Pana Events - 2026 Pricing, Features, Reviews & Alternatives

Pana Events is a cloud-based, AI-first event go-to-market platform built for B2B field marketing, sales, and event-focused teams across companies of all sizes. The platform covers the full event lifecycle: identifying the right events and ICP-fit attendees, running pre-event outreach campaigns across email, LinkedIn, and WhatsApp, executing on-ground operations, capturing leads via badge scanning, business card OCR, and QR codes, syncing enriched contacts to the CRM in real time, booking demos on the event floor, and measuring pipeline and revenue attribution per event, per rep, and per format. Available as a SaaS platform with iOS and Android mobile apps, Pana Events supports offline lead capture that syncs automatically upon reconnection, removing dependency on event Wi-Fi. Two-way CRM integrations cover HubSpot, Salesforce, Pipedrive, Zoho CRM, Microsoft Dynamics 365, and Attio, with calendar integrations for Google Calendar, Calendly, and Outlook.

Pana Events consolidates event planning, team coordination, task management, landing pages, ticketing, expense and budget tracking, lead capture, demo booking, post-event nurturing, and ROI reporting into a single platform and mobile app. The Signal IQ intelligence layer continuously identifies buying signals, enriches contacts across multiple data providers with 10-plus verified fields, scores leads by fit and intent, recommends next actions, automates follow-up sequences, and generates AI-powered executive reports and event summaries. AI Event Discovery identifies conferences, trade shows, roadshows, and hosted events matching a team's ICP using pre-event signals from public sources, and AI Pre-Booking Signals score attendees and trigger outreach to book meetings before the event opens.

Pana Events serves B2B companies across industries that participate in in-person, virtual, hybrid, and meetup-format events, from solo marketers and founders to large enterprise event programs and event agencies managing multi-client portfolios. Rep-level and event-level dashboards provide visibility into demos booked, leads captured, cost per lead, and pipeline influenced, with cross-event performance views and AI-generated executive reports designed for revenue-accountable go-to-market teams.