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Brandwatch vs facelift Comparison (2026)

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Brandwatch logo

Brandwatch

facelift logo

facelift

Overview

Understand your customers, your brand, and your market with Brandwatch’s advanced Consumer Intelligence platform.

Facelift helps you to align, execute, and grow with AI-Powered Orchestration for Social Media and Beyond

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

1199

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.2

255

5

4

3

2

1

105

111

32

4

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
57%
would recommend this app

4.4

131

5

4

3

2

1

67

56

7

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
77%
would recommend this app

Pros

“What I liked most about Brandwatch was the Security, Analytics and Reporting capabilities, along with the strong data coverage and customizable reports.”
SO

Stefanie O.

Customer success

“It also has a strong cost-benefit for us, and the fact that it’s aligned with data protection standards like LGPD brings a lot of security, it’s even helped us move forward and close deals.”
DA

Daniel A.

Senior Market Intelligence and Consumer Insights Analyst

“Allowing users to set a default geographic scope for map components, or providing region-specific map options, would resolve this quickly.”
AD

Aneri D.

Student

Pros

“The customer support team are amazing and get back to you so quickly. As we are a big team, it was important to setup the toll correctly and the implementation team were fantastic in setting up the tool in a way that works with us.”
OC

Olivia C.

Social Media Manager

“Documentation of metrics”
SJ

Sabine J.

Medienforscher

“Perfect management tool in good price - service rato”
KB

Karen B.

Director MBCS

Cons

“Across large datasets it frequently cited the same mention to support multiple different insights, which made it feel less like a rigorous analytical tool and more like a pattern-matcher looking for something to say.”
AD

Aneri D.

Student

“The reporting component. When data pulled through Brandwatch was compared to data pulled from in platform, the figures did not match.”
JH

Jordan H.

Social Media Coordinator

“Brandwatch sits at the premium end of the market, and for smaller teams or organisations with tighter budgets, that price point can be a real barrier.”
MD

Matisse D.

Comms

Cons

“Some modules are outdated and the analytics options need to be much better.”
Verified reviewer profile picture

Thomas S.

Social Media Manager

“The team set up is still complicated if you manage multiple clients.”
LH

Lukas H.

Social Media Manager

“Often outages which led to the disruption of out team.”
OC

Olivia C.

Social Media Manager

  • Vendor responds to reviews
  • Last review6 months ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features121
  • @mentions
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Artwork Management
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Blogs
  • Brand Guidelines
  • Brand Management
  • Brand Tracking
  • CRM
  • CRM Integration
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Content Scheduling
  • Conversion Tracking
  • Customer Advocacy
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Extraction
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Engagement Tracking
  • Event Calendar
  • Faceted Search/Filter
  • File Management
  • Filtering
  • Gamification
  • Generative AI
  • Hashtag Tracking
  • Image Classification
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Lead Attribution
  • Lead Generation
  • Lead Management
  • Live Chat
  • Machine Learning
  • Media Library
  • Media Monitoring
  • Metadata Management
  • Mobile Access
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Part of Speech Tagging
  • Performance Metrics
  • Post Scheduling
  • Project Management
  • Publish Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Chat
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Sharing
  • Role-Based Permissions
  • Scoring
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Storytelling
  • Strategic Planning
  • Tagging
  • Task Management
  • Template Management
  • Text Analysis
  • Third-Party Integration
  • Third-Party Integrations
  • Topic Classification
  • Trend Analysis
  • User Management
  • User Profiles
  • Visual Analytics
  • Visualization
  • Widgets
  • Workflow Management
  • Total features120
  • @mentions
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Artwork Management
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Blogs
  • Brand Guidelines
  • Brand Management
  • Brand Tracking
  • CRM
  • CRM Integration
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Content Scheduling
  • Conversion Tracking
  • Customer Advocacy
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Extraction
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Demographic Data
  • Digital Asset Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Engagement Tracking
  • Event Calendar
  • Faceted Search/Filter
  • File Management
  • Filtering
  • Gamification
  • Generative AI
  • Hashtag Tracking
  • Image Classification
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Lead Attribution
  • Lead Generation
  • Lead Management
  • Live Chat
  • Machine Learning
  • Media Library
  • Media Monitoring
  • Metadata Management
  • Mobile Access
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Part of Speech Tagging
  • Performance Metrics
  • Post Scheduling
  • Project Management
  • Publish Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Chat
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Sharing
  • Role-Based Permissions
  • Scoring
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Storytelling
  • Strategic Planning
  • Tagging
  • Task Management
  • Template Management
  • Text Analysis
  • Third-Party Integration
  • Third-Party Integrations
  • Topic Classification
  • Trend Analysis
  • User Management
  • User Profiles
  • Visual Analytics
  • Visualization
  • Widgets
  • Workflow Management

Integrations

  • Total integrations14
  • Bitly
  • Box
  • Bynder
  • Censhare
  • Dropbox
  • Google Analytics 360
  • Hootsuite
  • HubSpot Service Hub
  • Instagram
  • Khoros Marketing
  • LinkedIn for Business
  • Lumen by Talkwalker
  • Marmind
  • Meta for Business
  • Neurons
  • Pinterest
  • QBank
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesforce Starter
  • Shopify
  • Threads
  • TikTok
  • Tipalti
  • Twitter/X
  • WhatsApp
  • WordPress
  • YouTube
  • Zendesk Suite
  • Total integrations15
  • Bitly
  • Box
  • Bynder
  • Censhare
  • Dropbox
  • Google Analytics 360
  • Hootsuite
  • HubSpot Service Hub
  • Instagram
  • Khoros Marketing
  • LinkedIn for Business
  • Lumen by Talkwalker
  • Marmind
  • Meta for Business
  • Neurons
  • Pinterest
  • QBank
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesforce Starter
  • Shopify
  • Threads
  • TikTok
  • Tipalti
  • Twitter/X
  • WhatsApp
  • WordPress
  • YouTube
  • Zendesk Suite

Alternatives

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