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Wistia

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The complete video marketing platform for businesses

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Wistia Pricing, Features, Reviews and Alternatives

Wistia product overview

Price starts from

19

Per month

Flat Rate

What is Wistia?

Wistia is a complete video marketing platform that helps teams create, host, and measure the impact of their videos — all in one place. The platform is packed with features like live streaming, video player customization, integrations with your marketing tech stack, industry-leading video analytics, lead generation tools, and more. Plus, with educational resources and world-class support, Wistia has your back as you level up your video marketing strategy. Today, over 425,000 marketers around the world rely on Wistia to drive business growth with video.

Key benefits of using Wistia

A complete video marketing platform
Wistia is a video marketing platform that helps teams create, host, and measure the impact of their videos — all in one place.

Create compelling webinars and live virtual events
Create webinars and live virtual events with customizable registration pages in seconds. Engage your audience with professional layouts. Quickly edit your recordings with Wistia’s built-in editor. And continue to generate leads with a custom landing page after your event.

Host and share videos effortlessly
Easily upload, organize, find and share and embed video content with Wistia’s powerful cloud-based video CMS.

A professional video player that’s beautifully on brand
Match the look and feel of your brand and deliver exceptional viewing experiences with a customizable video player and stunning embeddable video galleries.

Analyze video impact to prove ROI
Identify who’s watching your videos and use video engagement data to nurture leads through your marketing funnel with industry-leading analytics.

Easy integration with your marketing tech stack
Wistia integrates with many of the tools you already use so your marketing workflows are more efficient and data-rich. Send Wistia video data to your marketing automation platform and CRM instance. Report data out to your analytics tools. Quickly publish videos to email campaigns, social platforms, support tools, and more.

Expert support and video marketing advice
Get the advice you need to help your business thrive with video from our team of video marketing experts and a library of world-class educational content.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Chat
Email/Help Desk
Phone Support
FAQs/Forum

Training options

Webinars
Documentation

Wistia pricing information

Value for money

4.3

/5

168

Starting from

19

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Wistia features

Functionality

4.5

/5

168

Total features

67

6 categories

Most valued features by users

Third-Party Integrations
Activity Dashboard
Customizable Branding
Content Management
Reporting & Statistics
Reporting/Analytics
Data Import/Export
Access Controls/Permissions

Functionality contenders

Wistia users reviews

Overall Rating

4.7

/5

168

Positive reviews

96

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.63/10
Rating distribution

5

4

3

2

1

123

38

7

0

0

Pros
But since I am not the one paying for it, it is not a concern. If you can afford it, great - it is excellent quality software and video hosting.
It is very user friendly and intuitive. The staff at Wistia are awesome and responsive to inquiries.
Wistia is a great no-nonsense video host for professionals, and it's ability to embed on any website and other integrations is excellent.
Cons
The only complaint I have is that the reporting was not always 100% accurate.
It's rather expensive for small businesses. For people new to video, their newsletters are incredibly misleading.
The downside for us is that we aren't a place for making a lot of video presentations so it was more than we needed.

Overall rating contenders

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Durgesh K.

Founder and President

E-Learning, self-employed

Review source

Overall Rating

Highly Customizable Lead Generating Video Platform

Reviewed a year ago

Transcript

Durgesh: Hi, my name is Durgesh. I am a content creator for icsbits.com, which is a cybersecurity mentoring...

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Will G.

Client Success Director

Computer Software, 51-200 employees

Review source

Overall Rating

Everything Wistia Does Makes Video Hosting Better!

Reviewed 2 years ago

Transcript

Will: Hey, my name's Will. I'm a client engagement and training specialist. I give Wistia a five out...

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Jacco d.

Photography, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Analytics for our videos

Reviewed 5 years ago

To better control and brand the video experience, as well as gain insights to how prospects interact with the videos, Wistia provides all the essentials functionalities.

Pros

The detailed analytics Wistia can provide for our videos is insightful, from regular views to advanced stats on rewatches, where people watched from and what part of the video they dropped off. Combined with integrations like Marketo we can capture leads and engage them along the way.

Cons

Watch that there is an added fee once you surpass the bandwidth limit, the cost of success!

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Dustin O.

Information Technology and Services, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Finally! A great alternative to YouTube and Vimeo for Videos

Reviewed 9 years ago

The nice thing about Wistia is that it allows you to track which of your videos are actually seen, which parts of viewed (or skipped, or rewatched), and by whom (or at least by which IP locations). The statistical part means that you can use this tracking to make better videos that have a higher engagement or a better conversion ratio. Another great thing that I like, which I do not get with...

Pros

Stats, stats and more stats! Able to have a Turnstile (to request a viewer's contact info) Can create a Call to Action Easy to Embed in a Website Affordable Lots of areas to customize

Cons

Cannot really think of any cons. It would be great if it were more seamlessly integrated into GetDrip. Another thing that I see with my ScreenFlow (screen capture software for Mac), is that I can click "Publish To" and send the rendered video directly to YouTube and Vimeo. It'd save me time if I could also publish directly to Wistia.

SH
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Shelley H.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

I have used this program to edit videos and add calls to action for marketing purposes.

Reviewed 6 years ago
Pros

I really like the ease of use with this program, it is very easy to get started. I like that it is free to use with limitations, but not too many. so that you can still utilize the important functionality.

Cons

I don't like that you can only create three videos with the free version, other than that it is hard to think of much else that I dislike about it.

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Rebecca C.

Computer Software, 501-1,000 employees

Used other for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

A decent software for video marketing

Reviewed 3 years ago

Wistia was a great piece of software that let us store our videos for easy sharing with external parties. I also really liked being able to store a tutorial channel on it and customizing the landing page easily and aesthetically.

Pros

We originally subscribed to this because we needed something to store all the videos we were making. We wanted to be able to share videos in some of our email campaigns. We also wanted to house our tutorial channel somewhere and was able to create a nice landing page to go with it. It was relatively easy to use and learn!

Cons

The price was a bit steep for what we needed it for (eg. storing and sharing videos). Many other platforms would do the same job just fine and we actually ended up switching. However, I know that many organizations love to use Wistia! It was just too robust for what we needed it for.

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Jacob K.

Internet, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Creating product videos is straightforward with Wistia

Reviewed 6 years ago
Pros

The ease of use is commendable and you don't need to have any creative skills to get started with creating amazing videos using Wistia.

Cons

Customization options are very limited and if you are looking to incorporate your unique ideas, you might find yourself stuck and confused.

Wistia FAQs

Q. What type of pricing plans does Wistia offer?

Wistia has the following pricing plans:
Starting from: $19.00/month
Pricing model: Free, Subscription
Free Trial: Available


Q. Who are the typical users of Wistia?

Wistia has the following typical customers:
Freelancers, Mid Size Business, Small Business


Q. What languages does Wistia support?

Wistia supports the following languages:
English


Q. Does Wistia offer an API?

No, Wistia does not have an API available.


Q. What level of support does Wistia offer?

Wistia offers the following support options:
Knowledge Base, Chat, Email/Help Desk, Phone Support, FAQs/Forum

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