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Influencer & marketing campaigns management software

(5)

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Upfluence Pricing, Features, Reviews and Alternatives

Upfluence FAQs

Q. What type of pricing plans does Upfluence offer?

Upfluence has the following pricing plans:
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)

These products have better value for money


Q. Who are the typical users of Upfluence?

Upfluence has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business


Q. What languages does Upfluence support?

Upfluence supports the following languages:
English


Q. Does Upfluence offer an API?

Yes, Upfluence has an API available for use.


Q. What other apps does Upfluence integrate with?

Upfluence integrates with the following applications:
Microsoft Outlook, WooCommerce, PayPal, Refersion, Zapier, Gmail, Klaviyo, Hootsuite, BigCommerce, Shopify


Q. What level of support does Upfluence offer?

Upfluence offers the following support options:
Phone Support, Email/Help Desk, Chat, Knowledge Base, FAQs/Forum

Upfluence product overview

What is Upfluence?

Upfluence is a cloud-based influencer management solution designed to help businesses of all sizes manage their social media marketing campaigns. The platform includes an artificial intelligence (AI) system, which helps marketers determine prices for hiring influencers. Its data-driven search engine allows users to send automated bulk emails, streamline workflows and measure return on investment (ROI). You can also leverage our outreach templates and personalize messages with our AI to boost reponse rates.

Key benefits of using Upfluence

Find the Right Creators for Your Brand: Discover thousands of vetted influencers in seconds, that are fit for your brand based on their content, audience, and performance.
Easily vet creators using our data-rich profiles, considering engagement rates, audience size, demographics, and more. Plus, seamlessly connect your Shopify store to identify influencers who already love your brand.

Powerful Search Criteria to find the right creators in half the time: 20+ filters, including keywords, geolocation, engagement rates, and audience demographics, ensuring precision in influencer selection.
By utilizing our robust criteria, you can tailor your outreach to influencers who align perfectly with your brand, ensuring maximum impact and relevance for your campaign.

Increase Response Rates with Personalized Emails:
Conduct influencer outreach at scale through our bulk email feature, leveraging our best performing templates and AI that will allow you to personalise the emails to beat industry response rates.

Save time sending payments: Calculate custom commission payouts automatically and send multiple payments both nationally and internationally.

Robust Analytics to Measure your Campaign's success: Gain valuable insights through our analytics dashboard and monitor mentions and sales to assess the impact of your influencer marketing efforts and understand which creator yielded the highest ROI.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Phone Support
Email/Help Desk
Chat
Knowledge Base
FAQs/Forum

Training options

Webinars
Documentation
Live Online
Videos

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Starting from

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No pricing info

Free plan
Free trial
Pricing range

Starting from

99

Per month

Flat Rate

Free plan
Free trial
Pricing range
Ease of use
Value for money
Customer support
Ease of use
Value for money
Customer support
Why am I seeing this?

Upfluence pricing information

Value for money

3.9

/5

40

Starting from

ic-pricetag

No pricing info

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

Upfluence features

Functionality

4.0

/5

40

Total features

58

3 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
Third-Party Integrations
API
Campaign Management
Reporting & Statistics
Data Import/Export
Campaign Analytics

Upfluence users reviews

Overall Rating

4.1

/5

40

Positive reviews

78

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.82/10
Rating distribution

5

4

3

2

1

23

8

4

1

4

Pros
Upfluence lets you slice and dice their database of influencers to find the perfect fit. I love all the advanced targeting features.
I love that Upfluence integrates seamlessly into other platforms like Shopify and woocommerce.
The team from day one has been amazing, supportive, responsive, and generally caring about you as a business/customer.
Cons
The customer support is horrendous. Dealing with their IT when things are completely broken takes days to respond and then its always the same response that doesnt fix anything.
They are very unhelpful in working with influencers. They have greatly hurt my small business and have been very unaccommodating.
We are very disappointed with Upfluence. CAUTION: They force you to sign a year contract with them, and you cannot get out of it.
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Calvin S.

Marketing and Advertising, 10,001+ employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Upfluence: 10/10 - would sign up again.

Reviewed 5 years ago

Switching to Upfluence has been a game changer for my team. Advanced options that allow you to fine-tune your searches, detailed breakdowns of all of the most relevant creator metrics, an intuitive project management system, and easy to use campaign monitoring tools all combine to create a one-stop solution for all of our project needs. Oh, and customer support leaves you feeling like a person rather than just another number on their to-do list.

Pros

- Strong search functions that let you see how effective your search terms are at filtering the results in real time. Can filter by almost any metric. - Detailed metric reports of the data I actually need, not fluff. Activity heat maps are a welcome addition. - Intuitive project and communication management systems. If you have to manage campaigns that involve numerous content creators, the systems is a blessing. - Friendly and knowledgeable customer support that makes you feel like a real person. Extra points for this.

Cons

- We work through a VPN that occasionally has high latency, so I don't like that the system needs to re-download information if I accidentally click away from a content creator's data overview. - Database mismatches/errors can only be corrected by customer service. Completely understandable situation, but it can be annoying if you're under a time-crunch.

FD
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Frederick D.

Real Estate, 51-200 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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This influencer marketing and affiliate software combo is the real deal

Reviewed a year ago

Upfluence has been a game-changer for our real estate comapny. From influencer discovery to campaign management, their platform offers a seamless experience that has significantly improved our ROI and brand visibility.

Pros

One thing that stood out to me about Upfluence was their robust analytics and reporting. I could track the performance of my influencer campaigns in real-time, monitor key metrics, and measure the ROI effectively. It helped me optimize my strategies and make data-driven decisions.

Cons

There are instances where I encountered occasional glitches or slow loading times within the Upfluence platform, but these are infrequent issues.

Vendor response

Hi Frederick. Your satisfaction is our top priority, and we're thrilled that we were able to meet your expectations. Thank you for your positive feedback!

AR
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Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Game-changer for agencies

Reviewed a month ago

10 on 10! It's super easy to use, and finding and working with influencers is a breeze. The analytics are spot-on and help us understand what's working. Plus, their customer support is always there when we need them. It's a great tool that's made our influencer marketing so much easier!

Pros

Really amazing tool for influencer marketing to sell. We work with brands that sell online, and we would not use any other tool to track sales through influencers.

Cons

We have been using it for a while, and although the start took a little to onboard the tool and get started, we are beyond happy with the platform.

AR
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Verified reviewer

Retail, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Do Not Get Trapped in a Contract

Reviewed 2 years ago

Just like another reviewer, we were sold a 6-month contract, but when I reached out about canceling after not being able to use the software at all, we were told the contract was 12 months. I wish I had recorded the demo, as this was not what we were told at all.

Pros

The demo made using Upfluence as an influencer management system seem smooth & trouble-free, promoting that we would have an account manager to assist us with set up. Not the case.

Cons

From the beginning, there were so many bugs in the software. It is NOT user-friendly and we never were able to get it working properly to even run 1 campaign. Our account manager had 1 initial set-up meeting with us and was unreachable after that. We emailed the account manager & sales rep who sold us on the demo for a full month with no response. NONE. We proceeded to try to work through the buggy...

VU
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Veronica U.

Furniture, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

An All-in-One Gem for Influencer Campaigns!

Reviewed a year ago

The user interface is intuitive, making it easy to navigate even for someone like me, who's not tech-savvy. The platform's comprehensive features have significantly streamlined our workflow, saving us time and effort.We now have everything we need in one place! From discovering the perfect influencers to organizing collaborations, tracking performance, and analyzing results, it has it all.

Pros

This platform is incredibly friendly and complete, offering an abundance of options that make managing influencer campaigns a breeze.

Cons

With numerous features available, exploring the app's capabilities can be a bit overwhelming initially. Nonetheless, the effort invested in learning its functionalities is well worth it

Vendor response

Hello Veronica. We're thrilled to hear that you had a positive experience with us! Thank you for taking the time to leave a review.

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