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B2B Wave vs Brandboom Comparison (2026)

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B2B Wave logo

B2B Wave

Brandboom logo

Brandboom

Overview

Simple B2B eCommerce platform built for wholesalers with complex pricing and ordering.

Brandboom simplifies wholesale in one platform—powering personalized presentations, real-time buyer intent, instant checkout, and shared order visibility. Brands see 2–3× higher conversions, faster payments, and seamless integrations from engagement to fulfillment.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

350

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

99

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

52

5

4

3

2

1

47

5

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

4.5

42

5

4

3

2

1

27

10

4

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
74%
would recommend this app

Pros

“As a very bespoke company with lots of very bespoke options in terms of how our customers order with us, B2B wave has managed to cater to all of these efficiently when other platforms were unable to and this was our biggest issue in finding a partner and platform to work with.”
HR

Hollie R.

Commercial Director

“I would recommend to anyone looking for a similar solution in streamlining their order & invoice processing, especially if you are looking for a system to also look pretty from the front end (a main thing we were struggling to find).”
HR

Hollie R.

Commercial Director

“The platform has saved so much time in what was previously a very manual & tedious way of creating orders & invoices.”
HR

Hollie R.

Commercial Director

Pros

“Easy integration w/ Shopify, super clean presentation for our Retail Customers!”
RA

Ryan A.

Co-Founder

“It is a cost-effective solution for small-scale busineses doing B2B Wholesale Ecommerce.”
RN

Raj N.

IT Systems Lead

“Overall it has saved our asses several times and has improved accessibility to our wholesale offerings in a world where ready-made tools for manufacturers and buyers are usually not so easy and user-friendly. ”
TP

Todd P.

President

Cons

“The main thing we are missing is the option of generating delivery notes.”
HR

Hollie R.

Commercial Director

Only negative we had from a customer point of view would be “quick order” as it’s still slower than uploading a system generated CSV or Excel file.
RG

RICHARD G.

Distribution Projects Manager

Cons

“Some of the back end features are a bit clunky and time consuming.”
MM

Melinda M.

Owner

“The lack of customization has been frustrating.”
EP

Emily P.

VP Business Development

“We have had to reach out to customer service a few times about issues.”
TR

Tiffany R.

Owner

  • Vendor responds to reviews
  • Last review7 months ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features69
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Alerts/Notifications
  • Backorder Management
  • Barcode/Ticket Scanning
  • Billing & Invoicing
  • Bulk Ordering
  • CRM
  • Catalog Creation
  • Catalog Management
  • Categorization/Grouping
  • Communication Management
  • Contact Database
  • Content Library
  • Content Management
  • Credit Card Processing
  • Customer Accounts
  • Customer History
  • Customer Management
  • Customizable Branding
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Database Publishing
  • Delivery Management
  • Discount Management
  • Document Storage
  • Drag & Drop
  • Electronic Payments
  • Email Marketing
  • For B2B
  • For Small Businesses
  • Import/Export Management
  • Inventory Control
  • Inventory Management
  • Inventory Tracking
  • Invoice Management
  • Kitting
  • Layout & Design
  • Localization Automation
  • Merchandising
  • Mobile Access
  • Monitoring
  • Multi-Channel Management
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • Online Catalog
  • Order Entry
  • Order Management
  • Order Processing
  • Order Status
  • Order Tracking
  • Payment Options
  • Pricing Management
  • Product Catalog
  • Product Data Management
  • Promotions Management
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Data
  • Reordering
  • Reporting & Statistics
  • Reporting/Analytics
  • Returns Management
  • Reviews Management
  • SEO Management
  • Sales Order Management
  • Search/Filter
  • Shipping Labels
  • Shipping Management
  • Shopping Cart
  • Supplier Management
  • Templates
  • Third-Party Integrations
  • Warehouse Management
  • Website Management
  • eCommerce Management
  • Total features49
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Alerts/Notifications
  • Backorder Management
  • Barcode/Ticket Scanning
  • Billing & Invoicing
  • Bulk Ordering
  • CRM
  • Catalog Creation
  • Catalog Management
  • Categorization/Grouping
  • Communication Management
  • Contact Database
  • Content Library
  • Content Management
  • Credit Card Processing
  • Customer Accounts
  • Customer History
  • Customer Management
  • Customizable Branding
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Database Publishing
  • Delivery Management
  • Discount Management
  • Document Storage
  • Drag & Drop
  • Electronic Payments
  • Email Marketing
  • For B2B
  • For Small Businesses
  • Import/Export Management
  • Inventory Control
  • Inventory Management
  • Inventory Tracking
  • Invoice Management
  • Kitting
  • Layout & Design
  • Localization Automation
  • Merchandising
  • Mobile Access
  • Monitoring
  • Multi-Channel Management
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • Online Catalog
  • Order Entry
  • Order Management
  • Order Processing
  • Order Status
  • Order Tracking
  • Payment Options
  • Pricing Management
  • Product Catalog
  • Product Data Management
  • Promotions Management
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Data
  • Reordering
  • Reporting & Statistics
  • Reporting/Analytics
  • Returns Management
  • Reviews Management
  • SEO Management
  • Sales Order Management
  • Search/Filter
  • Shipping Labels
  • Shipping Management
  • Shopping Cart
  • Supplier Management
  • Templates
  • Third-Party Integrations
  • Warehouse Management
  • Website Management
  • eCommerce Management

Integrations

  • Total integrations19
  • AIMS360
  • Adyen
  • ApparelMagic
  • Avalara
  • Brightpearl
  • Calendly
  • Extensiv Order Management
  • Fishbowl
  • NetSuite
  • PayPal Checkout
  • PayPal Payments
  • QuickBooks Enterprise
  • QuickBooks Online
  • Sage 200
  • Sage 50 Accounting
  • ShipStation
  • Shippo
  • Shopify
  • Shopify Collabs
  • Shopify Plus
  • Shopify Product Options App
  • Square Payments
  • Stripe Payments
  • Veeqo
  • VeraCore
  • Xero
  • Zapier
  • Zoho CRM
  • Zoho Inventory
  • authorize.net
  • Total integrations16
  • AIMS360
  • Adyen
  • ApparelMagic
  • Avalara
  • Brightpearl
  • Calendly
  • Extensiv Order Management
  • Fishbowl
  • NetSuite
  • PayPal Checkout
  • PayPal Payments
  • QuickBooks Enterprise
  • QuickBooks Online
  • Sage 200
  • Sage 50 Accounting
  • ShipStation
  • Shippo
  • Shopify
  • Shopify Collabs
  • Shopify Plus
  • Shopify Product Options App
  • Square Payments
  • Stripe Payments
  • Veeqo
  • VeraCore
  • Xero
  • Zapier
  • Zoho CRM
  • Zoho Inventory
  • authorize.net