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Marsello

Loyalty and marketing software for omnichannel businesses.

Last updated: December 2024

Table of Contents

Is this product right for your business?

Find out with a

Marsello - 2025 Pricing, Features, Reviews & Alternatives

What is Marsello?

With Marsello, you can create an omnichannel loyalty program for your retail or hospitality business. Drive repeat purchases and increase monthly turnover with a points-based loyalty program that works in-store and online, then put your loyalty data to work by sending targeted emails, SMS campaigns, and automations that move the needle on revenue.

Create one loyalty experience across all your channels — Launch a loyalty program with omnichannel offers, loyalty points earning, and reward redemption.

Send marketing campaigns that drive sales, consistently — Put your loyalty data and insights into motion. Send targeted emails, SMS campaigns, and automations that move the needle on revenue.

Understand your loyalty and marketing performance like never before — Monitor site-specific sales, report on repeat business, get omnichannel sales attribution for your campaigns, and more.

Join more than 3,000 growing brands that use Marsello to power their loyalty and marketing.

Benefits of using Marsello

Launch an omnichannel loyalty program

Increase customer retention with customizable rewards

Integrate your Ecommerce and POS apps for a seamless experience

Sell more to loyal customers, in-store and online

Know your customers, no matter how they shop

Analyze your results with detailed reporting and analytics

Starting from

125

/user

Per month

Alternatives with better value for money

Marsello's key features

Most critical features, based on insights from Marsello users:

Rewards Management

4.0

(12)

Loyalty Program

4.2

(12)

Multi-Channel Marketing

3.0

(7)

Campaign Management

4.8

(5)

Segmentation

4.7

(7)

Email Campaign Management

4.0

(5)

All Marsello features

Features rating:

4.1

(104)

Member Portal

2.8

(4)

Marketing Automation

4.5

(4)

List Management

3.7

(3)

Contact Management

3.0

(2)

Customizable Templates

2.0

(2)

Reporting/Analytics

4.8

(4)

Performance Metrics

(0)

Customizable Branding

2.5

(2)

Activity Tracking

3.5

(4)

Loyalty Cards

3.5

(4)

Communication Management

3.0

(2)

Point of Sale (POS)

4.0

(2)

Customer Surveys

3.0

(4)

QR Codes

(0)

Promotions Management

(0)

No-Card Loyalty System

(0)

Multi-Channel Communication

2.0

(1)

Mobile Access

(0)

Activity Dashboard

(0)

Referral Tracking

(0)

Reporting & Statistics

(0)

Reviews Management

(0)

Rewards Points

(0)

Rewards Program

(0)

ROI Tracking

(0)

SMS Marketing

5.0

(1)

Social Engagement

(0)

Social Media Integration

(0)

Social Promotion

(0)

Surveys & Feedback

(0)

Workflow Management

(0)

Campaign Analytics

3.0

(1)

Campaign Planning

(0)

Campaign Scheduling

5.0

(1)

Client Portal

(0)

CRM

4.5

(2)

Customer Accounts

(0)

Customer Activity Tracking

(0)

Customer Profiles

(0)

Customer Segmentation

(0)

Customizable Reports

(0)

Data Import/Export

(0)

Digital Wallet

(0)

Discount Management

3.0

(3)

Drag & Drop

(0)

Email Marketing

4.0

(1)

Email Tracking

(0)

For Small Businesses

(0)

Image Library

(0)

Lead Capture

(0)

Membership Management

4.7

(3)

Marsello alternatives

Marsello

4.3

(104)

Starting from

125

/user

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.1

Value for Money

4.3

Customer Support

4.3

NiceJob

4.9

(198)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.9

Features

4.8

Value for Money

4.8

Customer Support

4.9

Okendo

4.9

(213)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.8

Features

4.6

Value for Money

4.6

Customer Support

4.8

Zoho CRM

4.3

(6.9K)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.2

Features

4.3

Value for Money

4.3

Customer Support

4.1

Marsello pricing

Value for money rating:

4.3

Starting from

125

/user

Per month

Pricing details

Subscription

Free trial

Free plan

Pricing range

view pricing plans

Marsello integrations (16)

Integrations rated by users

We looked through 104 user reviews, to identify which products are mentioned as Marsello integrations, and what is the users perception.

Shopify

Integration rating: 4.0 (1)

“Historically didn't have the link with Vend customers, so Marsello ties all customers into one system.”

Walt Friedel

Director

WooCommerce

Integration rating: 1.0 (1)

Other top integrations

Marsello support options

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Email/Help Desk

Chat

Phone Support

FAQs/Forum

24/7 (Live rep)

Knowledge Base

Training options

Webinars

Live Online

In Person

Documentation

Marsello reviews

Overall rating

4.3

104

Positive reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend8.47/10

Rating distribution

Pros

“We are looking forward to contacting our customers with specific deals that will appeal to them. The over the phone customer support from Goody has been really great, very friendly (& tolerant.”

Sheryll B.

Owner

“Good, relatively easy to learn. Good instructions and very helpful customer service from Goody which makes the overall experience fantastic.”

Kathy-Lee M.

2IC Challenge Oxford

“Ties in quite well with out software which is always good. Staff at Goody are happy to help with any issues which is great.”

Kathy-Lee M.

2IC Challenge Oxford

Cons

“Way too confusing for users, don't really even know what it is about. Just a bunch of bad screens that don't tell you anything.”

Michael G.

dsag

“We have a very poor joining rate at our establishment. We have trained staff over and over again.”

TJ B.

Restaurant Owner

“Maybe and editing function when i make a mistake with peoples email addresses.”

Aimee K.

Director

Read all reviews

Marsello FAQs

Q. What type of pricing plans does Marsello offer?

Marsello has the following pricing plans:
Starting from: $125.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)

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Q. Who are the typical users of Marsello?

Marsello has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

Q. What languages does Marsello support?

Marsello supports the following languages:
English

Q. Does Marsello offer an API?

No, Marsello does not have an API available.

Q. What other apps does Marsello integrate with?

Marsello integrates with the following applications:
Shopify Plus, Cin7 Omni, Lightspeed, Shopify POS, Klaviyo, Ecwid, TikTok, Heartland Retail, Mailchimp, Instagram, Lightspeed Retail, BigCommerce, Shopify

Q. What level of support does Marsello offer?

Marsello offers the following support options:
Email/Help Desk, Chat, Phone Support, FAQs/Forum, 24/7 (Live rep), Knowledge Base