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Wix vs Wix Studio Comparison (2026)

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Wix

Wix Studio

Overview

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

Wix Studio is a cloud-based and AI-enabled website design and development software that enables teams to manage their projects and clients from a centralized workspace.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.4

10.8K

6.1K

3.3K

166

Value for money

Ease of use

Features

Customer support

71%

would recommend this app

4.7

Value for money

Ease of use

Features

Customer support

94%

would recommend this app

Pros

“To keep the project organised, I’ve set up a highly structured folder system—separating image assets by individual aircraft pages, events, partner logos, and common graphics.”

Mark C.

Membership Secretary and Design

“Wix Studio and standard editor options allow me to build stunning, responsive websites for various client industries without long development cycles.”

Alona K.

CEO

“The instant preview lets me tweak images and text on the fly, saving me hours of back‑and‑forth with clients, and keeping my workflow smooth and on schedule.”

Grace R.

Senior Web Designer

Pros

“The responsive tools are intuitive, layouts adapt smoothly across breakpoints, and the platform makes it easy to build visually polished, modern websites without heavy coding.”

Lana H.

Sr. UI-UX Designer

“Their menus are easy to navigate, the interface is awash with brilliant features. But their customer service has an excellent blend of professionalism and humanity.”

Rob M.

Owner

“Wix is pricier than some competitors. While I think there are more customization options on Wix than some the competitors (not all) and has a straight-forward interface that other options lack, they could withhold from the constant price increases on the offerings, as well as the weirdly consistent "package" restructuring, where they change the offerings for what your subscription is.”

Jaqlyn M.

HR and Finance Manager

Cons

“The clunky, click-heavy media storage system—which forces you to repeatedly dig through multiple folder layers without remembering your previous location—is a glaring UX oversight that slows down heavy design work.”

Mark C.

Membership Secretary and Design

“It doesn’t anchor your last location. When you’re dealing with dozens of technical image placements, this lack of basic continuity turns a simple task into a tedious, time-wasting chore. Once the assets are finally on the canvas, the system is great—but getting them there is a painful, click-heavy experience that desperately needs a workflow overhaul.”

Mark C.

Membership Secretary and Design

“Slower Site Speeds: The absolute drag-and-drop flexibility creates heavier page code, which can result in slower loading times compared to cleaner, performance-focused platforms.”

Gary A.

Founder

Cons

“There are moments where customization options feel constrained unless custom code is added.”

Lana H.

Sr. UI-UX Designer

“Having to re-build my whole website, after getting so many compatanility issues with booking.com and airbnb (multiple dounle booming due to failing software connections or synchronisation!!!). And then jabing to deal with their failing customer support up to third level and later management.”

Arnout G.

Head master of the Dojo

“Too difficult to reach a chat agent. If it's tech issue, for example, all I can get is Knowledge links. ”

Dawn D.

Owner Operator