Twitter/X vs Buffer

Instagram

Hootsuite

Meta for Business

Workplace from Meta

Sprout Social

Later

Compare Twitter/X and Buffer based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Facebook for Business provides personalized marketing plans, industry insights, step-by-step guidance, and more.

Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment, send private messages, and more

Workplace from Facebook is a simple and secure way for people to share knowledge, work together and build connected communities.

Established in 2006, Twitter/X has grown into a real-time, short messaging service with a multi-sectoral, global network of over 200 million active users

Activity Dashboard

Activity/News Feed

Blogs

Content Management

Filtering

Group Management

Monitoring

Post Scheduling

Real-Time Updates

Reporting/Analytics

Tagging

User Profiles

Twitter/X

Android

Web-based

iPhone

Videographer

Twitter is a great platform to use for its simplistic use and its availability to integrate into other platforms and softwares because of its popularity.

Reception/Social Media

Any social media site is good for business - really helps you promote your product. Love that there are so many people - all walks of life on twitter - from celebrities to grandfathers.

Consultant

Overall, it is a great software and I would recommend it to anyone who might be interested in trying it out.

Market Researcher

It's great that there is a trial period to make sure that it is a good fit for you and your company. Everyone here who has been involved with adding it, has been quite pleased with their experience.

Call center agent

The only thing I don't like about the app is that the don't filter the post properly. Sometimes I just see inappropriate tweets and it is sometimes irritating.

This better suits the younger generation, or how they like to call it Gen Z. I love the new feature where I can follow new tags by interests like kpop, rnb, sports, tech and get updates.

Service associate

One of the best places for someone to interact with a fan base. Many brands grow on this platform and it can sometimes lead to thoughtful constructive discussion.

Owner

The share button seems to be the most useful, for when I need to share with my clients it makes it so simple. Very fun, and easy to use.

Student

I have been using the app for 11years now and I have seen it’s growth and development. It’s only getting better and better.

Teaching Assistant

The people on the app are harsher because most of the time, you are "anonymous. And it could be a bit confusing to use at first because it is a bit different from others.

Dealer Management Specialist

Only there are lots of fake accounts in the app and when you send complaints to Twitter, it is not easy to receive feedback.

Communications Officer

But sometimes there is violent or offensive material that u didnt opt to see. I also dont like tht when a user or page is reported , it takes sometimes days for you to get a response from Twitter.

Sapesforce Admin

Twitter is great for keeping regular contact with customers and promoting your brand. Very easy to use and share your page.

Customer Marketing Manager

It's super easy to engage with other users, and our followers can have almost instant access to our support team.

Business Sale Executive

Easy to learn it features and  help me to share ads and marketing stuff and newly ideas  with other folks in a very efficient and inexpensive manner.

Director Of Business Development

I integrate Twitter into LinkedIn and use it to increase the reach of my posting. It has increased the volume of readership and has also brought more readers in very specific areas.

Client Relations Manager

Twitter is a great way to communicate, find the news and happenings in your community and beyond.

Caregiver

I like this software because it is interactive with any member of the company who wants to get involved. It is moderately priced as a user wants to advertise.

Twitter/X screenshot

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Later is a web-based marketing platform, designed to help businesses plan and schedule posts across social media platforms including Instagram, Facebook, Twitter, and Pinterest. The drag and drop calendar tool allows users to plan social posts for the week ahead and monitor engagement in real time.

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

@mentions

Alerts/Notifications

Automated Publishing

Automated Scheduling

Calendar Management

Campaign Management

Collaboration Tools

Content Library

Data Import/Export

Data Visualization

Multi-Account Management

Multi-Channel Campaigns

Performance Metrics

Reporting & Statistics

Social Media Integration

Social Media Monitoring

Social Promotion

Third-Party Integrations

Buffer

iPad

Marketing Manager

The scheduling was great and the reports are probably the best out there. It also has a great mobile app which never crashed on me.

Video Editor and Social Media Content Creator

Just choose the option that fits your needs. Another Buffer feature I love is the ability to share the same post to multiple platforms with the appropriate variations.

Company Director

It's great to help clients who have never used a scheduling platform before, it's quite easy to use and reliable.

author

I love social media schedulers, and this is a good one. I like that it's relatively inexpensive, and easy to connect with social media accounts.

Buffer has been one of the only platforms I've had trouble with when it comes to failed posts. It didn't happen that frequently, but it happened often enough that it was a pain point.

Good platform for scheduling you SOME posts, very easy to use and a big help for people with multiple SOME channels.

Its free  as well so you can try it out until you want to take its premium membership. Easy to set up, easy to connect and their customer support is also great.

Designer

If you're an avid social media user/manager with multiple accounts, it seems like a great resource for scheduling posts. They also have an extensive blog/education section, which is quite informative.

freelance VA

Since my client uses Pinterest, this a good alternative for Tail. The link shortener feature is my lifesaver.

Founder

Integration with BulkBuffer. All of this has made Buffer a win win for me.

Manager, People & Possibilities 

I do like the ease of use and functionality. It has a clean interface and you can select from a couple of different plan options, including one for posting and analyzing your social media accounts.

Creative Director 

Buffer is a great tool to use if you would like to schedule social media posts all in one go. It can help you post to multiple networks and also get handy reports on how your social media is doing.

So all in all I think Buffer does a great job for the price of the software. I do like how all analytics are in one place and how you can have multiple users and editors working on your social copy.

Blogger

I love how simple Buffer is to use, and I use it often for my Instagram. The UI/UX is very intuitive, and I like it that is not crammed with many unnecessary integrations.

It can be a little confusing to learn the interface and features of customizing for each platform.

Social Media Manager

But these generally are problems users can expect to encounter with any social scheduling platform.

Marketing Executive

Again, I'll sometimes post manually on Twitter so that I can tag accounts. Finally, you can post multiple images on posts, which is especially a drawback for Instagram.

Marketing

Must have to ensure your posting to your social media. Customer support is very fast too.

Twitter/X vs Buffer Comparison (2026)

Twitter/X

Buffer

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives