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Branch Metrics vs Kochava Comparison (2026)
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Singular
4.6
Apptrove
5.0
Good recommendations?
Branch Metrics
5
7
4
12
3
2
2
0
1
1
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Kochava
5
17
4
6
3
2
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Branch is a cross-platform attribution & linking solution designed to improve mobile measurement and user experiences across devices, platforms & channels. Branch increases mobile conversion, engagement, and retention through deep linking, mobile banners, user routing & personalized app experiences.
Kochava provides attribution and real-time analytics, fraud mitigation, audience disocvery, and push notifications for mobile marketers.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.1
22
5
4
3
2
1
7
12
2
0
1
- Value for money
- Ease of use
- Features
- Customer support
4.6
25
5
4
3
2
1
17
6
2
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Juan M.
Head of growth
Chandana D.
Growty Marketing Manager
Mrutyu R.
Associate lead digital marketing
Pros
Eduardo P.
Field Marketing Specialist
Cons
Alexander B.
Senior Software Engineering Manager
Cons
Juan M.
Head of growth
Eduardo P.
Field Marketing Specialist
- Vendor responds to reviews
- Last review2 years ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features32
- A/B Testing
- API
- Access Controls/Permissions
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad hoc Reporting
- Advertising Management
- Alerts/Escalation
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Cohort Analysis
- Compliance Management
- Contact Management
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Source Connectors
- Data Visualization
- Engagement Tracking
- Event Triggered Actions
- Fraud Detection
- Funnel Analysis
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- KPI Monitoring
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Management
- Location-Based Marketing
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- Push Notifications
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Refund Management
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Tag Management
- Third-Party Integrations
- Trend Analysis
- Uninstall Tracking
- Visitor Tracking
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
- Total features88
- A/B Testing
- API
- Access Controls/Permissions
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad hoc Reporting
- Advertising Management
- Alerts/Escalation
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Cohort Analysis
- Compliance Management
- Contact Management
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Source Connectors
- Data Visualization
- Engagement Tracking
- Event Triggered Actions
- Fraud Detection
- Funnel Analysis
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- KPI Monitoring
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Management
- Location-Based Marketing
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- Push Notifications
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Refund Management
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Tag Management
- Third-Party Integrations
- Trend Analysis
- Uninstall Tracking
- Visitor Tracking
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
Integrations
- Total integrations11
- Amplitude
- Google Analytics 360
- Mailgun
- Mailjet
- Meta for Business
- Mixpanel
- Sailthru
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SendGrid
- Twitter/X
- Total integrationsN/A
- Amplitude
- Google Analytics 360
- Mailgun
- Mailjet
- Meta for Business
- Mixpanel
- Sailthru
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SendGrid
- Twitter/X
