getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Top Rated Customer Journey Mapping Tools Software with Visual Analytics

Last updated: April 2026

1 filter applied

Features


Integrated with


Pricing model


Devices supported


Organization types


User rating


70 software options

Adobe Customer Journey Analytics logo

Analyze and optimize the complete customer journey.

visit website
Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

Read more about Adobe Customer Journey Analytics

Users also considered
SurveySparrow logo

Software for creating and managing feedback and surveys

visit website
SurveySparrow revolutionizes customer experience by turning feedback into actionable insights. Effortlessly capture feedbacks, engage with customers, manage reviews, and resolve complaints swiftly. Securely access & analyze data, connect with a global audience, and maintain brand consistency.

Read more about SurveySparrow

Users also considered
Lucky Orange logo

All-in-one conversion optimization suite for website owners

learn more
Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

Read more about Lucky Orange

Users also considered
Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

learn more
Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

Read more about Contentsquare

Users also considered
AiTrillion logo

All-in-one Marketing Automation Platform

learn more
AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

Read more about AiTrillion

Users also considered
Similarweb logo

Website & app traffic data analysis

learn more
Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

Read more about Similarweb

Users also considered
Hotjar logo

Digital experience insights for any business selling online

learn more
Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

Read more about Hotjar

Users also considered
Microsoft Clarity logo

See what your users want—with Clarity

learn more
Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

Read more about Microsoft Clarity

Users also considered
Smartlook logo

Qualitative analytics for websites and mobile apps

learn more
Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

Read more about Smartlook

Users also considered
UXPressia logo

Create customer journey maps, personas & impact maps online

learn more
UXPressia is designed to help companies create an exceptional customer experience through the use of customer journey mapping, personas, and impact mapping techniques. Try for free!

Read more about UXPressia

Users also considered
Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

learn more
Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

Read more about Dreamdata

Users also considered
XM for Customer Experience logo

Customer experience management (CXM) platform

learn more
Qualtrics CustomerXM is a customer experience management platform that helps businesses collect feedback from across multiple channels and improve the customer journey. Key features include personalized consumer insights, trend analysis, digital reputation management, and behavior-based predictions.

Read more about XM for Customer Experience

Users also considered
Delighted logo

Cloud-based customer and employee experience platform

learn more
Delighted is a cloud-based customer feedback collection system that uses single question surveys across multiple channels including email, SMS, web link and website integration to gather and analyse customer, employee, partner and vendor experience insights, while monitoring NPS scores in real-time

Read more about Delighted

Users also considered
Pendo logo

Product usage & behavior data capture

learn more
Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging

Read more about Pendo

Users also considered
LogRocket logo

Stop Guessing About Your Digital Experience

learn more
LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

Read more about LogRocket

Users also considered
Whatfix logo

Accelerate Digital Adoption

learn more
Whatfix is advancing the "userization" of application technology, by empowering companies to maximize the ROI of digital investments.

Read more about Whatfix

Users also considered
Matomo logo

Take back control with Matomo

learn more
Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

Read more about Matomo

Users also considered
Indeemo logo

AI powered, in-the-moment Video Research Platform.

learn more
AI Powered end-to-end Video Research platform for understanding People, Products, Purchases and Experiences, deeper and at scale.

Read more about Indeemo

Users also considered
Fullstory logo

Every data point has a story to tell

learn more
Fullstory surfaces the sentiment between clicks so enterprises can create better products and experiences that win lifelong loyalty.

Read more about Fullstory

Users also considered
icomm logo

The omnichannel data based platform with MKT automation

learn more
Unleash the power of Marketing Automation with Notifications Hub, Commerce Personalization with AI, native integrations and strategic support.

Read more about icomm

Users also considered
Pathmonk logo

Lead generation and website optimization software

learn more
Pathmonk enables businesses to optimize website conversions with current website traffic.

Read more about Pathmonk

Users also considered
Pipedrive logo

Cloud-based CRM solution for salespeople

learn more
Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

Read more about Pipedrive

Users also considered
GetFeedback logo

Send better surveys. Collect better feedback.

learn more
GetFeedback is easy-to-use online survey software designed to improve response rates.

Read more about GetFeedback

Users also considered
MFour Studio logo

Capture your customers at consideration.

learn more
The ultimate platform for surveys, behavior data analysis, and consumer research. Easily identify personas, fine-tune pitches, create outstanding products, and achieve peak performance.

Read more about MFour Studio

Users also considered
SAS Customer Intelligence 360 logo

SAS CI360 reinvents marketing via data-driven decisioning

learn more
Activity maps and workflows within Customer Intelligence 360 map out tasks, activities, and engagement points that make up a broader customer journey.

Read more about SAS Customer Intelligence 360

Users also considered