Ad Badger Features

Ad Badger

Amazon PPC tool for optimizing campaigns

5.0/5 (4 reviews)

Ad Badger Feature Summary

  • "What If" scenarios
  • Activity dashboard
  • Ad hoc analysis
  • Ad hoc reporting
  • Advertising management
  • Automatic adjustments
  • Best practices repository
  • Bid management
  • Campaign analysis
  • Campaign management
  • Campaign segmentation
  • Data visualization
  • Conversion optimization tools
  • Conversion rate optimization
  • Campaign planning
  • Keyword tracking
  • Tags & keywords
  • Third party integration
  • Workflow management
  • Task management
  • Rules based algorithms
  • Market research
  • Real time reporting
  • Visual analytics
  • Feedback collection

Competitor Feature Comparison

"What If" Scenarios
API
Accounting Management
Activity Dashboard
Ad hoc Analysis
Ad hoc Reporting
Advertising Management
Automatic Adjustments
Bid Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Segmentation
Compliance Management
Conversion Rate Optimization
Data Import/Export
Data Visualization
Feedback Collection
History Tracking
Keyword Tracking
PCI DSS Compliance
Real Time Reporting
Tagging
Task Management
Third Party Integration
User Management
Visual Analytics
Workflow Management
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"What If" Scenarios
API
Accounting Management
Activity Dashboard
Ad hoc Analysis
Ad hoc Reporting
Advertising Management
Automatic Adjustments
Bid Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Segmentation
Compliance Management
Conversion Rate Optimization
Data Import/Export
Data Visualization
Feedback Collection
History Tracking
Keyword Tracking
PCI DSS Compliance
Real Time Reporting
Tagging
Task Management
Third Party Integration
User Management
Visual Analytics
Workflow Management
Visit WebsiteCompare App
"What If" Scenarios
API
Accounting Management
Activity Dashboard
Ad hoc Analysis
Ad hoc Reporting
Advertising Management
Automatic Adjustments
Bid Management
Campaign Analysis
Campaign Management
Campaign Planning
Campaign Segmentation
Compliance Management
Conversion Rate Optimization
Data Import/Export
Data Visualization
Feedback Collection
History Tracking
Keyword Tracking
PCI DSS Compliance
Real Time Reporting
Tagging
Task Management
Third Party Integration
User Management
Visual Analytics
Workflow Management
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Ad Badger Feature Reviews

4 reviewers had the following to say about Ad Badger's features:

Cory Stout

Saves me TONS of Time and Money

2018-03-19

Pros

The automated management of my most important ppc campaigns. The ability to manage from their interface.

Cons

Has a little trouble with the size of my account, I have a lot of data on my account, which is a good problem to have, but it takes a little longer for AdBadger to process it all

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Jack Chaser

Awesome Amazon PPC tool with an amazing team behind it!

2020-01-03

I have not used them so I can’t give an educated opinion on how well they work, but I view most software companies that offer PPC optimization as part of their overall software package as "general physicians," they offer a good value for most things related to the health of your Amazon seller account.

Pros

I spent a lot of time in 2018 learning about PPC, I knew exactly what I was doing and my PPC campaigns were reasonably good.

Cons

It’s an amazing supplement to your PPC advertising strategy, but it’s not a substitute to intelligent campaign structuring and managing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Roman Manuel

Best PPC tool of them all

2019-01-04

Pros

This PPC automation software syncs data accurately from your SellerCentral and it doesn't have the 1-week data time lag that most other softwares have.

Cons

Nothing!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Catherine Seifert

Like it so much going to look into investing. Outstanding is not a strong enough term to use...

2019-04-25

I recently re-launched my product, the Car Cache, and have had to monitor my sales so as not to run out of inventory or I will lose the Amazon's Choice recognition.

Pros

The immediate impact on my Amazon sales. Ease of implementing complex keyword & negative keyword information and targeting segments as well as the excellent support I received from the AdBadger team. Amazed with their knowledge of Amazon's back-end systems and how they quickly take full advantage of all the Amazon technical resources to help increase sales.

Cons

There is Nothing to not like. Their technology and knowledge of Amazon advertising is exceptional.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more