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Pendo Pricing, Features, Reviews and Alternatives

Pendo product overview

What is Pendo?

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging. By providing users with the tools to analyze their customer usage, organizations can see which features drive engagement and target segmented groups, enhancing their customer experience.

Key benefits of using Pendo

  • Sync account and contact data with Pendo’s integration with Salesforce and push data to trigger offline actions and workflow. Pendo also integrates with Gainsight for KPI’s and Segment to simplify codebase.

  • Design custom funnels to follow user journeys through specific tasks, and witness how they complete them or where customers drop off, to better understand user behavior.

  • Blacklist users by host name, IP address, visitors and accounts so that usage from internal users does not affect data and analytics. Blacklisting is historical and instant so can be implemented or reversed at any time.

  • Access historical data any time via Pendo’s backup of customer activity from day one. Export this data in CSV or excel file with one click and access it through Pendo API or transfer to integrated apps.

  • Deploy stage testing on created guides with Pendo in order to gain analytics and decide which guides are the most effective and generate the most interaction. Guide analytics are displayed in graph format for ease of understanding.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Chat
    Knowledge Base
    Email/Help Desk
    Phone Support

    Training options

    Documentation
    Live Online
    Videos
    In Person
    Webinars

    Pendo pricing information

    Value for money

    4.3

    /5

    198

    Starting from

    Free

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Pendo features

    Functionality

    4.3

    /5

    198

    Total features

    80

    13 categories

    Most valued features by users

    Data Visualization
    Reporting/Analytics
    Data Import/Export
    Visual Analytics
    Reporting & Statistics
    Search/Filter
    Activity Dashboard
    Performance Metrics

    Pendo users reviews

    Overall Rating

    4.5

    /5

    198

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.81/10
    Rating distribution

    5

    4

    3

    2

    1

    113

    76

    6

    1

    2

    Pros
    Pendo is a fantastic tool to understand how your users are interacting with your product. I like the ability to track clickable elements and page visits within our tool.
    Overall, very pleased with how quickly you can gain insights about how your products are being utilized.
    We have actually tried to model some of our onboarding behaviors after Pendo's onboarding process, it was that good. I have always had great experiences with asking questions of the support staff.
    Cons
    We have apps so need better tool. And terrible biz practice trying to scam more money from customers.
    You are not able to clone guides across multiple instances, which is a bit of a pain when trying to push the same message to a few audiences.
    We try to gather info from these elements but the only options seem to be screenshots or accessing the limited info available in CSV download.

    Overall rating contenders

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Combines good product analytics with in-app guides and NPS tracking. And that's killer.

    Reviewed 4 years ago

    We now use it across several products in the MailUp Group (https://mailupgroup.com). For example, beyond using it for product analytics, we were able to stop using other applications for both in-app guides and NPS tracking, and we now use Pendo for that both in MailUp (https://www.mailup.com) and BEE Pro (https://beefree.io). It's certainly not inexpensive, but it gives the Product and Product Marketing teams tools that are crucial to their work. So, money well spent in my view.

    Pros

    What's unique and really useful about Pendo is that it combines product analytics, in-app guides & Net Promoter Score tracking, all under one roof. This allows you to show custom messages just to certain audiences (e.g. I see that some customers did not yet try feature ABC, so I show them a Guide to trigger adoption), and see NPS scores for different segments of users (e.g. what's the NPS for customers that never use feature ABC? What's the score for those that use feature ABC all the time?). That provides incredible insights.

    Cons

    First of all let me say that the company has come a long way. Pendo is growing a ton and it shows. They're constantly improving the platform, so we're confident that flaws will be corrected over time. That said, in our experience setting things up takes some time (and the concept of "Feature" is not immediately clear to newcomers: it actually means "UI element"), and until recently there were some annoying productivity issues (e.g. you could not quickly clone a segment, resulting in potentially lots of repeat tasks just to create two similar segment of users: now this has been resolved!). Improvements still need to be made for multi-language applications (e.g. different Guides for different users that speak different languages).

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Great product

    Reviewed 2 years ago

    Very good. The team were highly attentive and supportive. Has been a really enjoyable project getting this set up and running with benefits almost immediately.

    Pros

    It is a significant investment, but so many benefits, it is worth it. The software is very easy to integrate with (for standard web apps) to start getting analytics immediately but you do need a role that focuses on this as their day job to drive the most value from it. The guides are easy to set up and flexible too with lots of templates to help get you started quickly. Having worked in product management for over 25 years the discovery of Pendo was a godsend! Wish had discovered it years before.

    Cons

    Works well for standard web apps. If your app doesn't change URL for each page you visit then there may be issues tracking at volume. Not insurmountable but needs more time, thought.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend1/10

    Share this review:

    Shop around

    Reviewed 5 years ago

    I've used Pendo a couple times over the period of roughly a year. Both of the time that we tried to deploy an NPS survey on our product we had some significant bugs. The first, we had a Opt Out list that some of our admins requested to be on (they didn't want to receive the survey). Pendo experienced a bug in which our survey in fact was seen by some of those accounts. This most recent time I've...

    Pros

    The UI is modern and appealing

    Cons

    The software is inconsistent, buggy and unpredictable.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Love having Pendo for analytics AND product feedback. Game changer

    Reviewed 2 years ago
    Pros

    I couldn't live without Pendo Feedback now that I've been using it. It makes collecting and organizing product feedback and feature requests so easy and I love how visible it is to the whole organization. I'm the only Product Manager at our company so having tools to help automate and organize product requests for all of our products is a life saver. I also really appreciate how easy it was to setup usage analytics and how little engineering effort it took. Since it has been setup, I haven't needed engineering for anything related Pendo and can do everything on my own.

    Cons

    No complaints or major issues with their analytics or feedback products.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

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    Friendly digital adoption tool

    Reviewed 5 months ago

    As a business, we like to see if customers have completed a certain CTA or a process. Pendo does a great job in both these areas. The Funnels and Features tools help us to analyse if a suer has completed a task from beginning to end and if they have clicked on any CTA buttons on a landing page.

    Pros

    Pendo provides deep insights into how our customers interact with our product i.e. the pages they visit, the features they interact with and the amount of time they spend on our app.

    Cons

    The page URLs tagged by Pendo are case sensitive. So we end up having to tag variations of the URLs that have lowercase/uppercase characters in them

    Pendo FAQs and common questions

    Q. What type of pricing plans does Pendo offer?

    Pendo has the following pricing plans:
    Pricing model: Free
    Free Trial: Available | (No Credit Card required)


    Q. Who are the typical users of Pendo?

    Pendo has the following typical customers:
    Large Enterprises, Mid Size Business, Small Business


    Q. What languages does Pendo support?

    Pendo supports the following languages:
    English


    Q. Does Pendo support mobile devices?

    Pendo supports the following devices:
    Android, iPad, iPhone


    Q. Does Pendo offer an API?

    Yes, Pendo has an API available for use.


    Q. What other apps does Pendo integrate with?

    Pendo integrates with the following applications:
    Tray.io, TrustRadius, Amazon Redshift, Jira, Calendly, Zapier, FullStory, Segment, Elastic Enterprise Search, Looker, Drift, WordPress, Salesforce Sales Cloud, Domo, Slack, Optimizely, Tableau, ChurnZero, LogRocket, Fivetran, Confluence, Gainsight CS, Igloo, UserTesting, Voxpopme, HubSpot CRM, Intercom, LaunchDarkly, Snowflake, Zendesk


    Q. What level of support does Pendo offer?

    Pendo offers the following support options:
    Chat, Knowledge Base, Email/Help Desk, Phone Support

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