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Upfluence vs #paid Comparison (2026)

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Later Influence logo

Later Influence

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Upfluence logo

Upfluence

#paid logo

#paid

Overview

Run impactful influencer marketing and affiliate programs with ease. Discover creators and affiliates, automate outreach, track sales and performance, and manage global payments in one platform. Streamline workflows and maximize ROI for your campaigns with powerful tools and real-time analytics.

#paid is an influencer marketing platform that helps DTC brands, fortune 500 companies and marketing agencies connect with content creators to manage campaigns. The platform enables administrators to track creators’ performance across various social media posts on a unified interface.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
view more detailsview details
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
view more detailsview details

Video & Screenshots

No videos yet

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

449

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

44

5

4

3

2

1

29

9

4

0

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
80%
would recommend this app

4.6

51

5

4

3

2

1

33

17

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

Pros

“The reporting capabilities are easy to navigate and provide the metrics we need to gauge the success of each campaign.”
MA

Madalina A.

Ecommerce executive

“I think the idea and functionality of the platform are great however dealing with the customer support or technical issues is beyond painful.”
ps

petra s.

tech

“There's a wonderful integration that allows you to pull up an influencer's metrics when you're just scrolling on Instagram or TikTok which is extremely helpful as well.”
EG

Emily G.

Influencer & Partnerships Strategist

Pros

“The main benefits of using a dedicated influencer and creator marketing platform, such as Paid, include automation, alignment with target audiences, and adherence to legal regulations.”
WB

Waad B.

محاسب

“The platform is especially helpful for building authentic creator partnerships at scale, while its analytics and campaign insights make it easier to measure ROI and optimize collaborations, helping brands run more efficient and impactful campaigns.”
Verified reviewer profile picture

Naman K.

Solution engineer

“The interface is clean and user-friendly, campaign collaboration is smooth, and the platform helps streamline communication, content approvals, and performance tracking in one place.”
Verified reviewer profile picture

Ashirvad R.

Associate consultant

Cons

“Billing refuses to stop billing even tho they are not able to repair the integration.”
ps

petra s.

tech

Cons

“Some downsides of #paid are that the platform can feel expensive for smaller teams or brands with limited campaign budgets, especially when running multiple collaborations.”
Verified reviewer profile picture

Naman K.

Solution engineer

“Performance issues such as slow loading times or occasional timeouts add to the frustration, especially when handling urgent tasks.”
KM

Kobedinyana M.

customer service

“Integration with other platforms is not always seamless, which means I sometimes have to duplicate entries or manually reconcile data.”
KM

Kobedinyana M.

customer service

  • Vendor responds to reviews
  • Last reviewa year ago
  • Vendor responds to reviews
  • Last review11 days ago

Key features

  • Total features59
  • API
  • Activity Dashboard
  • Activity Tracking
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Billing & Invoicing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Data Import/Export
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • File Sharing
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Project Tracking
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third-Party Integrations
  • Workflow Management
  • Total features19
  • API
  • Activity Dashboard
  • Activity Tracking
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Billing & Invoicing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Data Import/Export
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • File Sharing
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Project Tracking
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third-Party Integrations
  • Workflow Management

Integrations

  • Total integrations10
  • BigCommerce
  • Gmail
  • Hootsuite
  • Klaviyo
  • Microsoft Outlook
  • PayPal
  • Refersion
  • Shopify
  • WooCommerce
  • Zapier
  • Total integrationsN/A
  • BigCommerce
  • Gmail
  • Hootsuite
  • Klaviyo
  • Microsoft Outlook
  • PayPal
  • Refersion
  • Shopify
  • WooCommerce
  • Zapier