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Top Rated Email Tracking Software with Event Triggered Actions

Last updated: April 2026

Why are event triggered actions important for email tracking software?

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

Event triggered actions enable automated responses based on user behavior, enhancing engagement and follow-ups. They streamline complex workflows, reduce manual tasks, and provide timely, relevant communications, improving overall campaign effectiveness. Our reviewers in email tracking software rated this feature as important.

What do verified reviews highlight about key features of email tracking software?

  • Engagement Tracking: Reviewers value accurate data on email interactions like opens, clicks, and responses, helping refine and improve future campaigns. 95% of reviewers rated this feature as important or highly important.
  • Contact Management: Users find it easy to organize, segment, and update contact information, aiding in targeted and effective email marketing. 95% of reviewers rated this feature as important or highly important.
  • Email Distribution: Reviewers appreciate the ease of sending emails to large audiences with options for personalization and scheduling. 94% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users highlight customizable templates, automation, and analytics for creating effective and engaging email campaigns. 93% of reviewers rated this feature as important or highly important.
  • Email Management: Reviewers note the ability to manage multiple accounts, schedule emails, and automate follow-ups as key benefits. 91% of reviewers rated this feature as important or highly important.
  • Reporting/Analytics: Users appreciate detailed insights and metrics on email performance, helping to optimize future campaigns and strategies. 88% of reviewers rated this feature as important or highly important.
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70 software options

SendGrid logo

SendGrid

Delivers reliable email at scale for businesses

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SendGrid is a solution that provides a cloud-based email infrastructure to help relieve businesses of the cost and complexity of maintaining custom email systems. It provides email delivery, scalability and real-time analytics along with APIs. The platform also offers SMTP service, email validation, deliverability insights, and dynamic templates, while supporting multiple programming languages including Node.js, Python, and Java.

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Warmy logo

Warmy

Email deliverability solution

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Warmy is an email deliverability tool that helps businesses, marketers, and entrepreneurs achieve optimal email deliverability rates. The tool uses state-of-the-art AI automatic processes to ensure that mailboxes are ready for email marketing campaigns and deliver emails to the intended recipients' inboxes. With Warmy's Adeline AI engine, users can achieve full automation and enjoy complete progress monitoring of their email campaigns.

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InboxPro logo

The AI-Driven Email Tool for Turning Leads into Customers

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Transform your email management and turn every inbox into a high-efficiency, lead-converting machine with InboxPro. Turn your inbox into a dynamic tool for customer conversion and engagement, enhanced by AI.

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SendPost logo

Cloud-based email verification platform.

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SendPost provides an Email API and SMTP relay for developers, software businesses, and ESPs with tools, expertise, and support needed to reliably deliver, measure and optimize transactional emails.

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realcrux logo

Get a personalized dedicated SMTP server with dedicated IPs

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Get a personalized dedicated SMTP server with dedicated IPs designed for your cold email needs.

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Ternair logo

Marketing Automation & Customer Data Platform

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Track your results live. View opens, clicks and heatmap results to optimize your emails. Set up automatic follow-up campaigns or link response to your (crm) system.

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Maileroo logo

Email delivery made simple & straightforward

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Maileroo is a powerful email platform designed for both SMTP and email marketing needs. It ensures efficiency and reliability by offering robust tracking of email activities, including delivery, opens, clicks, and bounce rates.

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LaGrowthMachine logo

Multichannel prospecting platform

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LaGrowthMachine is the first multi-channel prospecting platform that helps growth, sales, and recruiters engage with their targets on LinkedIn, Email, and Twitter.

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Opensense logo

The smarter way to send emails with beautiful signatures.

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Best for cloud-based solution that works w/Office365 and Google Workspace to add email signatures, email banner marketing with CRM targeting, email insights/tracking with document heat maps, and GDPR/legal compliance. US-based support.

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SMTP2GO logo

Fast, reliable mail delivery and management solution

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SMTP2GO is a cloud-based email management solution which helps businesses track emails and generate visual reports. Key features include data management, email monitoring, blacklisting, email authentication, and an API.

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GMass logo

Google Chrome extension for sending & scheduling emails

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GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

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1PointMail logo

Cloud-based email marketing platform

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1PointMail is an email marketing solution that supports the entire marketing process and helps in execution of campaigns across various channels

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Magileads logo

Business starts her

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Magileads is an automated sales prospecting & lead generation tool, designed to help sales teams protect & retain leads & transform new prospects into customers. Features include automated emails, reports and analytics, points scoring, prospect targeting, behavioral statistics & CRM integration.

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Selzy logo

Affordable email marketing software

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Selzy is an intuitive email marketing platform that suits any business needs. It offers a wide range of integrations with your favorite tools, an easy-to-use drag&drop editor, and email templates for any occasion.

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Escala logo

CRM and marketing automation platform

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Escala is a marketing automation platform that helps businesses manage customers and streamline ad campaigns. Users can create landing pages and forms by customizing templates and publishing them according to requirements.

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Getsitecontrol logo

Emails | Popups | Automations

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Getsitecontrol is an email marketing platform for small and medium-sized ecommerce brands.

It brings a complete email marketing toolset with a powerful popup builder on board. Generate leads and segment your audience, send professional newsletters, build email marketing automations.

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QuickMail logo

Automated email solution

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Outbound cold email tool that helps sales teams warm up leads on auto-pilot and close more deals. Open, click tracking, and error prevention features. Set up custom automation (for example, follow-up steps), team tasks, and powerful sequences.

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Pinpointe logo

Advanced-feature email marketing for less

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Pinpointe is the go-to email service provider for businesses that have outgrown their current email platform. If you're ready for more advanced features and service, Pinpointe is the right choice.

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CentrixOne Email Marketing logo

CentrixOne Email Marketing : simple, intuitive, affordable

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CentrixOne Email Marketing is a simple, intuitive, and affordable solution. It enables businesses to manage contacts, send emails, and track statistics. It offers tools that turn prospects into customers. It creates and customizes responsive emails in just a few minutes.

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Omnisend logo

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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Boomerang for Gmail logo

Email management software for Gmail users

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Boomerang for Gmail is an email management software designed to help organizations handle inbound and outbound electronic mails in real-time. It enables employees to set up follow-up reminders, schedule meetings, display read receipts, and configure delivery exception settings via a unified portal.

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MailerLite logo

Advanced email marketing made easy.

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From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

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GetSales.io logo

Cloud-based lead generation platform for sales teams.

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GetSales.io is a cloud-based lead generation platform that helps sales teams streamline the outreach process on a centralized interface. The platform provides omni-channel automation for channels such as LinkedIn, email, SMS, and WhatsApp, allowing users to create and manage multi-channel campaigns. It includes a built-in CRM with lead statuses, team collaboration tools, notifications, and engagement insights, enabling users to track and manage the sales pipeline.

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Groove logo

The first sales platform to make sales strategy actionable

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Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle.

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GlassHive logo

Sales and marketing platform for IT industry

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GlassHive assists businesses in the IT industry such as MSPs, MSSPs, VARs, and more. It caters to businesses of all sizes. It enables teams to manage marketing and sales efforts using intuitive tools, pre-built content, and insightful data.

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