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Guusto vs Cello Comparison (2026)

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Guusto logo

Guusto

Cello logo

Cello

Overview

Inspire great employee performance!

Cello is a user-led growth platform that facilitates word-of-mouth growth at scale for businesses. The platform enables effortless sharing and discovery of SaaS products with just a few clicks, inspiring and rewarding users and affiliates to share their favorite products and become brand advocates.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

4.8

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

200

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

3.8K

5

4

3

2

1

3.6K

211

8

1

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.9

20

5

4

3

2

1

18

2

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

“I love that they receive a text message when they are sent a gift card (due to our workday integration) and I also love that we can print out a QR code so that they can redeem that way versus having to check their email.”
HM

HAYLEY M.

Manager, Supply Chain Employee Enablement

“With our previous digital gift card vendor, we could send gifts in pounds, euros, etc. and it would show that amount on the front end prior to sending (e.g. if I was sending a $100 value GC in pounds, it would charge me $75 USD and convert the funds before I hit send.).”
HM

HAYLEY M.

Manager, Supply Chain Employee Enablement

“Guusto is a leadibg recognition and rewards platform that helps organizations build great workplace cultures by making it easy to celebrate wins, reward great work, and recognize contributions in meaningful ways.”
Verified reviewer profile picture

Olusola O.

Crop Adjuster

Pros

“At last, a tool provider that successfully addresses all the challenges associated with integrating a referral program in B2B. They offer easy integration, a great user experience, effortless payouts, and handle all necessary KYC requirements.”
MD

Marek D.

Founder

“The seamless referral widget integration facilitates easy sharing via mobile or social media, while its recurring reward system effectively promotes user engagement and growth.”
DM

David M.

General Partner

“The platform is incredibly user-friendly and intuitive, allowing our users to effortlessly navigate, refer others, keep track of their activities, and efficiently receive their rewards.”
RA

Raphael A.

CEO

Cons

“My con is i got alot of emails in my account which is kinda annoying. And i had got visa giftcard and didn't get barcode to scan when I go to store i had to purchase stuff online.”
JW

Jamie W.

Home health aid

“I dislike that Guusto rewards can sometimes have limited redemption options and occasional delays in receiving gift cards after completing hard work and achievements.”
Verified reviewer profile picture

SUNDEEP S.

Pharmacy asssiatnt

“There really isn't much to dislike about the platform. If I had to pick something, I would say that the mobile web interface can occasionally feel just a tiny bit slow to load when you are trying to quickly redeem a card on the go, but it's a minor issue.”
BY

Bikram Y.

Concessions lead

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review6 days ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features40
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Awards Management
  • Budget Control
  • Campaign Analytics
  • Campaign Management
  • Chat/Messaging
  • Commenting/Notes
  • Contact Management
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer History
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Dashboard
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Email Marketing
  • Employee Reward Programs
  • Engagement Tracking
  • For Customer Referrals
  • Fraud Detection
  • Gamification
  • Gift Card Management
  • Goal Management
  • Incentive Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Leaderboards
  • Loyalty Cards
  • Loyalty Program
  • Manager-to-Employee Recognition
  • Member Portal
  • Mobile Access
  • Multi-Campaign
  • Multi-Language
  • Nominations
  • Peer-to-Peer Recognition
  • Performance Metrics
  • ROI Tracking
  • Real-Time Reporting
  • Recognition Tracking
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Catalog
  • Rewards Management
  • Single Sign On
  • Social Media Integration
  • Social Promotion
  • Social Recognition
  • Third-Party Integrations
  • Workflow Automation
  • eCards
  • Total features32
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Awards Management
  • Budget Control
  • Campaign Analytics
  • Campaign Management
  • Chat/Messaging
  • Commenting/Notes
  • Contact Management
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer History
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Dashboard
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Email Marketing
  • Employee Reward Programs
  • Engagement Tracking
  • For Customer Referrals
  • Fraud Detection
  • Gamification
  • Gift Card Management
  • Goal Management
  • Incentive Management
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Leaderboards
  • Loyalty Cards
  • Loyalty Program
  • Manager-to-Employee Recognition
  • Member Portal
  • Mobile Access
  • Multi-Campaign
  • Multi-Language
  • Nominations
  • Peer-to-Peer Recognition
  • Performance Metrics
  • ROI Tracking
  • Real-Time Reporting
  • Recognition Tracking
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Catalog
  • Rewards Management
  • Single Sign On
  • Social Media Integration
  • Social Promotion
  • Social Recognition
  • Third-Party Integrations
  • Workflow Automation
  • eCards

Integrations

  • Total integrations21
  • ADP Next Gen HCM
  • AlexisHR
  • Chargebee
  • Dayforce HCM
  • Factorial
  • Gusto
  • HR Partner
  • HubSpot CRM
  • Microsoft 365
  • Microsoft Azure
  • Microsoft Outlook
  • Microsoft SharePoint
  • Microsoft Teams
  • Namely
  • Okta
  • OneLogin
  • Paycor
  • Paylocity
  • Personio
  • Sage HR
  • Sesame HR
  • Stripe
  • UKG Ready
  • Workday HCM
  • Total integrations3
  • ADP Next Gen HCM
  • AlexisHR
  • Chargebee
  • Dayforce HCM
  • Factorial
  • Gusto
  • HR Partner
  • HubSpot CRM
  • Microsoft 365
  • Microsoft Azure
  • Microsoft Outlook
  • Microsoft SharePoint
  • Microsoft Teams
  • Namely
  • Okta
  • OneLogin
  • Paycor
  • Paylocity
  • Personio
  • Sage HR
  • Sesame HR
  • Stripe
  • UKG Ready
  • Workday HCM

Alternatives

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