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Adalysis Logo
Adalysis
4.6
(39)

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PPC ads management solution for Google & Bing search engines

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(3)

Adalysis Pricing, Features, Reviews and Alternatives

Adalysis product overview

Price starts from

99

Per month

Flat Rate

What is Adalysis?

Adalysis is a PPC management solution designed to help marketers manage advertising campaigns on Google and Bing search engines. The platform comes with a customizable checks and alerts engine which scans campaigns for critical issues and monitors performance, providing optimization recommendations.

Key benefits of using Adalysis

• Receive automated recommendations to improve your account performance.
• Review recommendations in detail or take action with a single click.
• Automatically create and manage ad tests and insights for businesses of all sizes.
• Some features for PPC experts include n-grams, multi-ad group testing, intelligent keyword conflict reporting, duplicate query and keyword analysis, KPI monitoring, and data visualization.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
FAQs/Forum
Chat
Email/Help Desk

Training options

Documentation
Live Online
Videos
Webinars

Adalysis pricing information

Value for money

4.5

/5

39

Starting from

99

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Adalysis features

Functionality

4.5

/5

39

Total features

37

4 categories

Most valued features by users

Campaign Management
API
Reporting & Statistics
Activity Dashboard
Campaign Analytics
Alerts/Notifications
Engagement Tracking
Activity Tracking

Functionality contenders

Adalysis users reviews

Overall Rating

4.6

/5

39

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.59/10
Rating distribution

5

4

3

2

1

23

15

1

0

0

Pros
Adalysis is a great tool at a great price. Save yourself the need to hire an Ad Management Company and teach yourself the basic / administer your own Ads using this tool.
Adalysis makes it easier to identify which opportunities for improving quality score will have the greatest impacts on overall account performance.
N-gram analysis of search term components is great. You can also identify landing pages with low quality score and improve the situation.
Cons
The system was not yet able to let us update responsive ads and sometimes it is hard to pinpoint negative keywords that are result in conflicts.
When hopping between different functions of the software you lose the filters you previously had in place and it's a pain to keep putting new or re-adding filters back in.
Learning the various features of the software is somewhat difficult.

Overall rating contenders

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Michael B.

Marketing and Advertising, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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One of my Favorite Tools for PPC, and Boy Have I Tried Many...

Reviewed 4 years ago

Generally speaking, in terms of ad testing and ease of use, AdAlysis is a tool that's very easy to recommend for this alone, and really it's worth the entire price of entry (which is fairly low to begin with). The remainder aren't very strong, but useful if you don't have other tools that do these things better. They also don't charge per account, so for agencies with many, the costs only decrease which is fantastic.

Pros

It's clear a lot of thought went into the workflow and processes in Adalysis. Testing creative and the controls to drill down to your important KPI's for that testing is great. Optimizing and tracking winners and losers is easy, and can be automated. The tools are valuable such as QS, and Campaign builder are great. Ad Scheduling is unique and amazing.

Cons

Some features such as the account checks are done for free using tools provided by 1st party some of these alerts are predefined and easy to implement but there's not much of a value-add here except if you don't use Editor (or the versions of Editor that exist).

Jv
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Jango v.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Great tool

Reviewed 3 years ago

In our markting agency, Adalysis is part of the day-to-day optimization of all our Google Ads Search accounts that we run for our customers. It's fully integrated in our way of work, I can't imagine not having Adalysis anymore. Ad optimization used to be hard especially in terms of anlayzing if differences between ads where actually statistically significant. With Adalysis this is made easy and the results show in our accounts.

Pros

Adalysis helps a lot in the optimization of you Google Ads Search campaigns without trying to take over. You still can/have to think for yourself, the tool just helps to spot possible improvements. The posibility to set custom variables, the tool combining data and calculating statistical probability, gives great and significant insights. Especially useful for ad testing/optimization.

Cons

It's no longer possible to include or exclude specific campaigns within accounts. The ad extensions checks can't be customized and are only seen by the tool when there is actual spend in a campaign.

CB
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Collin B.

Marketing and Advertising, 11-50 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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A Robust Google Ads Tool With A Difficult Interface

Reviewed 4 years ago

It did a good job of analysis regarding our Ads account, but ad management through the tool didn't function in a way we were looking for.

Pros

Adalysis was very robust in its functionality

Cons

The tool's interface is difficult to get up and going on

RB
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Robert B.

Marketing and Advertising, 1-10 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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My go-to PPC software

Reviewed 4 years ago

Helps me monitor ad copy performance in aggregate across larger swaths of campaigns (to get statistical significance more quickly). Highlights opportunities for new keywords as well as potential negative keywords. Notifies me of errors I might have made such as neglecting certain ad extension types.

Pros

This software has the smoothest onboarding process I've ever experienced. Very easy to use and understand. Great documentation and tutorials for using the various product features. Constantly being updated to increase the functionality. While it was initially an ad testing tool, it's now evolved into a very robust software package that aids management/optimization, alerts you to potential issues or performance variations, and is easy enough for even junior practitioners to use.

Cons

So many alerts/notifications that it can be overwhelming until you identify the ones that are most important to each account.

RK
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Richard K.

Internet, 1-10 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Good bang for the buck

Reviewed 4 years ago
Pros

This does not have all the bells and whistles of a few other (higher-priced) dashboards but provides good recommendations based on three primary categories: critical, optimization and performance. Have found that OOTB criteria are pretty good but can also adjust thresholds as needed (i.e. what triggers an alter).

Cons

Many of the suggested changes have to be done directly in ads platform proper (ads.google.com or bing) versus doing them directly in Adalysis.

Adalysis FAQs

Q. What type of pricing plans does Adalysis offer?

Adalysis has the following pricing plans:
Starting from: $99.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)


Q. Who are the typical users of Adalysis?

Adalysis has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

See alternatives

Q. What languages does Adalysis support?

Adalysis supports the following languages:
English

See alternatives

Q. Does Adalysis offer an API?

Yes, Adalysis has an API available for use.

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Q. What other apps does Adalysis integrate with?

Adalysis integrates with the following applications:
Google Analytics 360, Google Ads

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Q. What level of support does Adalysis offer?

Adalysis offers the following support options:
Knowledge Base, FAQs/Forum, Chat, Email/Help Desk

See alternatives

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