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Marsello vs Tango Comparison (2026)

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Marsello logo

Marsello

Tango logo

Tango

Overview

Marsello's marketing and customer loyalty tools help you run marketing campaigns that drive sales consistently. Enable automated email and SMS campaigns that reach customers at the right time, or craft detailed customer segments and send targeted email campaigns that drive engagement.

Tango Card automates workplace gifting through incentive delivery technology. It is designed for companies in the B2B space for domestic and global reward programs. The platform allows users to send gift cards, donations, and prepaid cards to groups or individuals and automate incentive programs.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet
No screenshots yet

Pricing

Starting from

60

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.3

104

5

4

3

2

1

62

24

11

1

6

  • Value for money
  • Ease of use
  • Features
  • Customer support
72%
would recommend this app

4.8

536

5

4

3

2

1

440

79

13

2

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
88%
would recommend this app

Pros

“The reason we chose marsello is for the intergrations to lightspeed epos and woo, but looks like we'll be dropping lightspeed and marsello now.”
MP

Mark P.

Director

“I've written this as a way to hopefully get this issue resolved as I have had nothing from marsello other than "we're looking in to it" emails every time i get in touch.”
MP

Mark P.

Director

“Marsello then saw all the old orders as new orders as they had been assigned new ID's within woo.”
MP

Mark P.

Director

Pros

“The browser extension makes it quick to capture workflows, and the automatic screenshots and instructions save a lot of time when documenting processes.”
Ay

Abhishek y.

Database Executive

“While Tango is great for quick documentation, customization and advanced editing options are somewhat limited, and some manual cleanup is still required after auto-capture.”
Verified reviewer profile picture

Vishnu P.

Cloud Engineer

“I especially like how it captures steps and screenshots automatically, which makes the final guides clear and easy to follow.”
Verified reviewer profile picture

Pratiksha P.

Project Head

Cons

“this DUPLICATED every order on Marsello DOUBLING peoples loyalty rewards in an instant and potentially costing me thousand of pounds.”
MP

Mark P.

Director

“Customer Service and program does not import customer info well and has a sync issue with Lightspeed Retail.”
LR

Leroy R.

Owner

“After multiple attempts at emails with customer support they don't understand implications I face with setup.”
LR

Leroy R.

Owner

Cons

“The software has trouble picking up some of the dropdown menus in our field management platform, too.”
KK

Keith K.

Field Operations Manager

“The only dislike i have (and it's very minor) is that waiting for the gift card email to claim the card can take some time.”
DC

Daniel C.

Benefits and Compliance Manager

“Sometimes the options can be a bit limited depending on your region, and the process can feel a little unclear the first time you use it.”
Verified reviewer profile picture

Portia A.

Nurse

  • Vendor responds to reviews
  • Last review10 months ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features53
  • API
  • Activity Dashboard
  • Activity Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Client Portal
  • Communication Management
  • Contact Management
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Engagement
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Discount Management
  • Drag & Drop
  • Email Campaign Management
  • Email Marketing
  • Email Tracking
  • Employee Recognition
  • Employee Reward Programs
  • Engagement Tracking
  • Feedback Management
  • Gamification
  • Gift Card Management
  • Image Library
  • Lead Capture
  • List Management
  • Loyalty Cards
  • Loyalty Program
  • Manager-to-Employee Recognition
  • Marketing Automation
  • Member Portal
  • Membership Management
  • Mobile Access
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Panel Management
  • Peer-to-Peer Recognition
  • Performance Metrics
  • Point of Sale (POS)
  • Promotions Management
  • QR Codes
  • ROI Tracking
  • Real-Time Reporting
  • Recognition Tracking
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Catalog
  • Rewards Management
  • Rewards Program
  • SMS Marketing
  • Segmentation
  • Single Sign On
  • Social Engagement
  • Social Media Integration
  • Social Promotion
  • Social Recognition
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Workflow Management
  • eCards
  • Total features34
  • API
  • Activity Dashboard
  • Activity Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Client Portal
  • Communication Management
  • Contact Management
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Engagement
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Discount Management
  • Drag & Drop
  • Email Campaign Management
  • Email Marketing
  • Email Tracking
  • Employee Recognition
  • Employee Reward Programs
  • Engagement Tracking
  • Feedback Management
  • Gamification
  • Gift Card Management
  • Image Library
  • Lead Capture
  • List Management
  • Loyalty Cards
  • Loyalty Program
  • Manager-to-Employee Recognition
  • Marketing Automation
  • Member Portal
  • Membership Management
  • Mobile Access
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Panel Management
  • Peer-to-Peer Recognition
  • Performance Metrics
  • Point of Sale (POS)
  • Promotions Management
  • QR Codes
  • ROI Tracking
  • Real-Time Reporting
  • Recognition Tracking
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Catalog
  • Rewards Management
  • Rewards Program
  • SMS Marketing
  • Segmentation
  • Single Sign On
  • Social Engagement
  • Social Media Integration
  • Social Promotion
  • Social Recognition
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Workflow Management
  • eCards

Integrations

  • Total integrations16
  • BigCommerce
  • Cin7 Omni
  • Ecwid
  • Genius
  • Instagram
  • Klaviyo
  • Lightspeed
  • Lightspeed Restaurant
  • Lightspeed Retail
  • Lightspeed eCommerce
  • Meta for Business
  • Shopify
  • Shopify POS
  • Shopify Plus
  • TikTok
  • WooCommerce
  • Total integrationsN/A
  • BigCommerce
  • Cin7 Omni
  • Ecwid
  • Genius
  • Instagram
  • Klaviyo
  • Lightspeed
  • Lightspeed Restaurant
  • Lightspeed Retail
  • Lightspeed eCommerce
  • Meta for Business
  • Shopify
  • Shopify POS
  • Shopify Plus
  • TikTok
  • WooCommerce

Alternatives

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