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Shopify
Everything you need to sell anywhere. Trusted by 160k stores
Last updated: January 2025
Shopify - 2025 Pricing, Features, Reviews & Alternatives
Table of Contents
Starting from
29
Per month
Alternatives with better value for money
Shopify's key features
GetApp's analysis of 796 verified user reviews collected between July 2021 and October 2024 identified Shopify's most critical features and how it performs according to users.
Reviewers appreciate Shopify's website management capabilities for their ease of use and extensive customization options. They highlight the platform's intuitive navigation, drag-and-drop functionality, and visual editor, which allow users to create and maintain professional-looking sites without technical expertise. Users report the ability to integrate payment gateways, configure shipping methods, and manage content efficiently. However, some mention the need for additional apps for advanced customization and the associated costs. They find the platform reliable and secure, ensuring smooth operation and fast page loads. Of the 324 Shopify users who gave detailed accounts of their use of Website Management, 96% rated this feature as important or highly important.
Users report that Shopify's shopping cart is user-friendly and secure, supporting multiple payment gateways like Amazon Pay, Apple Pay, and PayPal. They appreciate capabilities like guest checkout, cart abandonment recovery, and the ability to customize the cart according to their needs. Reviewers highlight the cart's role in enhancing customer conversion rates and providing a seamless checkout experience. They also value the analytics provided, which help track customer behavior and improve sales strategies. Some users note the need for Shopify+ for advanced checkout customization. Of the 301 Shopify users who gave detailed accounts of their use of Shopping Cart, 95% rated this feature as important or highly important.
Reviewers indicate that Shopify's order management system is efficient and intuitive, allowing them to track and fulfill orders easily. They appreciate the centralized dashboard that provides a complete overview of order statuses, including shipping and payment details. Users find the ability to edit orders, process returns, and send automatic notifications to customers helpful. They also mention the integration with third-party apps for enhanced functionality. Some users note occasional technical issues but overall find the system saves time and improves workflow. Of the 323 Shopify users who gave detailed accounts of their use of Order Management, 95% rated this feature as important or highly important.
Users report that Shopify's mobile access is highly valuable, allowing them to manage their stores on the go. They appreciate the mobile app's functionality, which includes order management, inventory updates, and real-time notifications. Reviewers highlight the importance of mobile-friendly websites for customer engagement and conversions. They find the app user-friendly and convenient for making quick updates and monitoring store performance. Some users mention the need for better customization options for mobile templates. Of the 344 Shopify users who gave detailed accounts of their use of Mobile Access, 91% rated this feature as important or highly important.
Reviewers appreciate Shopify's catalog management capabilities for their flexibility and ease of use. They highlight the ability to organize products into collections and categories, making it easier for customers to navigate. Users find the bulk editing function and tagging system helpful for managing large inventories. They also mention the use of custom collections and auto-adding products based on tags. Some users note that the initial setup can be confusing but overall find the system efficient for maintaining an organized catalog. Of the 228 Shopify users who gave detailed accounts of their use of Catalog Management, 90% rated this feature as important or highly important.
Users report that Shopify's inventory management system is effective for tracking stock levels and managing products. They appreciate capabilities like real-time inventory updates, low stock alerts, and the ability to import and export inventory data. Reviewers highlight the integration with third-party systems and the intuitive interface that simplifies inventory control. Some users mention challenges with integrating other inventory software and the need for additional apps for advanced capabilities. Overall, they find the system helpful for maintaining accurate inventory records and optimizing stock levels. Of the 298 Shopify users who gave detailed accounts of their use of Inventory Management, 89% rated this feature as important or highly important.
All Shopify features
Features rating:
Shopify awards
Shopify alternatives
Shopify pricing
Value for money:
Starting from
29
Per month
Flat Rate
Shopify integrations (2,061)
Integrations rated by users
We looked through 6,506 user reviews, to identify which products are mentioned as Shopify integrations, and what is the users perception.
“Instagram is one pillar of promotion for the business, and integration onto the software is seamless, by this I mean rather quick, no issues. I am glad Shopify has such partnership with Instagram. ”
“When you post to one, it posts to all your integrations and if your selling clothes you gotta be on instagram.”
“leads from Instagram get to my stores and are good quality (depending on a/b testing and ad development)”
“This is just set up so that our merch catalog can populate on Instagram and be tagged for posts/ads.”
“Integration with Instagram helps me drive traffic from my Instagram account to my Shopify store.”
“I can easily show my instagram pictures on shopify, making the customer experience seamless. ”
“The integration of Instagram has been a game changing because it made me drown more clients.”
“Easily connect these accounts to have a live widget of an Instagram feed on your site”
“I show the products in Instagram and pay on Shopify. Integration is easy and fast.”
“I do a lot of shopping on Instagram, so it helps with storing my information.”
James Mayfield
Small Business Owner
“This is the matrix stop in cyberspace for making such posts sites such as Instagram. It is critical for promotion. The integration on the software give me plenty of wind power behind marketing. Without such integration, marketing would be much more difficult than it is today, being not difficult at all. I am thankful for such business software in use. ”
“This integration between Shopify and Facebook Business is very important for the reach and leverage of sales and visits that facebook can offer. Only such giant platforms have this strength.”
“So that I'm able to create relatable social media ads to particular target audiences based on my website traffic/users. It's perfect for remarketing.”
“The integration with Meta works well. It makes listing items within the Meta ecosystem easy from Facebook to instagram tagging”
“Great for syncing your products to your Facebook for advertising purposes and tagging in content. We love how it's seamless.”
“It helps bring all the store information to other sales channels , social media channels”
“I am able to spread the word and work from within when integrating the two programs. ”
“Because I use Facebook to track my consumers internet and also potential customers ”
“Facebook you have to be there to be omnichannel although does not work very well.”
“Need Facebook catalog for use instagram shopping and Shopify for end the process”
James Mayfield
Small Business Owner
“It's important because it allows you to switch between softwares and still use the same software for certain purposes that the other software might not have so it's great when you can integrate other software as with each other”
“PayPal offers an extra checkout option for customers outside of the forced Shopify payments functionality.”
“Receiving my money into my bank account is quicker and more streamlined with Paypal integration.”
“Increased option to make and request payments from buyers and potential buyers also.”
“It is much easier for some of my customers to use PayPal to make purchases.”
Sheana Oshea
Cook
“Email integration is one of the most important features on an eCommerce platform because it’s how you reach out to your customers and promote your products.”
“Because it creates a new way to make campaigns, email marketing campaigns and lets communicate in a simple way to customers, understand their data”
“email brings greater return than any other marketing channel so having emails mainstreamed and added to our list automatically is critical”
“This is how we connect to our email platform - it works overall well, but we've had some issues we've had to address.”
“Our email marketing for open baskets has a great return and wouldn’t be possible without this integration.”
Michael Lutz
Office & Marketing Manager
“i keep track of all leads that spend any time in the stores to reconsider if to do retargeting or other various campaigns ”
“Stats are everything, and its free! People used to pay im sure millions for this service google gives you free of charge.”
“Seamlessly integrates with google analytics to provide website traffic insights”
Jonahtan Bonilla
Account Manager
“I use Oberlo to import products from Aliexpress. My only gripe with them is that they are not allowing Shopify store owners to import straight from other platforms either than Aliexpress.”
“I believe it allowed me to include items which I didn't have readily available without the handling and hassles of procurement. ”
“Makes it easy to find products, add them to your Shopify store, and ship them directly to your customers.”
Lwandile Rozani
Senior Developer
“Alibaba ships certain orders from the Shopify store. They are integrated together, making using the two platforms together seamless.”
“It allows you to chose products from stores to put on your shopify store which is so awesome!”
Shaun Pierce
Senior Software Technician
“Email marketing is ESSENTIAL. The Klaviyo/Shopify integration helps me to segment my emails based on customer purchasing data.”
Twana Moore
Owner
“My accounting and taxes at the end of the year are easier with the Quickbooks integration. Everything is quickly transfered without hassle.”
Carman Anderson
Founder and CEO
“Printful integration is important because it allows me to drop ship products as well as hand make them and send them myself.”
Cassidy Howell
Artist
“It is very important for my social media to be able to share anything I would like. ”
Belkin Linares
Office Manager
“because it lets you create pop-ups, SMS and more to get the attention of customers ”
Anonymous Reviewer
E-commerce Product Coordinator
“By integrating Razorpay into Shopify, we can accept payments from our customers from over 100+ payment modes, including credit and debit cards, net banking, UPI, online wallets, etc.”
Atharva Nalawade
Founder
“It helps streamline importing daily sales from Shopify to Xero with minimal human input”
Samantha Dyer
Financial Controller
“Cart Marketplace Management's automated POS system imports your store orders automatically, comparing the SKU with your Shopify products to synchronize stock quantities correctly.”
Ardi Suwardi
Digital Marketing Sales Specialist
“The Shopify/TikTok integration is great. I'm able to have a TikTok shop now.”
Twana Moore
Owner
“seamless shipping! makes our system super smooth. prints out the labels automatically”
Shira Brown
CEO
“This is our donation button software - it had to work and be seamless for us to even consider Shopify!”
Tara Collins
Director of Marketing
“Being able to incorporate online payments with square is important to run my business.”
Anonymous Reviewer
Business owner
“Weclapp is the ERP system used by our company. The integrations works like charm.”
Joachim Platzer
Business Development Manager
“It manages the product inventory in real-time and synchronizes to other marketplaces.”
Grace Villasis
Online Inventory Management
“Without shipcloud it would have been a hassle to make automatic package sending.”
Joachim Platzer
Business Development Manager
“This is where I house all of my inventory in order to keep track of its location and consignor information. ”
Samangtha Pratt
Owner
“Now that we no longer do ecommerce, all content is managed through Contentful.”
Matthew Piscitelli
Marketing Manager
“we use this daily too, as we message the questions and needs of the info through Slack as this is our best way to communicate ”
diana flores
miss
Shopify support options
Typical customers
Platforms supported
Support options
Training options
Shopify reviews
Overall rating
4.5
/5
6.5K
Positive reviews
93
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend8.49/10
4.1K
1.8K
342
73
57
Shopify FAQs
Shopify has the following pricing plans:
Starting from: $29.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)
These products have better value for money
Q. Who are the typical users of Shopify?
Shopify has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business
Q. What languages does Shopify support?
Shopify supports the following languages:
English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmal), Polish, Portuguese, Portuguese, Portuguese, Spanish, Swedish, Thai, Turkish, Vietnamese
Q. Does Shopify support mobile devices?
Shopify supports the following devices:
Android, iPad, iPhone
Q. Does Shopify offer an API?
Yes, Shopify has an API available for use.
Q. What other apps does Shopify integrate with?
Shopify integrates with the following applications:
Constant Contact, PayPal, Zapier, Extensiv Order Management, Brevo, Twitter/X, Get Satisfaction, Meta for Business, QuickBooks Online, Heartland Retail, Kissmetrics, Birdeye, Privy, Mad Mimi, Mailchimp, Instagram, Cyfe
Q. What level of support does Shopify offer?
Shopify offers the following support options:
FAQs/Forum, 24/7 (Live rep), Knowledge Base, Phone Support, Email/Help Desk, Chat