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ClickFunnels vs Omnisend Comparison (2026)

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Good recommendations?

ClickFunnels logo

ClickFunnels

Omnisend logo

Omnisend

Overview

ClickFunnels is a cloud-based marketing automation and web page building solution with which businesses can design and test landing pages for their websites

150,000+ ecommerce brands sell more with Omnisend: email, SMS, newsletters, and web push in one app. Popups grow your list, automation recovers abandoned carts, and AI writes the copy. Build campaigns from ChatGPT or Claude via MCP. Switching? We rebuild your lists, flows, and templates free.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

97

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

16

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

666

5

4

3

2

1

472

122

47

11

14

  • Value for money
  • Ease of use
  • Features
  • Customer support
74%
would recommend this app

4.7

837

5

4

3

2

1

631

186

17

3

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

Pros

“It has made it much easier to build landing pages, sales funnels, upsell pages, and email follow-up sequences without needing a developer.”
Verified reviewer profile picture

Gabby W.

Founder

“ClickFunnels allocates robust features that makes it super easy to create funnels and landing pages for our websites which help increase sales in real-time by attracting leads and transforming them to quality buyers.”
JG

Joy G.

Owner and Graphic Designer

“ClickFunnels has enabled me to create multiple stunning online stores that help improve brand for companies that trust my graphic design and website design work.”
JG

Joy G.

Owner and Graphic Designer

Pros

“Documentation is thorough, support has always been good, and the new AI‑powered help widget is surprisingly effective at answering nuanced questions quickly.”
FA

Frank A.

Head of Digital

“I also love how seamlessly it's integrated with our Shopify store; it makes adding products and linking images incredibly simple and intuitive.”
KH

Karen H.

Graphic Designer and Digital Marketing

“Overall, Omnisend is a solid email marketing tool that brings powerful automation and excellent customer support. Despite a few cons regarding pricing, its ease of use and robust features make it a great choice for businesses looking to streamline their marketing efforts.”
PC

Patrica C.

Marketing Assistant

Cons

“Very slow, sometime I need to reload the funnel/page again and again to land on the page.”
Verified reviewer profile picture

Himanshu M.

Team Lead Marketing

“It is the most unreliable tool I have ever purchased and after transitioning to this, which was a huge job, I'm feeling stuck with a terrible tool that is not fit for purpose.”
SK

Shweta K.

CEO

“The pricing was the reason I didn't continue with it as well as the outdated-looking designs of the templates.”
MH

Mirjam H.

Artist and Founder

Cons

“The cost for the service can become quite high once your subscriber list gets over the 50k mark, so it may be less appealing to larger businesses.”
Verified reviewer profile picture

Sean O.

Head of Customer Experince

“It took a long time for the pre-checked box for subscribing to an email list to come out.”
LA

Luke A.

Social Media Director

“Switched from Klaviyo because of their horrible pricing change and Omnisend offers unlimited sends.”
LA

Luke A.

Social Media Director

  • Vendor responds to reviews
  • Last review7 months ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features52
  • 2-Way Messaging
  • A/B Testing
  • API
  • Abandoned Cart Saver
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Automated Responses
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Integration
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • GDPR Compliance
  • Generative AI
  • Geotargeting
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Message Personalization
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Online Store Builder
  • Open Rate Tracking
  • Performance Metrics
  • Personalization
  • Pre-built Templates
  • Preview Functionality
  • Product Recommendations
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Sales Reports
  • Scheduled Messaging
  • Scheduling
  • Search/Filter
  • Segmentation
  • Shopping Cart
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Text Editing
  • Text-to-Win
  • Third-Party Integrations
  • Unsubscribe Database
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Hosting
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking
  • Workflow Automation
  • Workflow Management
  • Total features114
  • 2-Way Messaging
  • A/B Testing
  • API
  • Abandoned Cart Saver
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Automated Responses
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Integration
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • GDPR Compliance
  • Generative AI
  • Geotargeting
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Message Personalization
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Online Store Builder
  • Open Rate Tracking
  • Performance Metrics
  • Personalization
  • Pre-built Templates
  • Preview Functionality
  • Product Recommendations
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Sales Reports
  • Scheduled Messaging
  • Scheduling
  • Search/Filter
  • Segmentation
  • Shopping Cart
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Text Editing
  • Text-to-Win
  • Third-Party Integrations
  • Unsubscribe Database
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Hosting
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations8
  • 29 Next
  • 99minds
  • ActiveCampaign
  • Adobe Commerce
  • AfterShip
  • Alloy
  • Appy Pie
  • BigCommerce
  • CartHook
  • ConvertFlow
  • Digioh
  • EComposer
  • Easyship
  • Elink.io
  • Fera
  • Fomo
  • Formidable Forms
  • Fyrebox
  • Gatsby
  • GetResponse
  • Getsitecontrol
  • Glew
  • Gorgias
  • Gravity Forms
  • Growave
  • GrowthHero
  • Involve.me
  • Justuno
  • Kajabi
  • Keap
  • Klaviyo
  • Lootly
  • Loox
  • LoyaltyLion
  • MESA
  • Make
  • Meta for Business
  • Nosto
  • Okendo
  • OpenCart
  • Opinew
  • OptiMonk
  • POWR
  • Pabbly Connect
  • Personizely
  • Poptin
  • Postscript
  • PrestaShop
  • Quizell
  • REVIEWS.io
  • Re:amaze
  • Recharge
  • Salesforce Nonprofit Cloud
  • ShipStation
  • Shopify
  • Shopify Plus
  • Shoplazza
  • Smile.io
  • Stamped.io
  • Stripe
  • Stripo.email
  • Supermetrics
  • Swell
  • SyncSpider
  • Tidio
  • TikTok
  • TrackingMore
  • Twilio
  • Typeform
  • UpPromote: Affiliate Marketing
  • UpViral
  • VideoPeel
  • ViralSweep
  • Volusion
  • Wisepops
  • Wix
  • WooCommerce
  • WordPress
  • Yotpo
  • Zapier
  • Total integrations73
  • 29 Next
  • 99minds
  • ActiveCampaign
  • Adobe Commerce
  • AfterShip
  • Alloy
  • Appy Pie
  • BigCommerce
  • CartHook
  • ConvertFlow
  • Digioh
  • EComposer
  • Easyship
  • Elink.io
  • Fera
  • Fomo
  • Formidable Forms
  • Fyrebox
  • Gatsby
  • GetResponse
  • Getsitecontrol
  • Glew
  • Gorgias
  • Gravity Forms
  • Growave
  • GrowthHero
  • Involve.me
  • Justuno
  • Kajabi
  • Keap
  • Klaviyo
  • Lootly
  • Loox
  • LoyaltyLion
  • MESA
  • Make
  • Meta for Business
  • Nosto
  • Okendo
  • OpenCart
  • Opinew
  • OptiMonk
  • POWR
  • Pabbly Connect
  • Personizely
  • Poptin
  • Postscript
  • PrestaShop
  • Quizell
  • REVIEWS.io
  • Re:amaze
  • Recharge
  • Salesforce Nonprofit Cloud
  • ShipStation
  • Shopify
  • Shopify Plus
  • Shoplazza
  • Smile.io
  • Stamped.io
  • Stripe
  • Stripo.email
  • Supermetrics
  • Swell
  • SyncSpider
  • Tidio
  • TikTok
  • TrackingMore
  • Twilio
  • Typeform
  • UpPromote: Affiliate Marketing
  • UpViral
  • VideoPeel
  • ViralSweep
  • Volusion
  • Wisepops
  • Wix
  • WooCommerce
  • WordPress
  • Yotpo
  • Zapier

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