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Microsoft Clarity vs Simple Analytics Comparison (2026)

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Microsoft Clarity logo

Microsoft Clarity

Simple Analytics logo

Simple Analytics

Overview

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Instant heatmaps: See at a glance which areas on your page drive the most engagement. Session recordings: Watch how people use your site. Insights: Learn what's working and what isn't.

Simple Analytics is a privacy-first alternative to Google Analytics

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.8

57

5

4

3

2

1

46

11

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

4.8

46

5

4

3

2

1

38

7

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
91%
would recommend this app

Pros

“Microsoft Clarity provides a massive amount of data for any website to see how visitors interact with your site and consistently helps us identify weak spots in our funnels and UI/UX”
Verified reviewer profile picture

David V.

Lead Developer

“Overall, our team depends on Microsoft Clarity to provide key insights for user behavior and conversion rate optimization that we just don't find with other tools.”
Verified reviewer profile picture

David V.

Lead Developer

“we have implement this micorsfot clarity for our website and on daily basis we are able to track the mterics like how many users came sourcwise and location wise, and which pages they seen on website, i think these are the the best features they are provinding and we are very happy with that, also we are able to track all our website metrics just because of micorsft clarity only and improved our website performance by 50%.”
Verified reviewer profile picture

kiran b.

Manager

Pros

“The dashboard websites overview page could you a list option with more basis metrics, but since we use this in our own custom dashboard with the API, we don't use the Simple Analytics dashboard that much.”
ND

Niek D.

Front-End Developer

“Simple, privacy friendly, free and open stats, good support”
BD

Benoit D.

dev

“It does exactly what it says - privacy-conscious analytics, and it does it well.”
DB

David B.

Web Analytics Manager

Cons

“Can’t filter the traffic based on campaign”
PD

Prashant D.

Tech lead

“Microsoft Clarity's user interface can be complex and difficult to navigate for new users, making it challenging to fully utilize all the features and capabilities of the platform."”
Verified reviewer profile picture

Rachit S.

Seo Manager

“However, the interface can be complex and there's a delay in data processing.”
Verified reviewer profile picture

Rachit S.

Seo Manager

Cons

“if you want more feature you have to pay an this can be pricey”
AH

Alexander H.

PV Engineer

“Data Visualization isn't that good, we need to export to looker studio to "consume" data as we like.”
Verified reviewer profile picture

Mateus A.

Web Tracking Analyst

“There are no values for conversions or revenue, but with cookieless programs it is virtually impossible to get this data.”
DL

Donovan L.

Online Marketing

  • Vendor responds to reviews
  • Last review3 months ago
  • Vendor responds to reviews
  • Last review5 months ago

Key features

  • Total features56
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Annotations
  • Audience Targeting
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Cohort Analysis
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Dashboard
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Linking
  • Data Management
  • Data Visualization
  • Dynamic Content
  • Engagement Tracking
  • Feedback Management
  • For Websites
  • Goal Setting/Tracking
  • Heatmaps
  • Machine Learning
  • Multi-Language
  • Multivariate Testing
  • Pageview Tracking
  • Performance Metrics
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Screen Activity Recording
  • Scroll Maps
  • Search/Filter
  • Session Recording
  • Social Media Integration
  • Survey/Poll Management
  • Tagging
  • Third-Party Integrations
  • User Interaction Tracking
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Traffic Reporting
  • Website Analytics
  • Widgets
  • Total features8
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Annotations
  • Audience Targeting
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Cohort Analysis
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Dashboard
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Linking
  • Data Management
  • Data Visualization
  • Dynamic Content
  • Engagement Tracking
  • Feedback Management
  • For Websites
  • Goal Setting/Tracking
  • Heatmaps
  • Machine Learning
  • Multi-Language
  • Multivariate Testing
  • Pageview Tracking
  • Performance Metrics
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Screen Activity Recording
  • Scroll Maps
  • Search/Filter
  • Session Recording
  • Social Media Integration
  • Survey/Poll Management
  • Tagging
  • Third-Party Integrations
  • User Interaction Tracking
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Traffic Reporting
  • Website Analytics
  • Widgets

Integrations

  • Total integrations13
  • ClickFunnels
  • Elevar from Audiense
  • Gatsby
  • Google Analytics 360
  • Joomla
  • Shopify
  • Shopify Plus
  • Squarespace
  • Unbounce
  • Weebly
  • Wix
  • WooCommerce
  • WordPress
  • Total integrationsN/A
  • ClickFunnels
  • Elevar from Audiense
  • Gatsby
  • Google Analytics 360
  • Joomla
  • Shopify
  • Shopify Plus
  • Squarespace
  • Unbounce
  • Weebly
  • Wix
  • WooCommerce
  • WordPress

Alternatives

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