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Google Web Designer Pricing, Features, Reviews and Alternatives

Google Web Designer product overview

What is Google Web Designer?

Google Web Designer offers a free suite of features to create interactive, responsive and animated ad creatives. The tool can be used to create ads and banners that work on all mobile and desktop devices. You can add in various components to your ads such as iFrames, maps, image galleries, YouTube videos and tap area features. You can customize your content to react to actions such as shaking and rotating on mobile devices.

Key benefits of using Google Web Designer

  • Pre-programmed web components: Default components include iFrame, maps, tap area, image gallery and YouTube videos.

  • Events: Sync actions with events such as content that reacts to touch, tilt, rotation and shaking.

  • Pages: Add multiple pages to your content that your audience can navigate among as they wish.

  • Animations and 3D: Create animations by connecting scenes or using layers on a timeline. visualize 3D transformations by rotating objects and 2D designs along an axis.

  • Custom Design: Create you own custom designs using the Shape, Pen and Tag tools, as well as the Gradient Editing tool.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk

    Training options

    Videos

    Google Web Designer pricing information

    Value for money

    4.8

    /5

    24

    Starting from

    Free

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Google Web Designer users reviews

    Overall Rating

    4.3

    /5

    24

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.62/10
    Rating distribution

    5

    4

    3

    2

    1

    14

    6

    2

    0

    2

    Pros
    I like the fact that Google web designer gives me the ability to create stunning HTML5 designs. It is a drag and drop interface that makes thing really simple and easy to understand.

    NC

    Neil C.

    The UX is different from other Google products... and this is good. No need of HTML or javascript knowledge (though knowing them helps in getting better, ad-hoc results).
    AvatarImg

    Guido N.

    I used this for ads and banner campaigns and it was a great solution and alternative to creating embedded GIFs which are not idea for large campaigns and optimisation.
    AvatarImg

    Amy H.

    Cons
    If I wanted to make something more complicated, I think that was difficult to get to.

    JM

    Johnathan M.

    At times I have found some design aspects to be somewhat lack luster.

    NC

    Neil C.

    I can't think of anything I don't like about the product.

    BW

    Brandon W.

    Overall rating contenders

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Your best personal designer

    Reviewed a month ago

    With the use of this application you can now create content for different screen sizes and thus customize the ads according to your needs. It allows you to customize your projects to such an extent that events will be activated according to the preference of the netizen or at a certain moment. Create or modify video and audio clip now in a direct and flexible way. It is free, accessible to all those content creators who are in need of a comprehensive program for their designs.

    Pros

    This web application will allow you to design, compile advertisements, images, videos and web content through code and visual interface. Now you can create content with drawing tools, text and even 3D objects at the same time you can animate all this on a timeline. You will also be able to create XML, CSS and JavaScript files using autocomplete to minimize errors. Galleries of images, maps and other effects can be added to websites and advertisements.

    Cons

    An HTML file cannot be accessed if it is created by a tool or application other than Google Web Designer, as it does not recognize files other than its own. If you are looking to stand out in a web advertisement or otherwise, you must have knowledge of source code and programs in general to operate this application correctly.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend5/10

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    Great software for HTML banners and ads

    Reviewed a year ago

    I used this for ads and banner campaigns and it was a great solution and alternative to creating embedded GIFs which are not idea for large campaigns and optimisation.

    Pros

    GoogleWebDesigner is a great option for digital design, particularly HTML5 banners to be used in display campaigns). Very easy to set up and start working. No knowledge of HTML or javascript is needed. Creating animation is fairly easy and similar to other tools like Adobe After Effects in it's use of timelines and milestones.

    Cons

    Never used the software to create websites, and can see this being very difficult and having issues with responsive nature. Exporting from Google Web Designer can be a bit of an issue - with limited capabilities for exporting meaning that it's difficult to get clients to proof work due to files only exporting as HTML variants, and no option for .mov, gif or .mp4. This caused a lot of time bloat in having to manually record them after the fact. Would also benefit from being able to create 'templates' easier.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

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    Super Easy

    Reviewed a month ago
    Pros

    I am not a professional, just a Data Scientist. However I made a profession help site very easily.

    Cons

    If I wanted to make something more complicated, I think that was difficult to get to. But adding HTML or Java in windows was super easy to do if it was available in the template.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7/10

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    Review of Google Web Designer

    Reviewed a year ago

    Overall The Google Web Designer tools better than others.

    Pros

    The Google Web Designer is very better tool in market. There is lot of options are there in tool. Easy to Create and deploy web content.

    Cons

    The Google Web Designer may concentrate their UI level design and support area there is single entity of drawback.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    HTML5 banners for display campaigns

    Reviewed a year ago

    I use it to generate animated HTML5 banners for display campaigns across the web. Just great!

    Pros

    It's the easiest and most complete tool to design HTML5 banners to be used in display campaigns (both on Google network and on other publishers). The installation/onboarding takes a very few minutes, everything is very intuitive. The UX is different from other Google products... and this is good! No need of HTML or javascript knowledge (though knowing them helps in getting better, ad-hoc results).

    Cons

    I never really used it to create web sites (or simple HTML pages). From what I see, it's probably not the best tool around for such a task, even though it has a lot of features that cover most of the basic needs.

    Google Web Designer FAQs and common questions

    Q. What type of pricing plans does Google Web Designer offer?

    Google Web Designer has the following pricing plans:
    Pricing model: Free


    Q. Who are the typical users of Google Web Designer?

    Google Web Designer has the following typical customers:
    Large Enterprises, Mid Size Business


    Q. What languages does Google Web Designer support?

    Google Web Designer supports the following languages:
    English


    Q. Does Google Web Designer offer an API?

    No, Google Web Designer does not have an API available.


    Q. What level of support does Google Web Designer offer?

    Google Web Designer offers the following support options:
    Email/Help Desk

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