JW Player Pricing, Features, Reviews & Comparison of Alternatives

JW Player

The web's most popular video player

3.65/5 (20 reviews)

JW Player overview

LongTail Video is the premier provider of online video software and services. JW Player 6 is the world's most popular HTML5/Flash embeddable media player for websites.


Starting from
Pricing options
Value for money
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Business size



United States, Asia, Australia, Canada, China and 7 other markets, Europe, Germany, India, Japan, Latin America, Middle-East and Africa, United Kingdom

Supported languages

JW Player screenshot: WizardJW Player screenshot: Great Look on Every DeviceJW Player screenshot: LivestreamJW Player screenshot: Wide Range of Skins

JW Player reviews

Value for money
Ease of use
Customer support

Player is awesome, platform can be pricing/limited

Used daily for 2+ years
Reviewed 2018-09-20
Review Source: Capterra

Great player, make sure you look around if you're not a company that's OK spending a lot of money on the platform if you choose to use JW platform.

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My point of view on JW Player

Used daily for 1-2 years
Reviewed 2019-04-23
Review Source: Capterra

I think it does a nice job overall of dealing with video. There is some functionality I wish would be better, as stated in my pros and cons.

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Very good service, but price too high

Used weekly for 1-2 years
Reviewed 2019-04-09
Review Source: Capterra

JWPlayer is one of the best video streaming solution. You can upload a video and obtain it converted in many format in minutes. The player is very simple to use, well supported on most browser in the market. Speed of network is good and the streaming occurs without interruption even with slow connections. As a plus the Javascript API of the player is very well documented and you can do a lot of customization and automation. The price, in my opinion, is too high. I'm lucky that I've subscribed when it was costing a half, but the actual pricing model prevents its use in small and medium-sized projects.

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Joe Hakooz

This was my video player of choice until recently

Used weekly for 2+ years
Reviewed 2018-03-14
Review Source: Capterra

I used JWPlayer for many years in our custom applications. From back in the Flash days and well into the HTML 5 craze, this player served us well. It's extremely robust and the API is better than any other player I've used which makes it a great choice for customization.

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Amenda George


Used daily for 1-2 years
Reviewed 2018-03-14
Review Source: Capterra

It is one of the fiercest competition to youtube integration on other websites out there and that's a fact I appreciate.

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JW Player pricing

Starting from
Pricing options
Open source
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The basic version of the JW Player includes all our core features and video analytics. It is open source and free forever (non-commercial sites only).

For $99/year you can remove the watermark and add your own branding, including custom messaging. Plus email support.

For $299/year get 8 premium skins, HLS streaming, Social Sharing, Related Videos, our Google Analytics plugin, and more. Plus priority email support.

JW Player features

API (185 other apps)
Access Control (53 other apps)
Activity Dashboard (74 other apps)
Automatic Notifications (70 other apps)
Content Management (78 other apps)
Custom Forms (63 other apps)
Customizable Branding (99 other apps)
Customizable Templates (97 other apps)
Data Import/Export (70 other apps)
Discount Management (51 other apps)
Drag & Drop Interface (78 other apps)
Electronic Payments (72 other apps)
Product Catalog (69 other apps)
Reporting & Statistics (67 other apps)
SSL Security (53 other apps)
Search Functionality (74 other apps)
Social Media Integration (50 other apps)
Third Party Integration (114 other apps)
eCommerce Integration (52 other apps)
eCommerce Management (67 other apps)

Additional information for JW Player

Key features of JW Player

  • Optimal Display on Every Aevice
  • Works with the Most Common Video and Audio Formats
  • Cloud based
  • Adaptive Streaming
  • Multiple Skins
  • Customizability
  • Integrates with the Most Popular Featuers
  • JW Player Ads
  • Video Analytics
  • WordPress Plugin
  • JavaScript
  • Setup Wizard
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