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Kangaroo vs Cello Comparison (2026)

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Kangaroo logo

Kangaroo

Cello logo

Cello

Overview

Kangaroo’s powerful loyalty marketing solution can be completely customized to engage customers via personalized offers and rewards, automated marketing, digital gift cards, branded app, custom omnichannel experience & robust reporting. Kangaroo is available in English, French, Spanish & Portuguese.

Cello is a user-led growth platform that facilitates word-of-mouth growth at scale for businesses. The platform enables effortless sharing and discovery of SaaS products with just a few clicks, inspiring and rewarding users and affiliates to share their favorite products and become brand advocates.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

79

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

200

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

261

5

4

3

2

1

228

31

1

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
88%
would recommend this app

4.9

20

5

4

3

2

1

18

2

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

“We loved the ability to create unique rewards and automate marketing campaigns to target different customer behaviors, which is critical for an e-commerce store like ours.”
NH

Nour H.

Online Shop Admin

“We liked the flexibility to customise points, rewards, and customer tiers, and the dashboard is simple to use for tracking customer activity.”
NE

Nour E.

Owner manager

“Platform Flexibility and Features: The app allows for a deep level of customization on our specific needs for petshoplebanon.com.”
NH

Nour H.

Online Shop Admin

Pros

“At last, a tool provider that successfully addresses all the challenges associated with integrating a referral program in B2B. They offer easy integration, a great user experience, effortless payouts, and handle all necessary KYC requirements.”
MD

Marek D.

Founder

“The seamless referral widget integration facilitates easy sharing via mobile or social media, while its recurring reward system effectively promotes user engagement and growth.”
DM

David M.

General Partner

“The platform is incredibly user-friendly and intuitive, allowing our users to effortlessly navigate, refer others, keep track of their activities, and efficiently receive their rewards.”
RA

Raphael A.

CEO

Cons

“Sometimes the syncing between in-store and online customers is slow, which can create duplicate accounts or delays in points showing up.”
NE

Nour E.

Owner manager

“Not being able to adjust or change tiers without starting the customers back to 0.I wish it was easier to make changes without it effecting the customers points.”
RG

Rudy G.

owner

“Additionally, sometimes, when logging into our account through Kangaroo, we have to wait for a second, reload the site, and log in again for it to pull up.”
DH

Donna H.

Owner

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review15 days ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features119
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Automated Scheduling
  • Awards Management
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Churn Management
  • Client Portal
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contest Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Management
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Discount Management
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Reminders
  • Employee Reward Programs
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • For Customer Referrals
  • For Marketers
  • For Sales Teams/Organizations
  • For Small Businesses
  • Fraud Detection
  • Gamification
  • Gift Card Management
  • Incentive Management
  • Knowledge Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Loyalty Cards
  • Loyalty Program
  • MMS
  • Marketing Automation
  • Mass Texting
  • Member Portal
  • Membership Management
  • Mobile Access
  • Mobile Alerts
  • Mobile Coupons
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • NPS Survey Structure
  • Negative Feedback Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Point of Sale (POS)
  • Point of Sale (POS) Integration
  • Predictive Analytics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Rewards Program
  • SMS Marketing
  • SMS Messaging
  • Scheduled Messaging
  • Segmentation
  • Sentiment Analysis
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Survey/Poll Management
  • Surveys & Feedback
  • Sweepstakes
  • Tagging
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Transaction History
  • Trend Analysis
  • Visual Analytics
  • Widgets
  • Workflow Management
  • eCommerce Management
  • Total features32
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Automated Scheduling
  • Awards Management
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Churn Management
  • Client Portal
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contest Management
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Management
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Discount Management
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Reminders
  • Employee Reward Programs
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • For Customer Referrals
  • For Marketers
  • For Sales Teams/Organizations
  • For Small Businesses
  • Fraud Detection
  • Gamification
  • Gift Card Management
  • Incentive Management
  • Knowledge Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Loyalty Cards
  • Loyalty Program
  • MMS
  • Marketing Automation
  • Mass Texting
  • Member Portal
  • Membership Management
  • Mobile Access
  • Mobile Alerts
  • Mobile Coupons
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • NPS Survey Structure
  • Negative Feedback Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Point of Sale (POS)
  • Point of Sale (POS) Integration
  • Predictive Analytics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Rewards Program
  • SMS Marketing
  • SMS Messaging
  • Scheduled Messaging
  • Segmentation
  • Sentiment Analysis
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Survey/Poll Management
  • Surveys & Feedback
  • Sweepstakes
  • Tagging
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Transaction History
  • Trend Analysis
  • Visual Analytics
  • Widgets
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations10
  • Adobe Commerce
  • Amazon API Gateway
  • BigCommerce
  • Chargebee
  • Constant Contact
  • Gorgias
  • HubSpot CRM
  • Klaviyo
  • Lightspeed Retail
  • Pepperi
  • Shopify
  • Stripe
  • WooCommerce
  • Total integrations3
  • Adobe Commerce
  • Amazon API Gateway
  • BigCommerce
  • Chargebee
  • Constant Contact
  • Gorgias
  • HubSpot CRM
  • Klaviyo
  • Lightspeed Retail
  • Pepperi
  • Shopify
  • Stripe
  • WooCommerce

Alternatives

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