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MSM Logo

Be proactive with our data-driven AI augmented ITSM solution

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MSM - 2026 Pricing, Features, Reviews & Alternatives

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MSM overview

What is MSM?

Service management reporting typically references achievements retrospectively, which management then interpret before prioritising and initiating reactive

improvement activities dependent upon risk, cost and availability of resources.

What IT management are really looking for though is predictability. After all, service management

best practice routinely encourages proactivity over reactivity wherever possible. What we really need is advanced warning of whether our ability to deliver service to our customers is under threat, and if so where does that threat come from, and what can be done to mitigate and remove that threat. Indeed, wherever possible why not allow our well-trained AI capability to implement improvements automatically without human intervention? Removing the underlying cause of incidents before they ever happen has got to be a hugely appealing prospect.

Predict the future with Artificial Intelligence

Using powerful AI algorithms based on data collated from numerous sources, Marval delivers informative, reactive, predictive and preventative information enabling you to:

- Avoid unplanned down time

- Offer enhanced service predictability

- Make more effective use of knowledge and resources

- Focus on business benefits

- Adopt an intuitive approach with Machine Learning

With Marval we also use AI in Problem Management. AI in Problem Management could carry out the incident matching activities previously carried out manually. Using algorithms based on pre-defined pain and impact criteria, it could prioritise the underlying problems and even take that a step further by interrogating vendor websites to automatically identify potential fixes. It could even raise changes and implement the patch if the associated level of risk was deemed acceptable.

Service Level Management is another process where we integrate AI. Algorithms based upon service level targets, and the various factors that determine whether

they are likely to be achieved (such as capacity, changes, planned staffing levels, budgets etc) could together flag up situations, ahead of time, when service availability might come under threat. Such an “early warning system” would provide time and awareness, allowing for mitigation activities to be conducted proactively, ensuring that robust and cost effective, long-lasting resolutions can be put in place instead of the reactive, sticking plaster solutions that might otherwise have been the only viable option.

Machine Learning enables organizations to work smarter.

Marval includes powerful Machine Learning technology that automates key processes and routine tasks, which effectively reduces the quantity of labour-intensive, monotonous tasks for employees and the subsequent risk of human error.

Powered by natural language processing, it can also resolve issues faster and ultimately improve customer satisfaction and boost employee productivity.

The simple conclusion is that Artificial Intelligence and Service Management are made for each other.

Combine Marval's complete ITSM solution with intelligence built during the last 30+ years and combine this with the latest technologies. Move from a reactive to a proactive approach whenever possible.

Key benefits of using MSM

With over 30 years in the ITSM business, Marval offers unrivalled industry knowledge and expertise combined with innovative system design. Since launch, we continue to regularly add new product features, updates and functionality, including Machine Learning and Artificial Intelligence, to empower our customers on their ITSM journey.

We are a trusted partner to both public and private sector organisations worldwide, enabling support teams to deliver outstanding service management and customer experiences to colleagues and consumers around the globe.

Work smarter with Marval:

- Transparant, clear and faster decision making

Marval Data Lakehouse technology offering real-time
holistic view for data-driven decisions.

- Focus on high-value tasks

Robotic Process Automation reducing human error and
repetition

- Seamless integration capability

Offering open Restful APIs documented under Swagger for extensive integrations capabilities.

- Predictive incident and Problem management

AI and ML allows Marval to automatically detect and respond to potential issues.

Starting price

95flat rate /
per month

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MSM’s user interface

Ease of use rating:

MSM reviews

Overall rating

3.9

/5

8

Positive reviews

75

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7.62/10
Rating distribution

5

4

3

2

1

2

4

1

1

0

MSM's key features

Most critical features, based on insights from MSM users:

Multi-Channel communication
Service level agreement (sla) management
Call center management
Interaction tracking
Macros/Templated responses

All MSM features

Features rating:

Service catalog
Self service portal
Automated routing
Reporting/Analytics
Problem management
Knowledge base management
Incident management
Social media integration
Release management
Real-Time chat
Project management
Customizable branding
Contract/License management
Configuration management
Change management
Capacity management
Availability management
Asset tracking
API
Alerts/Escalation

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MSM pricing

Value for money rating:

Starting from

95

Per month

Flat Rate

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about MSM price and value

Value for money rating:

MSM support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Chat

Training options

In Person
Documentation
Live Online
Webinars

MSM FAQs

Q. What type of pricing plans does MSM offer?

MSM has the following pricing plans:
Starting from: £95.00/month
Pricing model: Subscription
Free Trial: Available

These products have better value for money


Q. Who are the typical users of MSM?

MSM has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Q. What languages does MSM support?

MSM supports the following languages:
English


Q. Does MSM support mobile devices?

MSM supports the following devices:
Android, iPad, iPhone


Q. Does MSM offer an API?

No, MSM does not have an API available.


Q. What level of support does MSM offer?

MSM offers the following support options:
Chat

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