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Oberlo Logo

Dropshipping automation platform for Shopify stores

Table of Contents

Oberlo - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: February 2026

Oberlo overview

What is Oberlo?

Oberlo is a dropshipping automation platform designed for eCommerce businesses using Shopify. This solution offers data-driven product searches, competitive price management, product listing customizations, inventory management, plus more. It allows businesses to work with preferred suppliers without restrictions. Oberlo is available in many languages including English, French, Spanish, Italian, Portuguese, and German. When searching for dropship products to sell, businesses can filter by order volume to discover recent and current sales trends. An Oberlo Chrome extension is available for adding AliExpress products to stores and automating order fulfillment tasks. Sales and success reports can be accessed using Oberlo's sales dashboard. Other optional features include variant mapping, adding multiple users, automated bulk orders, real-time order tracking, and a Captcha Solver for automated order processing.

Who uses Oberlo?

Reviews for Oberlo come from a wide variety of industries, including Marketing and Advertising (14% of reviewers), Retail (10%), and Apparel & Fashion (8%). The most frequent use case for Oberlo cited by reviewers is dropshipping (94% of reviewers).

What are the most popular integrations for Oberlo?

The Oberlo integration most frequently cited by reviewers is Shopify, an eCommerce product rated 5.0 out of 5 for its integration with Oberlo.

Starting price

29.9per user /
per month

Oberlo’s user interface

Ease of use rating:

Oberlo pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(1)
3-4(14)
5(39)

What do users say about Oberlo?

Reviewers indicate Oberlo is highly valued for simplifying dropshipping, especially with Shopify integration and AliExpress sourcing. They find it streamlines product import, order management, and supplier selection, making it easier to start and grow a dropshipping business. They appreciate the wide product choices and instant setup, which saves time and effort.

Users report Oberlo offers helpful training and free courses for beginners, and some mention the platform is free to start. They say it is essential for dropshippers, though they caution about high prices from suppliers and the need to carefully choose reliable sources to protect shop reputation.


Who uses Oberlo?

Based on 54 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Consumer Goods
Retail
Apparel & Fashion
Others

Use cases

Dropshipping
Order Fulfillment
Supply Chain Planning & Optimization
Vendor Management Inventory (VMI) Software
Supplier Relationship Management

Oberlo's key features

Most critical features, based on insights from Oberlo users:

Shipping management
eCommerce management
Order management
Supplier management
Reporting/Analytics
Product information management

All Oberlo features

Features rating:

Shipment tracking
Real-Time monitoring
Order fulfillment
Order tracking
Price optimization
Inventory management
Vendor management
Sales trend analysis
Sales reports
Sales order management
Sales automation
Real-Time data
Product data management
Product catalog
Price/Margin management
Multiple data sources
Monitoring
Inventory tracking
Dropshipping services
Delivery management
Data import/export
Activity dashboard

Oberlo alternatives

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Starting from

29.9

/user

Per month

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Oberlo pricing

Value for money rating:

Starting from

29.9

/user

Per month

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Oberlo price and value

Value for money rating:

To see what individual users think of Oberlo's price and value, check out the review snippets below.

“I highly recommended using Oberlo for your Dropshipping Business, because It is the best and one only that provides too many fabulous features for Dropshipping than other providers.”
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Maulik v.

self employee

“This tool has lots of good features like video content, tools for generating good meaningfully and attractive names for business.”

Verified reviewer

Anonymity request

Oberlo integrations (2)

Integrations rated by users

We looked at 54 user reviews to identify which products are mentioned as Oberlo integrations and how users feel about them.

Shopify logo
Shopify

Integration rating: 4.9 (7)

Other top integrations

Oberlo support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
24/7 (Live rep)
Email/Help Desk
Chat

Training options

Documentation
Webinars
Live Online
Videos

Oberlo FAQs

Q. What type of pricing plans does Oberlo offer?

Oberlo has the following pricing plans:
Starting from: $29.90/month
Pricing model: Free, Subscription
Free Trial: Available


Q. Who are the typical users of Oberlo?

Oberlo has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business


Q. What languages does Oberlo support?

Oberlo supports the following languages:
English, French, German, Italian, Portuguese, Spanish


Q. Does Oberlo offer an API?

No, Oberlo does not have an API available.


Q. What other apps does Oberlo integrate with?

Oberlo integrates with the following applications:
Shopify


Q. What level of support does Oberlo offer?

Oberlo offers the following support options:
FAQs/Forum, 24/7 (Live rep), Email/Help Desk, Chat

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