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B2B Wave Logo

B2B eCommerce without the hassle

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B2B Wave - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: September 2026

B2B Wave overview

What is B2B Wave?

B2B Wave is a simpler B2B eCommerce platform purpose-built for wholesalers and distributors managing complex pricing, catalogs, and ordering.

It helps businesses digitize and automate the buying experience while supporting pricing, ordering, and account structures common in B2B commerce.

The platform brings online ordering, customer catalogs and pricing, quotes, and order management into a single self-service portal for customers, sales teams, and operations.

B2B Wave improves order accuracy, reduces manual errors, and lowers operational costs.

B2B Wave integrates with accounting, inventory, payment, and ERP systems, allowing wholesalers to modernize their B2B eCommerce experience without replacing backend systems.

Starting price

350flat rate /
per month
view pricing plans
try for free

Alternatives

B2B Wave’s user interface

Ease of use rating:

B2B Wave reviews

Overall rating

4.9

/5

52

Positive reviews

98

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.98/10
Rating distribution

5

4

3

2

1

47

5

0

0

0

Pros
“As a very bespoke company with lots of very bespoke options in terms of how our customers order with us, B2B wave has managed to cater to all of these efficiently when other platforms were unable to and this was our biggest issue in finding a partner and platform to work with.”
HR

Hollie R.

Commercial Director

“I would recommend to anyone looking for a similar solution in streamlining their order & invoice processing, especially if you are looking for a system to also look pretty from the front end (a main thing we were struggling to find).”
HR

Hollie R.

Commercial Director

“The platform has saved so much time in what was previously a very manual & tedious way of creating orders & invoices.”
HR

Hollie R.

Commercial Director

Cons
“The main thing we are missing is the option of generating delivery notes.”
HR

Hollie R.

Commercial Director

Only negative we had from a customer point of view would be “quick order” as it’s still slower than uploading a system generated CSV or Excel file.
RG

RICHARD G.

Distribution Projects Manager

Who uses B2B Wave?

Based on 52 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Wholesale
Sporting Goods
Food & Beverages
Apparel & Fashion
Others

Use cases

B2B eCommerce Platform
Order Fulfillment
Catalog Management
Distribution

B2B Wave's key features

Most critical features, based on insights from B2B Wave users:

Communication management
Payment options
Mobile access
Inventory control
Bulk ordering
Reordering

All B2B Wave features

Features rating:

Access controls/permissions
Accounting
Accounting integration
Activity dashboard
Alerts/Notifications
API
Backorder management
Barcode/Ticket scanning
Billing & invoicing
Bulk ordering
Catalog creation
Catalog management
Categorization/Grouping
Communication management
Contact database
Content library
Content management
CRM
Customer accounts
Customer history
Customer management
Customizable branding
Customizable fields
Customization
Database publishing
Data import/export
Data security
Delivery management
Discount management
Document storage
eCommerce management
Email marketing
For b2b
For small businesses
Import/Export management
Inventory control
Inventory management
Invoice management
Layout & design
Localization automation
Merchandising
Mobile access
Monitoring
Multi-Currency
Multi-Language
Multi-Location
Online catalog
Order entry
Order management
Order processing
Order tracking
Payment options
Pricing management
Product catalog
Product data management
Promotions management
Quotes/Estimates
Reordering
Reporting/Analytics
Reporting & statistics
Sales order management
Search/Filter
SEO management
Shipping management
Shopping cart
Supplier management
Third-Party integrations
Warehouse management
Website management

B2B Wave alternatives

B2B Wave logo
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350

Per month

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Features
Value for Money
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Cin7 Omni logo

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BigCommerce logo

Starting from

39

Per month

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B2B Wave pricing

Value for money rating:

Starting from

350

Per month

Flat Rate

Pricing details
Subscription
Free trial
Free plan
Pricing range
view pricing plans
start trial

User opinions about B2B Wave price and value

Value for money rating:

To see what individual users think of B2B Wave's price and value, check out the review snippets below.

“As a very bespoke company with lots of very bespoke options in terms of how our customers order with us, B2B wave has managed to cater to all of these efficiently when other platforms were unable to and this was our biggest issue in finding a partner and platform to work with.”
HR

Hollie R.

Commercial Director

“I would recommend to anyone looking for a similar solution in streamlining their order & invoice processing, especially if you are looking for a system to also look pretty from the front end (a main thing we were struggling to find).”
HR

Hollie R.

Commercial Director

B2B Wave integrations (19)

Integrations rated by users

We looked at 52 user reviews to identify which products are mentioned as B2B Wave integrations and how users feel about them.

Integration rating: 4.0 (6)

Integration rating: 5.0 (4)

“bad, i need paypal working on it in Puerto rico”

CM

Carlos M.

owner

Integration rating: 5.0 (3)

“Saves us time and money”

LK

Larry K.

•Director of Strategic Planning

Integration rating: 5.0 (3)

“I use it to ship orders, at a discount off of retail shipping prices, and have the tracking numbers automatically updated to AbleCommerce.”

“Connecting ShipStation automates tracking numbers and shipping labels between our warehouse and Famous Software, speeding up order fulfillment.”

SM

Samantha M.

Owner

1/2
Shopify logo
Shopify

Integration rating: 5.0 (3)

“por que actualmente tengo la pagina web con wodify todo integrado dentro de una misma pplataforma. donde por otro lado shopify funciona muy bien como ecomerce , pero tiene sus falencias para este tipo de negocios.”

RF

Rodrigo F.

CEO

B2B Wave customer support

What do users say about B2B Wave customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of B2B Wave customer support.

Widespread user sentiment highlights B2B Wave's responsive, knowledgeable, and friendly customer support team.

A significant portion of users appreciate ongoing assistance with onboarding, custom integrations, and prompt answers to queries.

Support options

Phone support
Faqs/forum
Email/help desk
Knowledge base

Training options

Documentation
Live online

To see what individual users say about B2B Wave's customer support, check out the review snippets below.

“He was also tireless in answering my questions as I learned to navigate the new system for our wholesale coffee company.”

ED

Ellen D.

Owner

“Their customer support has also been outstanding, always ready to help whenever we need assistance.”

Verified reviewer profile picture

Sanat R.

Engineering Ops.

B2B Wave FAQs

Q. Who are the typical users of B2B Wave?

B2B Wave has the following typical customers:
Mid-size Business, Small Business, Freelancers, Large Enterprises

These products have better value for money


Q. Does B2B Wave support mobile devices?

B2B Wave supports the following devices:
Android, iPhone, iPad


Q. What level of support does B2B Wave offer?

B2B Wave offers the following support options:
Phone Support, FAQs/Forum, Email/Help Desk, Knowledge Base

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