Brand24 vs Prezly Comparison

Overview

Brand24 gives users instant access to mentions about their company, product or a competitor across the web with insights...

Prezly is the all-in-one tool for PR teams. Manage stakeholder relations with our PR CRM, craft press releases, publish and...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$49.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$240.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

109

23

6

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

4.6

(44)

5

4

3

2

1

29

14

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

The reporting feature is robust in that it helps you reach interesting conclusions. A glance at the dashboard would help you know which products require more promotion.
Customer service is awesome. The best features that I like in this tool is I get notified whenever someone speak about my brand in social media which allows me to analyze about my product.
The data produced is great, the reports are also great. It's easy to use, cost effective and great functionality.

Pros

I especially appreciate the Prezly team's support and engagement in the PR industry, they really understand the dynamics and are fun to work with.
It's quick, it's updated regurlarly, the help desk is swift and friendly if ever you need them.
Management feature too is creatively incorporated to publish and share effective and attractive press.

Cons

Being unable to input individual posts to get statistics on them. Additionally, b24 is unable to detect spam posts.
Searches for crisis of different brands as well as perception in social media.
There can be a lot of analysts and we cannot respond to every negative feedback. But this relates more to the process than to this platform.

Cons

Otherwise spamming hundreds of contacts is simply unethical and doesn't work as a tactic anyway.
Because I still miss some functionalities to be able to do so.
With Prezly, it is not possible to save a list, make comments and tracked adaptations. I also miss a place to put the unique visitors/month for a blog (not ideal to use the comments sections).
  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last review24 days ago

Key features

  • Total features20
  • @mentions
  • API
  • Activity Tracking
  • Alerts / Escalation
  • Automatic Notifications
  • Behavior Tracking
  • Benchmarking
  • Bulk Send
  • CRM Integration
  • Campaign Management
  • Campaign Segmentation
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Experience Management
  • Data Filtering
  • Data Import/Export
  • Email Distribution
  • Email Integration
  • Engagement Analytics
  • Feedback Management
  • Filtered Views
  • Interactive Content
  • Newsletter Management
  • Permission Management
  • Prospecting Tools
  • Real Time Analytics
  • Real Time Monitoring
  • Search Functionality
  • Sentiment Analysis
  • Social Performance Management
  • Tagging
  • Third Party Integration
  • Visual Analytics
  • WYSIWYG Editor
  • Total features17
  • @mentions
  • API
  • Activity Tracking
  • Alerts / Escalation
  • Automatic Notifications
  • Behavior Tracking
  • Benchmarking
  • Bulk Send
  • CRM Integration
  • Campaign Management
  • Campaign Segmentation
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Experience Management
  • Data Filtering
  • Data Import/Export
  • Email Distribution
  • Email Integration
  • Engagement Analytics
  • Feedback Management
  • Filtered Views
  • Interactive Content
  • Newsletter Management
  • Permission Management
  • Prospecting Tools
  • Real Time Analytics
  • Real Time Monitoring
  • Search Functionality
  • Sentiment Analysis
  • Social Performance Management
  • Tagging
  • Third Party Integration
  • Visual Analytics
  • WYSIWYG Editor

Integrations

  • Total integrations3
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrationsN/A
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Brand24 vs. Prezly

See how Brand24 and Prezly stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.