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Upfluence vs Later Influence Comparison (2026)

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UpPromote: Affiliate Marketing logo

UpPromote: Affiliate Marketing

4.9

#paid logo

#paid

4.6

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Upfluence logo

Upfluence

Later Influence logo

Later Influence

Overview

Run impactful influencer marketing and affiliate programs with ease. Discover creators and affiliates, automate outreach, track sales and performance, and manage global payments in one platform. Streamline workflows and maximize ROI for your campaigns with powerful tools and real-time analytics.

Later Influence is the world’s most intelligent influencer marketing company, giving brands the confidence to create unforgettable campaigns through real creators, trusted insight, and expert guidance.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

44

5

4

3

2

1

29

9

4

0

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
80%
would recommend this app

4.6

135

5

4

3

2

1

94

34

5

2

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
84%
would recommend this app

Pros

“The reporting capabilities are easy to navigate and provide the metrics we need to gauge the success of each campaign.”
MA

Madalina A.

Ecommerce executive

“I think the idea and functionality of the platform are great however dealing with the customer support or technical issues is beyond painful.”
ps

petra s.

tech

“There's a wonderful integration that allows you to pull up an influencer's metrics when you're just scrolling on Instagram or TikTok which is extremely helpful as well.”
EG

Emily G.

Influencer & Partnerships Strategist

Pros

“Later has allowed us to be online more often and more consistently and achieve our marketing goals without breaking our budget.”
RR

Robyn R.

Owner and therapist

“It’s mostly to keep us relevant and get information out of the world.”
RR

Robyn R.

Owner and therapist

“The level of support the team provides has also allowed us to execute ambassador programs, TikTok campaigns and level up the number of campaigns we're able to complete each month that drives brand awareness.”
JB

Jenna B.

Sr. Brand Manager, Global Marketing and Social Media

Cons

“Billing refuses to stop billing even tho they are not able to repair the integration.”
ps

petra s.

tech

Cons

“Also, if emails are sent to the general inbox in Mavrck and not one attached to a campaign, these emails do not get forwarded to my work account meaning I have no notice that someone is waiting for a response unless I'm actively signing in daily and checking.”
Verified reviewer profile picture

Mary M.

Digital Advertising & Customer Acquisition Manager

“The lack of dedicated client portals prevents us from giving clients access to the platform as we have multiple client campaigns running within our agency account.”
Verified reviewer profile picture

Michael G.

Growth Marketing Manager

“The platform doesn't allow for IG reels to be automated which can create friction on the influencer's end which can result in them turning down opportunities.”
Verified reviewer profile picture

Molly L.

Brand Marketing Coordinator

  • Vendor responds to reviews
  • Last reviewa year ago
  • Vendor responds to reviews
  • Last review7 months ago

Key features

  • Total features59
  • API
  • Activity Dashboard
  • Activity Tracking
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Billing & Invoicing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Data Import/Export
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • File Sharing
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Project Tracking
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Search/Filter
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third-Party Integrations
  • Workflow Management
  • Total features25
  • API
  • Activity Dashboard
  • Activity Tracking
  • Approval Process Control
  • Assignment Management
  • Automated Scheduling
  • Billing & Invoicing
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Data Import/Export
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • File Sharing
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Project Tracking
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Search/Filter
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third-Party Integrations
  • Workflow Management

Integrations

  • Total integrations10
  • BigCommerce
  • Gmail
  • Hootsuite
  • Klaviyo
  • Microsoft Outlook
  • PayPal
  • Refersion
  • Shopify
  • WooCommerce
  • Zapier
  • Total integrationsN/A
  • BigCommerce
  • Gmail
  • Hootsuite
  • Klaviyo
  • Microsoft Outlook
  • PayPal
  • Refersion
  • Shopify
  • WooCommerce
  • Zapier