a more powerful all-in-one social media tool.

Co-Founder

Pricing is a bit higher than some of their direct competitors

It also includes a lot of useful features like social Inbox, social bio link page, etc.

It is couldn't have afforded it if it wasn't through a marketing company

Head of Ecommerce

In general a good tool to use for social media management.

Social Champ vs Metricool Comparison (2026)

Social Champ

Metricool

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives