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Verato Logo

Verato® powers a single source of truth for identity.

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Verato - 2026 Pricing, Features, Reviews & Alternatives

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Verato overview

What is Verato?

Verato®, the identity intelligence experts, powers exceptional experiences everywhere by solving the problem that

drives everything else — knowing who is who. Verato MDM Cloud™, the next generation of master data

management, delivers unprecedented identity intelligence and interoperability by combining the most accurate

identity resolution and enrichment with advanced insights, identity verification, and data governance. Verato reimagines master data management to be purpose-built and nimble to drive a complete and trusted 360-degree

view of people, organizations, and networks across complex ecosystems with unmatched speed-to-value,

enterprise grade performance, and customer success. More than 75% of the US population flows through Verato,

powering a single source of truth for identity across the critical industries of healthcare, life sciences, financial

services, public sector, and beyond. For more information, visit verato.com.

Key benefits of using Verato

• Customer 360: Extraordinary identity resolution accuracy, real-time identity verification, and native data enrichment to drive complete, and trusted 360-degree views of the customer journey.
• Enterprise analytics: Native data enrichment and intelligent cohort and audience building to drive self-service analytics for customer acquisition, retention, and business development strategies.
• AI: AI-powered data governance and pre-built adapters to platforms like Snowflake, BigQuery, and Salesforce to drive high-fidelity data for AI initiatives.
• Interoperability: Industry-specific data models and frictionless connectivity to drive interoperability across siloed data sources and complex ecosystems.
• Cloud transformation: Enterprise-grade scalability, performance, and security to drive unmatched speed-to-value for cloud-transformation initiatives.

Starting price

Verato reviews

Overall rating

4.7

/5

7

Positive reviews

86

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.71/10
Rating distribution

5

4

3

2

1

6

0

1

0

0

Verato's features

Features rating:

Audience targeting
Campaign management
Campaign planning
Charting
Contact database
Customer database
Customer experience management
Data analysis tools
Data capture and transfer
Data connectors
Data governance
Data transformation
Data verification
Data visualization
Decision support
Deduplication
Document management
Document storage
Documentation management
For healthcare
HIPAA compliant
Match & merge
Medication management
Multi-Domain
Patient records management
Planning Tools
Real-Time analytics
Real-Time data
Reporting & statistics
Revenue management
Third-Party integrations
Visual analytics

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Verato integrations (1)

Verato support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Verato FAQs

Q. Who are the typical users of Verato?

Verato has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Public Administrations, Small Business


Q. What languages does Verato support?

Verato supports the following languages:
English


Q. Does Verato offer an API?

No, Verato does not have an API available.

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