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Divi vs Wix Studio Comparison (2026)

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Wix

4.4

ClickSites

4.9

WordPress

4.6

Good recommendations?

Divi

Wix Studio

Overview

Divi is a WordPress theme and web page builder used primarily by freelancers, agencies, and e-commerce retailers, but professionals in other sectors also use it. It integrates with WordPress CMS to create custom themes, reusable pages, and SEO-friendly content, optimizing them through split testing.

Wix Studio is a cloud-based and AI-enabled website design and development software that enables teams to manage their projects and clients from a centralized workspace.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

Per year

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.8

1.1K

954

173

Value for money

Ease of use

Features

Customer support

92%

would recommend this app

4.7

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

Pros

“If you are looking to build a website for yourself and have minimum 150 hours to read and view tutorials to understand the new Divi 5 system, then you might be happy once this product is actually out of public beta (they announced twice that it was in the 5 weeks I tried it out without them ever stating clearly in the begining it was beta. Dishonest!). ”

Greg K.

Psychologist

“It lets me move fast, keep designs consistent, and adjust layouts without rework. When I do hit an issue, VIP Support has been top notch, which turns problems into quick fixes instead of long delays.”

Timothy C.

Creative Director

“They finally started relasing more instruction for the new Divi 5 system nearly a month into my experience instead of just the old info on thier Divi 4 system. ”

Greg K.

Psychologist

Pros

“The responsive tools are intuitive, layouts adapt smoothly across breakpoints, and the platform makes it easy to build visually polished, modern websites without heavy coding.”

Lana H.

Sr. UI-UX Designer

“Their menus are easy to navigate, the interface is awash with brilliant features. But their customer service has an excellent blend of professionalism and humanity.”

Rob M.

Owner

“Wix is pricier than some competitors. While I think there are more customization options on Wix than some the competitors (not all) and has a straight-forward interface that other options lack, they could withhold from the constant price increases on the offerings, as well as the weirdly consistent "package" restructuring, where they change the offerings for what your subscription is.”

Jaqlyn M.

HR and Finance Manager

Cons

“In our experience, Divi AI did not work as advertised for our use case, and once the 30-day refund window had passed, Elegant Themes would not offer a refund, credit, or prorated resolution.”

Kevin S.

VP of Technology

“This despite selling me a public beta system without clearly indicating this, and not providing the needed documentation and tutorials for someone new like me to grasp how to use this incredibly complex system (everything effects most everything in their design). ”

Greg K.

Psychologist

“We purchased Divi AI for $99 on July 9, 2026 and found that it repeatedly failed to follow prompts or instructions and did not produce usable results for our website work.”

Kevin S.

VP of Technology

Cons

“There are moments where customization options feel constrained unless custom code is added.”

Lana H.

Sr. UI-UX Designer

“Having to re-build my whole website, after getting so many compatanility issues with booking.com and airbnb (multiple dounle booming due to failing software connections or synchronisation!!!). And then jabing to deal with their failing customer support up to third level and later management.”

Arnout G.

Head master of the Dojo

“Too difficult to reach a chat agent. If it's tech issue, for example, all I can get is Knowledge links. ”

Dawn D.

Owner Operator