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Sprout Social vs Hopper HQ Comparison (2026)

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Good recommendations?

Sprout Social logo

Sprout Social

Hopper HQ logo

Hopper HQ

Overview

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

Hopper is an automated planning & scheduling tool for Instagram, enabling brands to create, plan, schedule & preview posts in advance, across multiple accounts

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

79

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

19

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

609

5

4

3

2

1

324

217

48

6

14

  • Value for money
  • Ease of use
  • Features
  • Customer support
67%
would recommend this app

4.7

139

5

4

3

2

1

117

15

1

0

6

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

“Sprout Social is a reliable social media management solution that streamlines post scheduling and makes work easier for our team.”
SR

Sergio R.

Coordinatore Infermieristico

“Instead of jumping between Facebook, Instagram, and the rest, I could post to all of them from one spot wich saved me a bunch of time.”
ZW

Zach W.

Enterprise Account Manager

“Super easy to use - our marketing team is able to publish quality content into Sprout, and I can easily spread it to my network with the click of a button - super cool way to generate engagement.”
Verified reviewer profile picture

Mikey B.

Talent Acquisition

Pros

“We've seamlessly incorporated this tool into our arsenal, enabling us to manage multiple social media accounts with just the click of a button, a feature that has drastically improved our efficiency.”
JS

Jason S.

Owner

“Hopper's AI can help you create captions and hashtags, plus the analytics shows who is looking at what.”
Verified reviewer profile picture

Joe M.

Creative

“This software has significantly transformed the way we manage our social media presence, both for our own accounts and for our clients.”
JS

Jason S.

Owner

Cons

“It works good but it gets expensive fast, espcially if you have a few people on your team or a lot of accounts. If your just one person or a tiny business it might feel like to much money for what you need.”
ZW

Zach W.

Enterprise Account Manager

“a little costly for mini content creators, as I have not started earning from my channels, it's a bit costly for me to maintain”
Verified reviewer profile picture

Patricia M.

Content Creator

“There are times when certain metrics display incomplete data and you need the assistance of Sprout Support to backfill missing data points.”
LD

Laura D.

Client Success Specialist

Cons

Being charged despite not using it, no grace or goodwill, and copy-paste “non-refundable” responses instead of real help.
sc

shadab c.

ceo

I was still charged and when I asked for help, support just repeated the “non-refundable” policy.
sc

shadab c.

ceo

“Occasional faults, when service isn't provided there should be discounts or refunds.”
LL

Lucie L.

Marketing Director

  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features83
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Benchmarking
  • Brand Tracking
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Charting
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Employee Advocacy
  • Engagement Tracking
  • Feedback Management
  • File Sharing
  • Image Editing
  • Image Library
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Layout & Design
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Publish Scheduling
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Web Tracking
  • Workflow Management
  • Total features41
  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Benchmarking
  • Brand Tracking
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Charting
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Employee Advocacy
  • Engagement Tracking
  • Feedback Management
  • File Sharing
  • Image Editing
  • Image Library
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Layout & Design
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Publish Scheduling
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Web Tracking
  • Workflow Management

Integrations

  • Total integrations28
  • Adobe Experience Manager
  • Bynder
  • Canva
  • Dropbox
  • Feedly
  • Glassdoor
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • LinkedIn for Business
  • Meta for Business
  • Microsoft Teams
  • OneDrive
  • Opal
  • Pinterest
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Shopify
  • Slack
  • Tableau
  • TikTok
  • Trustpilot
  • Twitter/X
  • UserVoice
  • WooCommerce
  • Yelp Guest Manager
  • YouTube
  • Zendesk Suite
  • Total integrations7
  • Adobe Experience Manager
  • Bynder
  • Canva
  • Dropbox
  • Feedly
  • Glassdoor
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • LinkedIn for Business
  • Meta for Business
  • Microsoft Teams
  • OneDrive
  • Opal
  • Pinterest
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Shopify
  • Slack
  • Tableau
  • TikTok
  • Trustpilot
  • Twitter/X
  • UserVoice
  • WooCommerce
  • Yelp Guest Manager
  • YouTube
  • Zendesk Suite