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Brandwatch vs Determ Comparison (2026)

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Brandwatch logo

Brandwatch

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Determ

Overview

Understand your customers, your brand, and your market with Brandwatch’s advanced Consumer Intelligence platform.

A powerful combination of media monitoring & intelligence. Analyze what people are saying, when they said it, and why. Find influencers, compare with competitors and create reports in minutes. Simplify your media intelligence workflow. With our fast, easy, and affordable media monitoring solution.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.2

255

5

4

3

2

1

105

111

32

4

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
57%
would recommend this app

4.4

39

5

4

3

2

1

20

15

3

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
74%
would recommend this app

Pros

“What I liked most about Brandwatch was the Security, Analytics and Reporting capabilities, along with the strong data coverage and customizable reports.”
SO

Stefanie O.

Customer success

“It also has a strong cost-benefit for us, and the fact that it’s aligned with data protection standards like LGPD brings a lot of security, it’s even helped us move forward and close deals.”
DA

Daniel A.

Senior Market Intelligence and Consumer Insights Analyst

“Allowing users to set a default geographic scope for map components, or providing region-specific map options, would resolve this quickly.”
AD

Aneri D.

Student

Pros

“Very quick email alerts, great customer service, and Mediatoolkit is always ready to help at any time.”
Verified reviewer profile picture

Nicole I.

Internal & External Communications Manager

“The ease in which I am able to set up my queries and integrate with the tech team.”
DM

Dammion M.

Operations Director

“Also we have had a great experience with the Customer Support team, they helped us understand the tool which is important to be able to get the results we needed.”
DD

Daniela D.

Junior Assistant

Cons

“Across large datasets it frequently cited the same mention to support multiple different insights, which made it feel less like a rigorous analytical tool and more like a pattern-matcher looking for something to say.”
AD

Aneri D.

Student

“The reporting component. When data pulled through Brandwatch was compared to data pulled from in platform, the figures did not match.”
JH

Jordan H.

Social Media Coordinator

“Brandwatch sits at the premium end of the market, and for smaller teams or organisations with tighter budgets, that price point can be a real barrier.”
MD

Matisse D.

Comms

Cons

“Graphics are not as readable.”
FS

Francisco S.

Digital Marketing Strategist

“I miss the ability to sort out retweets as it makes it more difficult to navigate when you search more broadly.”
DN

David N.

Analyst

“Not a suitable app for those who don't have a budget”
EY

Enes Y.

Information Technology

  • Vendor responds to reviews
  • Last review6 months ago
  • Vendor responds to reviews
  • Last review9 months ago

Key features

  • Total features121
  • @mentions
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Boolean Search
  • Brand Guidelines
  • Brand Management
  • Brand Tracking
  • CRM
  • CRM Integration
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Charting
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Advocacy
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Demographic Data
  • Digital Asset Management
  • Drag & Drop
  • Email Alerts
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Generative AI
  • Hashtag Tracking
  • Image Classification
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Machine Learning
  • Media Monitoring
  • Metadata Management
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Part of Speech Tagging
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Sharing
  • Role-Based Permissions
  • Scoring
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Text Analysis
  • Third-Party Integration
  • Third-Party Integrations
  • Topic Classification
  • Trend Analysis
  • Visual Analytics
  • Visualization
  • Widgets
  • Workflow Management
  • Total features45
  • @mentions
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Boolean Search
  • Brand Guidelines
  • Brand Management
  • Brand Tracking
  • CRM
  • CRM Integration
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Charting
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Advocacy
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Demographic Data
  • Digital Asset Management
  • Drag & Drop
  • Email Alerts
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Generative AI
  • Hashtag Tracking
  • Image Classification
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Machine Learning
  • Media Monitoring
  • Metadata Management
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Part of Speech Tagging
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Sharing
  • Role-Based Permissions
  • Scoring
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Text Analysis
  • Third-Party Integration
  • Third-Party Integrations
  • Topic Classification
  • Trend Analysis
  • Visual Analytics
  • Visualization
  • Widgets
  • Workflow Management

Integrations

  • Total integrations14
  • Bitly
  • Box
  • Bynder
  • Dropbox
  • Hootsuite
  • HubSpot Service Hub
  • Khoros Marketing
  • Neurons
  • QBank
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Shopify
  • Slack
  • Tipalti
  • Zapier
  • Zendesk Suite
  • Total integrations2
  • Bitly
  • Box
  • Bynder
  • Dropbox
  • Hootsuite
  • HubSpot Service Hub
  • Khoros Marketing
  • Neurons
  • QBank
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Shopify
  • Slack
  • Tipalti
  • Zapier
  • Zendesk Suite