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Xtremepush vs Braze Comparison (2026)
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Good recommendations?
Xtremepush
4.5
(56)5
31
4
21
3
4
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Braze
4.7
(168)5
122
4
42
3
3
2
1
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Xtremepush is a multi-channel marketing automation platform, enabling enterprise brands to deliver personalised customer connections at scale
Braze is a cloud-based customer engagement platform for B2C brands to orchestrate cross-channel messaging, activate first-party data.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
No videos yet
Pricing
User reviews
4.5
56
5
4
3
2
1
31
21
4
0
0
- Value for money
- Ease of use
- Features
- Customer support
73%
would recommend this app4.7
168
5
4
3
2
1
122
42
3
1
0
- Value for money
- Ease of use
- Features
- Customer support
91%
would recommend this appPros
“The omnichannel approach simplifies campaign execution across push, email, SMS, and in-app messaging, while the user-friendly interface enables fast setup and efficient day-to-day CRM operations without heavy technical dependency.”
ek
evangelos k.
CRM manager
“You can get very granular with targeting across email, SMS and onsite, which is great for running more complex promos and lifecycle campaigns. Once you understand how the logic works, it can handle pretty much anything you throw at it.”
DH
Darian H.
CRM Executive
“My favourite feature of Xtreme push is the user profiles section. Whenever I have any customer queries, I am able to easily go into a players profile and investigate the issue.”
NP
Nashaita P.
CRM Executive
Pros
“It enables us to optimize customer journeys, run reliable A/B tests, and closely track engagement and revenue impact. While there are occasional challenges with usability and the overhead of maintaining clean templates, the platform’s flexibility and performance outweigh these downsides.”
KL
Katelyn L.
CRM Lead
“The combination of real‑time / event‑driven capabilities + strong segmentation + cross‑channel messaging — when set up well, you can treat customers very contextually: responding to actions, in the right channel, with relevant content.”
CN
Courtney N.
Customer Service Representative
“I like Braze´s great potential to integrate multiple data sources to leverage the power of our data streams and data models, which allows to convert them into meaninful smart marketing campaigns, to deliver the right message/nbo/nba at the right time or event, and with a meaninful feedback cycle to craft better customers journeys across all our business units.”
CS
Carlo S.
Head of Digital Transformation
Cons
“Customization options for complex segmentation, data modeling, and KPI tracking are relatively basic, making it less suitable for highly data-driven teams that rely on granular insights.”
ek
evangelos k.
CRM manager
“Xtremepush has limited advanced analytics and reporting capabilities, which can be restrictive for deeper performance analysis and long-term CRM strategy evaluation.”
ek
evangelos k.
CRM manager
“Also, when I fill in the iOS push - content, I dont get any notification message to fill Android, I tend to miss out on it often and dont realize until I got to the last step.”
VP
Vikyath P.
Senior Marketing Manager
Cons
“The current integration with our own digital ID is still subpar, this makes it difficult to track which customer profile braze is using on our campaigns, as one customer can have multiple profiles, the support from braze engineers on this regard could be better.”
CS
Carlo S.
Head of Digital Transformation
“Large data ingestion of our flat audience files can be slow at times and create a bottleneck and wait times.”
AT
Alex T.
Senior Analyst, Email and Mobile Marketing
“For example, after launching a canvas, it is hard to update a few things: conversion events, action paths, experiment paths, etc.”
SK
Sara K.
Marketing Operations Manager
- Vendor responds to reviews
- Last review21 days ago
- Vendor responds to reviews
- Last review7 months ago
Key features
- Total features120
- 2-Way Messaging
- A/B Testing
- AI
- AI Copilot
- AI Copy Generation
- AI SMS
- AI Text Generation
- AI Writing Assistant
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Based Marketing
- Activity Dashboard
- Activity Tracking
- Ad Optimization
- Adaptive Content
- Adaptive Learning
- Advanced Data Filtering
- Alerts/Notifications
- Analytics
- App Notifications
- Application Attribution
- Audience Insights
- Audience Segmentation
- Audience Targeting
- Authentication
- Automated Alerts
- Automated Alerts and Tasks
- Automated Email Responses
- Automated Replies
- Automated Responses
- Automated Scheduling
- Automatic Replies
- Automatic URL Shortening
- Automation
- Autonomous Task Execution
- Autoresponders
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Behavioral Triggering
- Brand Guidelines
- Branded Templates
- Breadth of Partner Applications
- Build
- Building and Personalizing Emails
- Bulk SMS
- Bulk WhatsApp Messaging
- CRM
- CRM & CDP Integration
- Calendaring
- Campaign Analysis
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Charting
- Chat/Messaging
- Chatbot
- Churn Management
- Collaboration Tools
- Communication Management
- Competitor Monitoring
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Ideas
- Content Management
- Content Marketing
- Contextual Targeting
- Conversational Campaign Setup
- Conversational Messaging
- Conversational RCS
- Conversion Rate Optimization
- Conversion Tracking
- Coupons
- Coupons and Promotions
- Cross-Channel Orchestration
- Cross-system Integration
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Customize
- Dashboard
- Dashboard Creation
- Dashboards
- Data Import & Export Tools
- Data Import/Export
- Data Integration
- Data Quality Management
- Data Visualization
- Decision Making
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Dynamic Content Optimization
- Dynamic Segmentation
- Email Campaigns
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Encryption
- End-to-End Campaign Execution
- Engagement Tracking
- Event & Data Ingestion
- Event Triggered Actions
- Experience Management
- For Marketing and Advertising
- Funnel Analysis
- GDPR Compliance
- Gamification
- Generative AI
- Geofencing
- Geotargeting
- Goal Setting/Tracking
- Goal-Based Campaign Planning
- Grammar Check
- HTML
- Integrations
- Integrations - Mobile Marketing
- Interaction Tracking
- Interactive Messages
- Internationalization
- Issues
- Journey Mapping
- Journey Optimization
- Journey Reporting
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring and Grading
- Link Shortening
- List Management
- Live Chat
- Location-Based Marketing
- MMS
- MMS Marketing
- Manage Email Deliverability
- Marketing Automation
- Marketing Calendar
- Marketing Lead Database
- Marketing Management
- Mass Texting
- Message Personalization
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimized
- Mobile Responsive
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multi-step Planning
- Multiple Data Sources
- Multivariate Testing
- Natural Language Interaction
- Natural Language Processing
- Notification Editor
- Notification Scheduling
- Omnichannel Outreach
- Open Rate Tracking
- Optimization
- Pageview Tracking
- Performance Metrics
- Performance and Reliability
- Personalization
- Personalized Content Creation
- Personalized Discounts
- Polls/Voting
- Predictive Analytics
- Predictive Audience Segmentation
- Predictive Modeling
- Push Notifications
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- SMS Marketing
- SMS Messaging
- SMS Notifications
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Surveys & Feedback
- Tagging
- Template Management
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- User Interaction Tracking
- Visitor Tracking
- Visual Analytics
- Visual Workflow Management
- Visualization
- Web Notifications
- Web Traffic Reporting
- Website Analytics
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
- Total features180
- 2-Way Messaging
- A/B Testing
- AI
- AI Copilot
- AI Copy Generation
- AI SMS
- AI Text Generation
- AI Writing Assistant
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Based Marketing
- Activity Dashboard
- Activity Tracking
- Ad Optimization
- Adaptive Content
- Adaptive Learning
- Advanced Data Filtering
- Alerts/Notifications
- Analytics
- App Notifications
- Application Attribution
- Audience Insights
- Audience Segmentation
- Audience Targeting
- Authentication
- Automated Alerts
- Automated Alerts and Tasks
- Automated Email Responses
- Automated Replies
- Automated Responses
- Automated Scheduling
- Automatic Replies
- Automatic URL Shortening
- Automation
- Autonomous Task Execution
- Autoresponders
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Behavioral Triggering
- Brand Guidelines
- Branded Templates
- Breadth of Partner Applications
- Build
- Building and Personalizing Emails
- Bulk SMS
- Bulk WhatsApp Messaging
- CRM
- CRM & CDP Integration
- Calendaring
- Campaign Analysis
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Charting
- Chat/Messaging
- Chatbot
- Churn Management
- Collaboration Tools
- Communication Management
- Competitor Monitoring
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Ideas
- Content Management
- Content Marketing
- Contextual Targeting
- Conversational Campaign Setup
- Conversational Messaging
- Conversational RCS
- Conversion Rate Optimization
- Conversion Tracking
- Coupons
- Coupons and Promotions
- Cross-Channel Orchestration
- Cross-system Integration
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Customize
- Dashboard
- Dashboard Creation
- Dashboards
- Data Import & Export Tools
- Data Import/Export
- Data Integration
- Data Quality Management
- Data Visualization
- Decision Making
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Dynamic Content Optimization
- Dynamic Segmentation
- Email Campaigns
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Encryption
- End-to-End Campaign Execution
- Engagement Tracking
- Event & Data Ingestion
- Event Triggered Actions
- Experience Management
- For Marketing and Advertising
- Funnel Analysis
- GDPR Compliance
- Gamification
- Generative AI
- Geofencing
- Geotargeting
- Goal Setting/Tracking
- Goal-Based Campaign Planning
- Grammar Check
- HTML
- Integrations
- Integrations - Mobile Marketing
- Interaction Tracking
- Interactive Messages
- Internationalization
- Issues
- Journey Mapping
- Journey Optimization
- Journey Reporting
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring and Grading
- Link Shortening
- List Management
- Live Chat
- Location-Based Marketing
- MMS
- MMS Marketing
- Manage Email Deliverability
- Marketing Automation
- Marketing Calendar
- Marketing Lead Database
- Marketing Management
- Mass Texting
- Message Personalization
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimized
- Mobile Responsive
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multi-step Planning
- Multiple Data Sources
- Multivariate Testing
- Natural Language Interaction
- Natural Language Processing
- Notification Editor
- Notification Scheduling
- Omnichannel Outreach
- Open Rate Tracking
- Optimization
- Pageview Tracking
- Performance Metrics
- Performance and Reliability
- Personalization
- Personalized Content Creation
- Personalized Discounts
- Polls/Voting
- Predictive Analytics
- Predictive Audience Segmentation
- Predictive Modeling
- Push Notifications
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- SMS Marketing
- SMS Messaging
- SMS Notifications
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Surveys & Feedback
- Tagging
- Template Management
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- User Interaction Tracking
- Visitor Tracking
- Visual Analytics
- Visual Workflow Management
- Visualization
- Web Notifications
- Web Traffic Reporting
- Website Analytics
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
Integrations
- Total integrations6
- Adobe Campaign
- Amazon Redshift
- AppsFlyer
- BigQuery
- ClickHouse
- CrowdTwist
- Databricks
- Domo
- Drupal
- Facebook Business Suite
- Google Ads
- Google Cloud Storage
- Hightouch
- Intelex Document Control Software
- Iterate
- Kochava
- Lob
- Lokalise
- Looker
- Mention Me
- Mixpanel
- Movable Ink
- PAR Punchh
- Salesforce Marketing Cloud
- Shopify
- Simon AI
- Snowflake
- Tableau
- Tally
- Talon.One
- Unanet ERP GovCon
- Total integrations27
- Adobe Campaign
- Amazon Redshift
- AppsFlyer
- BigQuery
- ClickHouse
- CrowdTwist
- Databricks
- Domo
- Drupal
- Facebook Business Suite
- Google Ads
- Google Cloud Storage
- Hightouch
- Intelex Document Control Software
- Iterate
- Kochava
- Lob
- Lokalise
- Looker
- Mention Me
- Mixpanel
- Movable Ink
- PAR Punchh
- Salesforce Marketing Cloud
- Shopify
- Simon AI
- Snowflake
- Tableau
- Tally
- Talon.One
- Unanet ERP GovCon
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