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Buffer vs Zoho Social Comparison (2026)

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Buffer

Zoho Social

Overview

Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

Manage multiple social networks, schedule unlimited posts, monitor keywords, and collaborate with your team

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.5

1.4K

894

483

Value for money

Ease of use

Features

Customer support

79%

would recommend this app

4.7

3.4K

2.5K

865

Value for money

Ease of use

Features

Customer support

87%

would recommend this app

Pros

“The scheduling is useful and the free version has enough features to make it suitable for most who are using to manage their own small business posting needs.”

Pupp R.

Owner

“My business is using an "everywhere, all at once" strategy to post across all social media channels and connected accounts in an effort to be where our customers want/need us when they are ready.”

Chris L.

Operations

“Buffer makes it easy to schedule out a month of posts on the major socials, and the AI tool can repurpose specifically for individual channels, as opposed to just cross posting.”

Chris L.

Operations

Pros

“The unified inbox brings together comments, messages, and mentions from every major platform in one clean dashboard, saving me hours of switching tabs.”

Liam C.

Head Of Media

“On the plus side, it’s a genuinely powerful all-in-one platform that brings together scheduling, unified inbox, analytics, and CRM integrations in a way that saves a lot of time once you get comfortable with it.”

Liam C.

Head Of Media

“For an operator managing multiple brands, the ability to monitor real-time interactions and schedule weeks of content from a single dashboard is a game-changer.”

Alfredo V.

owner

Cons

“I also found it to be a bit buggy when trying to integrate it with the various social media accounts.”

Pupp R.

Owner

“Analytics are a little limited unless you upgrade to a higher plan and that doesn’t always work for a small nonprofit budget.”

Wesley M.

Digital Communications Director

“it has limited reporting features so you cant get deep insights on engagment and growh trend”

Jonah F.

Writer

Cons

“It's not possible to customize the default roles to e.g. disallow access to the analytics or Inbox views and it's not possible to give any special permissions to custom roles (e.g. admin permissions, ability to add/remove users).”

Timmy F.

Director, Deputy

“I do not like the fact that images cannot be resized or edited fomthe application dashboard would be cool if large images were automatically resized for platforms.”