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Metricool Logo

Analyze, manage, and measure your digital content

Last updated: March 2025

Table of Contents

Metricool - 2025 Pricing, Features, Reviews & Alternatives

What is Metricool?

Metricool is a platform that allows you to analyze, schedule, and manage your social networks like a real pro. The tool designed to take your social networks to the moon: Schedule your posts, analyze the data that matters and create a winning strategy. From PC or mobile device

Starting from

12

Per month

Alternatives with better value for money

Metricool’s pros and cons based on 89 verified reviews

To identify what users like and dislike about Metricool, our data scientists apply advanced modeling techniques to our proprietary reviews data. We've sorted the resulting list of pros and cons based on the percentage of users who expressed positive sentiment toward the given topic in their reviews.

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To determine these pros and cons insights, we analyzed responses from 89 verified reviews

Efficient social media management

91% of reviewers feel positive about Metricool's social media management. Reviewers appreciate having all their social networks in one place, which simplifies publishing content and saves time. They find the tool valuable for planning posts, tracking analytics, and generating reports. Users say it helps them make informed decisions to improve their social media strategies and manage multiple accounts effectively. Some users report that Metricool's features, such as the social media inbox and best time to post view, enhance their engagement and streamline their workflow.

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“My other favorite feature from Metricool is their new improved social media Inbox and their best time to post color coded view that lets me know right on first glance when my audience is the most engaged.”
“Thanks to this, I have been able to make more informed decisions to improve my social media strategy and maximize my reach.”

High Cost for Teams

37% of reviewers feel negative about Metricool's value for money/pricing. Some reviewers feel Metricool offers good value for money, highlighting the comprehensive free version. They appreciate the balance between quality and price. However, some users report that the tool can be expensive, especially for teams. They also mention occasional issues with post scheduling and a lack of updates.

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“Somewhat expensive, and doesn't facilitate all platforms (no reddit or pinterest for example).”
“Unfortunately, Metricool fell short in both billing integrity and customer support.”

Metricool's key features

Most critical features, based on insights from Metricool users:

Post Scheduling
Reporting/Analytics
Multi-Account Management
Content Management
Performance Metrics
Multi-Channel Data Collection

All Metricool features

Features rating:

Data Visualization
Customizable Reports
Reporting & Statistics
Competitor Monitoring
Real-Time Reporting
Campaign Analytics
Real-Time Analytics
Automated Scheduling
Campaign Planning
Social Media Monitoring
Engagement Tracking
Dashboard
Sentiment Analysis
Calendar Management
Social Promotion
Customer Engagement
Monitoring
Social Listening
Social Advertising
Social Performance Management
Visual Analytics
Multi-Channel Marketing
Multi-Channel Management
Influencer Tracking
Image Library
Customizable Branding
Commenting/Notes
Campaign Scheduling
Benchmarking
Activity Dashboard

Metricool awards

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(89)

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Metricool pricing

Starting from

12

Per month

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Metricool price and value

Value for money rating:

Of 27 reviews that provide robust commentary on Metricool's price and value, 63% mention it in a positive light.

Some reviewers feel Metricool offers good value for money, highlighting the comprehensive free version that includes essential tools for beginners, such as performance graphs and social media scheduling. They appreciate the balance between quality and price, noting that the paid plans provide additional features like historic data and LinkedIn integration at a reasonable cost. However, some users report that the tool can be expensive, especially for teams, and advanced features are locked behind paid plans. They also mention occasional issues with post scheduling and a lack of updates, which can affect the perceived value.

Check .

To see what individual users think of Metricool's cost and value, check out the review excerpts below.

“In general, I love the free plan, but I'm buying the Pro 5 Plan because I need to see historic data and I need to connect LinkedIn.”
“Easy to useGood value for moneyAn all-in-one tool that allows easily to manage social media.”
“The tool is expensive and there has not been many feature updates for the last 6 months or so. If your team is into trends and long term analysis, the free version does not cut it.”

Metricool integrations (9)

Integrations rated by users

We looked through 89 user reviews, to identify which products are mentioned as Metricool integrations, and what is the users perception.

Canva logo
Canva

Integration rating: 5.0 (3)

Instagram logo
Instagram

Integration rating: 4.5 (2)

Google Drive logo
Google Drive

Integration rating: 5.0 (1)

Twitter/X logo
Twitter/X

Integration rating: 5.0 (1)

Pinterest logo
Pinterest

Integration rating: 1.0 (1)

TikTok logo
TikTok

Integration rating: 4.0 (1)

YouTube logo
YouTube

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Metricool support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Chat

Training options

Documentation
Webinars
Videos

Metricool reviews

Overall rating

4.5

/5

89

Positive reviews

93

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.48/10
Rating distribution

5

4

3

2

1

57

26

3

0

3

Pros
“Metricool is super intuitive and easy to use. It makes funny and relaxed the social media management.”
“The integration between Canva and Metricool is the best feature in my opinion. Also, the feature where I can see right in the schedule when my audience will be online the most is awesome.”
“Thanks to this, I have been able to make more informed decisions to improve my social media strategy and maximize my reach.”
Cons
“The ONLY complaint I had about Metricool was that you could not post the first comment on Instagram, and BAM. They just fixed that this week.”
“This should work with Instagram too, because sometimes is annoying just to get a reminder than the auto post.”
“However, it is NOT possible to add a link to Pinterest Pins in Autolists which basically makes it useless. This needs to be worked on ASAP.”

Metricool FAQs

Q. What type of pricing plans does Metricool offer?

Metricool has the following pricing plans:
Starting from: $12.00/month
Pricing model: Free, Subscription

These products have better value for money


Q. Who are the typical users of Metricool?

Metricool has the following typical customers:
Small Business


Q. What languages does Metricool support?

Metricool supports the following languages:
Spanish, Catalan, English, French


Q. Does Metricool support mobile devices?

Metricool supports the following devices:
Android, iPad, iPhone


Q. Does Metricool offer an API?

No, Metricool does not have an API available.


Q. What level of support does Metricool offer?

Metricool offers the following support options:
Chat

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