Broadsign Pricing, Features, Reviews & Comparison of Alternatives

Broadsign

A complete digital signage and DOOH platform

5.0/5 (6 reviews)

Broadsign overview

What is Broadsign?

Broadsign's digital out-of-home marketing platform powers 187,000 screens across the globe and generates 76 billion impressions each month. The suite of products helps digital signage network operators optimize their content delivery, streamline their sales cycle and maximize their revenue.

Broadsign Control automates content scheduling, provides detailed operational reports, and is scalable to suit growing networks. It does the heavy lifting of running a digital signage network, increasing operating efficiency and reducing costs and errors.

Broadsign Reach uses the power of programmatic advertising to deliver targeted, high-quality campaigns to DOOH screens. With real-time bidding, media buyers from around the globe have access to digital signage ad inventory, enabling media owners to reach new budgets and generate new income for their network.

Broadsign Direct makes it easy for DOOH and OOH network owners to quickly respond to queries, book complex and multichannel campaigns, and offer different pricing models to meet every advertiser’s needs. By leaving spreadsheets behind, network operators embrace the greater efficiency of an automated, streamlined sales interface to increase win rate.

Broadsign Publish enables media owners to engage each unique audience with beautiful, brand-approved content without having to manually review every change, by uploading fully responsive content templates and allowing users to input local information for improved relevance.
broadsign.com

Pricing

Pricing options
Subscription
Free trial
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada

Supported languages

English
Broadsign screenshot: Broadsign ControlBroadsign Reach | Programmatic digital out-of-home ad salesBroadsign screenshot: Broadsign ControlBroadsign screenshot: Broadsign DirectBroadsign screenshot: Broadsign DirectBroadsign screenshot: Broadsign PublishBroadsign screenshot: Broadsign PublishBroadsign screenshot: Broadsign PublishBroadsign screenshot: Broadsign ReachBroadsign screenshot: Broadsign ReachBroadsign Direct | Optimized digital out-of-home ad salesBroadsign Publish | Local digital signage content customizationBroadsign Control | Automated digital signage software

Broadsign user reviews

Excellent
6

Very good
0
Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  4.2
  4.6
  3.5
  4.7
Marc Llenas

Very powerful and robust solution for any DOOH project regardless its size

Used daily for 2+ years
Reviewed 2018-09-03
Review Source: Capterra

We have been using BroadSign since 2008 and our overall impression is that their suite is like a DOOH swiss knife. Every challenge presented by a client, big or small, has been met without major complications. BroadSign’s sales and support teams have always been there to help when need it. The communication has always been fluid and efficient.

Pros
The BroadSign suite offers a range of solutions that will fulfill any DOOH requirement. Our network includes LCD screens, videowalls, wayfinding solutions and large format LED displays, all of them managed easily using BroadSign. With BroadSign Core we are able to easily schedule any campaign (static, video or dynamic content) and monitor our network in real time. The application has a wide range of settings that properly configured provide immediate feedback regarding our network’s health allowing us to quickly address potential issues before they even happen. This feature has had a great impact on our business ensuring the maximum up time for our screens. BroadSign Creator and BroadSign Publish provide our clients the option to manage their own content seamlessly by means of a personalized web site allowing them to make content changes on-the-fly. Recently we have started using SSP, BroadSign’s programmatic sales platform and we are absolutely sure enrolling on this platform will provide our company a new source of revenue without the need of additional investments in our network. BroadSign’s support team has always a very quick response time addressing technical questions, even actively offering advice on how to approach difficult scenarios. BroadSign is constantly updating and improving their products based on the client’s requests providing periodical webinars to inform of new features.

Cons
Being such a powerful application BroadSign Core has an early steep learning curve. Mastering all the available functionalities takes quite a while but once you get to that point the possibilities are endless. To the date we have not encountered a single customer request (and some were quite complex) that we have not been able to address using BroadSign. We highly recommend formal training from a BroadSign expert before rolling out into production. BroadSign Core is not available for smartphones (iOS or Android) which surely would be a great addition to the suite while being out of the office.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Konstantinos Chalkias

Great Software even better people behind it.

Used daily for 2+ years
Reviewed 2018-08-23
Review Source: Capterra

I really like the people working behind the scenes and the overall company attitude. i believe this makes the whole difference. on the application side of things it is a robust software that works as expected!

Pros
The possibility to use it in lots of different ways and meet your business requirements.

Cons
Lots of windows open for doing one thing that you need to close them afterword. also SSO is not exactly this since it keeps loging you out and in to the requested domain. SSO should be smoother. Some times it gets to complicated to make something work, like the touch trigger.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

Broadsign pros and cons

Used daily for 1-2 years
Reviewed 2018-08-23
Review Source: Capterra

Broadsign as a service has improved our task scheduling ,quality of advertising and overall workflow in our department.Some automations that are offered have left us with more time to handle other issues.We can now be more creative and efficient.

Pros
-Features offered -Consistency -It is web based -Flexible

Cons
-User Interface -Certain tasks logic is hard to understand -Lack of syncing on demand from administrator

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Sebastian Obregon

The Best CMS

Used daily for 2+ years
Reviewed 2018-08-21
Review Source: Capterra

It has been a great experience. We were able to scale our business in great part because of Broadsign’s cooperation.

Pros
Its very secure, stable and has many features.

Cons
At the beginning it’s a little hard to understand and it takes some time to be able to dominate it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Michael Neck

Robust, need to be trained well

Used daily for 2+ years
Reviewed 2018-09-11
Review Source: Capterra

Pros
I enjoy the automation of the loop policies based on rules

Cons
I dislike that the software does not alert you when creative is not to spec

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Broadsign pricing

Pricing options
Subscription
Free trial
View Pricing Plans

Digital signage pricing plans are based on a per player, per month basis – including cloud hosting, software updates and support.

Contact via website for pricing quote.

Broadsign features

API
Activity Dashboard
Content Management
Customizable Branding
Customizable Templates
Reporting & Statistics

Automatic Notifications (241 other apps)
Campaign Analysis (343 other apps)
Campaign Management (434 other apps)
Campaign Planning (224 other apps)
Campaign Segmentation (232 other apps)
Data Import/Export (294 other apps)
Drag & Drop Interface (272 other apps)
Engagement Analytics (295 other apps)
Monitoring (278 other apps)
Multi-Channel Marketing (269 other apps)
Real Time Analytics (272 other apps)
Social Media Integration (339 other apps)
Template Management (226 other apps)
Third Party Integration (417 other apps)

Videos and tutorials

Additional information for Broadsign

Key features of Broadsign

  • Portrait mode support
  • TV tuner support
  • HTML media support
  • Player status notifications
  • Media library
  • Flash media support
  • Content scheduling
  • Playback statistics
  • Automatic player updates
  • Supports flash
  • Supports shockwave
  • Supports MPEG
  • Supports QuickTime
  • Supports streaming media
  • Sub-group management
  • Drag & drop scheduling
  • Distributed network
  • Multi-screen support
  • Resolution independent
  • Multiple core / CPU support
  • Remote deployment
  • Content storing & forwarding
  • Video wall ready
  • Digital menu boards
  • Touch screen ready
  • Playlist management
  • Layout management
  • API available
  • Rate card implementation
  • Sales management
  • Programmatic DOOH
  • Data charts
  • Content management
  • Customizable branding
  • Customizable templates
  • Data filtering
  • Digital signage
  • Mobile integration
  • Proposal generation
  • Real time monitoring
  • Remote control
  • Rules-based automation
  • Secured access
  • Workflow management
  • Activity dashboard
  • Content repository
  • Sales & operations planning
  • WYSIWYG editor
  • Filtered views
  • Map view
  • Support multiple views
  • HTML5 technology
  • Reporting capabilities
  • Availability indicator
  • System updates
  • Remote access
  • Performance reports
  • Booking management
  • Inventory management
  • Geotargeting
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Benefits

Automated and targeted content scheduling,
Real-time, multichannel DOOH and OOH booking,
Programmatic DOOH sales capability,
Industry-leading proof-of-play functionality,
Third-party verified security certifications.