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Web Analytics Software with Customer Segmentation (2026) - Page 3

Last updated: April 2026

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113 software options

Acquisio logo

Performance media solution for digital marketers

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Acquisio is a suite of solutions for agencies and marketers to sell, launch, manage, optimize and report on digital advertising campaign on Google, Facebook and Bing Ads. Marketers use their industry leading AI-powered PPC automation solutions to improve efficiency and scale their business.

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InnerTrends logo

Data science and product analytics sales app for marketers

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InnerTrends is a platform developed for marketers, salespeople, developers, and managers of startups and SMBs. It offers reports and recommendations for service providers to improve their onboarding, customer retention, and engagement metrics without relying on data scientists.

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Webeyez logo

Cloud-based web analytics tool for retailers.

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Web:eyez is an advanced monitoring and analytics tool that allows eCommerce companies to detect, prioritize and resolve customer experience roadblocks.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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Measure the key metrics of your website with Goals, and use Funnel Analysis to break down how visitors drop off your website.

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Quantcast logo

Audience measurement & realtime ads

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Quantcast directly measures the behaviors and habits of your audience including demographics, buying habits, media interests, and more.

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Basis Technologies logo

Transform data silos into revenue growth

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QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey

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Visitor Tracking logo

Cloud-based web analytics and visitor tracking software

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Visitor Tracking is a website visitor tracking and analytics platform that provides valuable insights into audience and helps improve website conversions. The solution offers a suite of powerful features to monitor and analyze visitor behavior on the website.

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BidX logo

Master Amazon Ads

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BidX helps brands to grow and scale their business by automating ads on and off Amazon with their software. BidX is the only platform globally that automatically creates and optimizes full-funnel campaigns (PPC & DSP) with self service access.

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Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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Monitor website traffic, user behavior, and conversion patterns. Identify opportunities to optimize landing pages, forms, and CTAs, ensuring visitors have a seamless digital experience.

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Kissmetrics logo

Advanced Product and Marketing Analytics

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Discover where your top users are coming from and what they do once they are on your site.

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Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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SAS Customer Intelligence 360 logo

SAS CI360 reinvents marketing via data-driven decisioning

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SAS Customer Intelligence 360 collects granular, customer level digital data to use for a myriad of digital intelligence purposes.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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Saleoid logo

Best CRM Software for leads, sales, marketing & billing

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Saleoid is the Best CRM Software for startups, agencies & SMBs an all-in-one platform to generate leads, manage sales, run marketing, and handle billing in one connected system. Starts at $5/month (2-year plan).

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Woopra logo

Real-time customer activity

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Woopra is a customer behaviour analytics app that helps businesses enhance personalized and behavioural targeting. It improves the customer experience, tracks customer activity, builds customer segments, generates retention and funnel reports, and live dashboards to measure your key metrics.

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SegMetrics logo

Marketing analytics software with reporting segmentation

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SegMetrics is a marketing analytics platform designed to help businesses gain insights into the true value of their leads. It lets marketers get visibility into lead source attribution, engagement touchpoints, customer purchase value, and recurring lifetime value.

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Markey logo

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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TrakAff logo

Affiliate Tracking Software

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Trakaff: The ultimate performance marketing tool with advanced tracking, automation, and affordability. Perfect for small, medium, and large enterprises.

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Plausible Analytics logo

Privacy-focused web analytics platform

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Plausible Analytics is a lightweight, open-source web analytics platform that serves as an alternative to Google Analytics. The solution features a simple dashboard that displays key metrics on a single page, automatic scroll depth tracking, conversion funnels, and real-time traffic monitoring. It operates without cookies or personal data collection, eliminating the need for consent banners while maintaining GDPR and CCPA compliance.

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data.ai Intelligence logo

Analytics software & competitor intelligence for mobile apps

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App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.

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UX Sniff logo

Website usage tracking and behavior monitoring tool

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UXsniff is a web-based solution that helps organizations monitor customer behavior across websites and generate user activity reports in real-time. The user session playback module enables researchers to identify usability issues by recording and replaying user sessions.

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Oracle Eloqua Marketing Automation logo

Cloud marketing automation software

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Oracle Eloqua is enterprise-level marketing automation software that can be used to manage a range of both marketing and sales activities. The software can be used to execute content marketing and social marketing campaigns, as well as sales-driven campaigns to support renewals and events.

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Haliante logo

Business intelligence for eCommerce

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Haliante is a cloud-based Italian-language business intelligence (BI) platform for eCommerce businesses that analyzes real-time data on orders, customers, products, and profits. The software works with a variety of eCommerce solutions including Magento, WooCommerce, Shopify, and PrestaShop.

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Interaction Studio logo

The Real-Time Personalization Platform

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Track each visitor and their actions on web and mobile. Integrate data across platforms, conduct A/B and multivariate testing, and access real-time reporting!

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SessionCam logo

Session Replay | Website Heatmaps | Conversion Funnels

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Use SessionCam to record every customer journey made on your website. Replay individual sessions, generate heatmaps, understand and investigate funnel and form drop-off. SessionCam is a cloud-based solution that helps tackle abandonment, improve conversion and reduce support costs.

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