Ad Badger Reviews

The automated management of my most important ppc campaigns. The ability to manage from their interface. The support is excellent and they've worked on implementing new features that I proposed

Has a little trouble with the size of my account, I have a lot of data on my account, which is a good problem to have, but it takes a little longer for AdBadger to process it all

I signed up for a free trial at the beginning of December 2018, hoping that the software would help me better manage my holiday PPC spend, which was eating into my margins. I spent a lot of time in 2018 learning about PPC, I knew exactly what I was doing and my PPC campaigns were reasonably good. However, I was also spending a non-trivial amount of time manually adjusting bids in the Amazon app (often...

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It’s an amazing supplement to your PPC advertising strategy, but it’s not a substitute to intelligent campaign structuring and managing. Although I check on my overall PPC spend and individual campaigns daily, I didn’t make as many revisions or adjustments as I probably should have (adding new keywords, experimenting with product categories, or moving successful keywords from automatic to manual campaigns.) I just let Ad Badger run and do its bid optimization on campaigns that were already setup, and because they were performing up to my expectations, I probably missed some opportunities to create even better performing campaigns. You don't want to mess with things when they are working well. Although it can be a set and forget type of tool, that really can be a double-edged sword.

I use this software on Amazon Accounts ranging from $2000 in sales per month to $500,000 in PPC sales per month, and it crushes, every single time. I've been an Amazon consultant for ~3.5 years, and this is the first software I've come across that automates the work that I do, in an actual intelligent way. Value for money is great. My only critique is that if you're trying to get an "all in one" piece of software, this might not be perfect... yet! They are very public about their feature road map, which is another thing I love. Plus their customer service is fantastic. Much better than 90% of software I've ever tried for Amazon.

Fewer features than some of the super expensive guys, but all the core stuff is there.

1. The way it automates bidding adjustments and other aspects of the Amazon PPC ad campaigns. 2. The other automated tools for finding good keywords and negative ones. 3. The AI driven method that constantly adjusts bids on individual keywords, or product targets in real-time.

The default on their dashboard is to show all your Amazon Ad campaigns, including the ones that are paused or inactive. My understanding is that their developers are working to make the default view show only what you want--which would usually only be currently operating campaigns.

The immediate impact on my Amazon sales. Ease of implementing complex keyword & negative keyword information and targeting segments as well as the excellent support I received from the AdBadger team. Amazed with their knowledge of Amazon's back-end systems and how they quickly take full advantage of all the Amazon technical resources to help increase sales.

There is Nothing to not like. Their technology and knowledge of Amazon advertising is exceptional.

Most comprehensive, intuitive, and easy to use.

Ad Badger provides a fully customized tailored solution to your exact needs, there's nothing not to love.

This PPC automation software syncs data accurately from your SellerCentral and it doesn't have the 1-week data time lag that most other softwares have. AdBadger also knows how to do bid management much better than the other softwares i've tried and they are very results-driven. The other that i've tried didn't know much about driving sales or when to adjust a bid due to conversion rate changes or even having proper ad structure. For this reason, AdBadger is the best.

Nothing!

its very straight forward, but also helped me to understand PPC better.

some features are lacking but they are working on them

I love the simplicity and effectiveness of the product. It allows me to use my time for other things around my business.

At first the UI was a bit confusing, but after they switched to v2, it’s been a lot easier to navigate.

Automation functionality, ability to customize our analysis, opportunity to reduce our advertising spend SO fast.

If I HAD to choose something, it's that we would've loved this product 3 years ago :)